Report downtowndough.com cookie cutters 3-14-2012

SEO, LLC Internet Competitive Analysis Report 3/14/2012

SEO, LLC Search Engine RankingReport

500 N. Michigan Ave. Suite 300Chicago, IL 60611920-285-7570

Date: 3/14/2012

Recipient: Pat Niles

DowntowndoughW63N658 Washington AveCEDARBURG WI 53012

Phone: 262-387-0311http://www.DowntownDough.com/default.asp

This analysis has been created by SEO, LLC. Visit us on the Web at http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for yourpersonalized plan to dominate in the search results on Google and Bing.

Created by SEO, LLC dba www.SplinternetMarketing.com

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http://SplinternetMarketing.com/default.asp

http://www.DowntownDough.com/default.asp




Report Overview

Dates of the Ranking Checks

Date: Wednesday, March 14, 2012

Comparison date: Sunday, March 04, 2012

Scope of this Ranking Report

53 keywords and one URL have been checked on 4 search engines. The first 2 result pages of each search engine havebeen checked.

Visibility Statistics

This table lists the found rankings for all analyzed search terms, URLs and search engines. The chart shows the rankingchanges.

Listings in the first position 14Listings Summary

35 listings new or moved up

29 listings did not change

30 listings dropped or moved down

Listings in the top 5 positions 45



Listings which are new 17

Listings which moved up 18

Listings which did not change 29

Listings which moved down 18

Listings which are dropped 12

Total listings 82

Listings Distribution

This chart shows the number of rankings in the different positions.


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Listings Distribution

Wednesday, March 14, 2012 Sunday, March 04, 2012

Pos. 1 Pos. 2-5 Pos. 6-10 Pos. 11-15 Pos. 16-20

35

30

25

20

15

10

5

0

Top 20 Listings

The left chart shows the number of top 20 rankings for your search terms, and the right chart shows the number of top 20rankings in the search engines.

Top 20 listings for keywords

4 top 20 listings for "Bird and Bug Cookie Cutters"

4 top 20 listings for "Ann Clark Cookie Cutters"

3 top 20 listings for "Cookie Cutter Sets"

3 top 20 listings for "Comfort Grip Cookie Cutters"

3 top 20 listings for "Old Fashioned Cookie Cutters"

4

3

2

1

0

Top 20 listings in the search engines

33 top 20 listings in Google.com (without Places)

27 top 20 listings in Bing.com

18 top 20 listings in AltaVista.com (U.S.)

4 top 20 listings in Ask.com

30

25

20

15

10

5

0

Checked URLs

This table lists all URLs that have been considered for this report.

URL Listings OnPage 1

Listings OnPage 2


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Checked URLs

This table lists all URLs that have been considered for this report.

http://www.downtowndough.com 65 17

Total 65 17

Checked Keywords

This table lists all search terms for which rankings have been found in the top 20 results.

Keyword Listings OnPage 1

Listings OnPage 2

Animal Cookie Cutters 0 2

Ann Clark Cookie Cutters 2 2

Baking Supplies 0 0

Baking Tools 0 1

Bird and Bug Cookie Cutters 4 0

Boats Cookie cutters 2 1

Candles & Toppers 0 0

Candy Ingredients 0 0

Candy Molds 0 0

Candy Writers & Gel Writers 3 0

Cars Cookie Cutter 0 0

Cat & Dog Cookie Cutters 0 1

Christmas Cookie Cutters 0 0

Clothing and Accessories 0 0

Color Spray Mist 1 0

Comfort Grip Cookie Cutters 3 0

Cookie Cutter Sets 2 1

Cookie Cutters 3 0

Cookie Jars 0 0

Copper Cookie Cutters 2 1

Cupcake Cups 0 0

Custom Cookie Cutters 3 0

Easter Cookie Cutters 0 0

Fish & Dinosaurs Cookie Cutters 2 0

Flower Cookie Cutter 0 0

Halloween & Fall Cookie Cutters 1 0

Icing Tools & Tips 2 0

Letters & Number Cookie Cutters 1 0


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http://www.downtowndough.com



Checked Keywords

This table lists all search terms for which rankings have been found in the top 20 results.

Licensed & Character Sugar Decos 2 0

Licensed Character Pans 2 1

LorAnn Oils & Flavors 0 1

Luster Dust 0 0

Martha Stewart Magazine Cutters 3 0

Measuring Cups and Spoons 0 0

Mini Cookie Cutters 2 0

Mint Molds 0 0

Musical Instruments Cookie Cutters 3 0

Non-Pariels & Jimmies 1 0

Odds & Ends Cookie Cutters 2 0

Old Fashioned Cookie Cutters 3 0

Pans & Baking Sheets 0 0

Planes & Trains Cookie Cutters 1 1

Religious Cookie Cutters 3 0

Rosette Irons 2 1

Rycraft Cookie Stamps 1 0

Shapes Cookie Cutters 0 0

Southwest Cookie Cutters 1 0

Sport Cookie Cutters 3 0

St. Patrick's Day Cookie Cutters 1 2

State & Patriotic Cookie Cutters 2 0

Tools Cookie Cutters 1 0

Valentine's Day cookie cutters 0 1

Wedding & Baby Cookie Cutters 1 1

Total 65 17

Checked Search Engines

This table lists all search engines for which rankings have been found in the top 20 results.

Search Engine Listings OnPage 1

Listings OnPage 2

AltaVista.com (U.S.) 15 3

Ask.com 3 1

Bing.com 21 6


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Checked Search Engines

This table lists all search engines for which rankings have been found in the top 20 results.

Google.com (without Places) 26 7

Total 65 17


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Ranking Results

AltaVista.com (U.S.)

Keyword URL Pos. Page Old Pos. Change

Animal Cookie Cutters http://downtowndough.com - - - same

Animal Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=23&cat=Animal+Cookie+Cutters

16 2 16 same

Ann Clark Cookie Cutters http://downtowndough.com - - - same

Ann Clark Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=25&cat=Ann+Clark+Cookie+Cutters

8 1 8 same

Baking Supplies http://downtowndough.com - - - same

Baking Tools http://downtowndough.com - - - same

Bird and Bug Cookie Cutters http://downtowndough.com - - - same

Bird and Bug Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=94&cat=Bird+and+Bug+Cookie+Cutters

1 1 2 +1

Boats Cookie cutters http://downtowndough.com - - - same

Boats Cookie cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=45&cat=Cars%2C+Boats%2C+Planes+%26amp%3B+Trains+Cookie+Cutters

18 2 13 -5

Candles & Toppers http://downtowndough.com - - - same

Candy Ingredients http://downtowndough.com - - - same

Candy Molds http://downtowndough.com - - - same

Candy Writers & Gel Writers http://downtowndough.com - - - same

Cars Cookie Cutter http://downtowndough.com - - - same

Cat & Dog Cookie Cutters http://downtowndough.com - - - same

Christmas Cookie Cutters http://downtowndough.com - - - same

Clothing and Accessories http://downtowndough.com - - - same

Color Spray Mist http://downtowndough.com - - - same

Comfort Grip Cookie Cutters http://downtowndough.com - - - same

Comfort Grip Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=27&cat=Comfort+Grip+Cookie+Cutters

5 1 7 +2


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Cookie Cutter Sets http://downtowndough.com - - - same

Cookie Cutter Sets http://www.downtowndough.com/shopdisplayproducts.asp?id=91&cat=Cookie+Cutter+Sets

10 1 12 +2

Cookie Cutters http://downtowndough.com 4 1 4 same

Cookie Jars http://downtowndough.com - - - same

Copper Cookie Cutters http://downtowndough.com - - - same

Copper Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=28&cat=Copper+Cookie+Cutters

3 1 4 +1

Cupcake Cups http://downtowndough.com - - - same

Custom Cookie Cutters http://downtowndough.com - - - same

Custom Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=87&cat=Custom+Cookie+Cutters

4 1 4 same

Easter Cookie Cutters http://downtowndough.com - - - same

Fish & Dinosaurs Cookie Cutters http://downtowndough.com - - - same

Flower Cookie Cutter http://downtowndough.com - - - same

Halloween & Fall Cookie Cutters http://downtowndough.com - - - same

Icing Tools & Tips http://downtowndough.com - - - same

Letters & Number Cookie Cutters http://downtowndough.com - - - same

Licensed & Character Sugar Decos http://downtowndough.com - - - same

Licensed Character Pans http://downtowndough.com - - - same

Licensed Character Pans http://www.downtowndough.com/shopdisplayproducts.asp?id=57&cat=Licensed+and+Character+Pans

4 1 4 same

LorAnn Oils & Flavors http://downtowndough.com - - - same

Luster Dust http://downtowndough.com - - - same

Martha Stewart Magazine Cutters http://downtowndough.com - - - same

Martha Stewart Magazine Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=102&cat=Martha+Stewart+Magazine+Cutters

2 1 2 same

Measuring Cups and Spoons http://downtowndough.com - - - same

Mini Cookie Cutters http://downtowndough.com - - - same

Mini Cookie Cutters http://www.downtowndough.com/sho 2 1 6 +4


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pdisplayproducts.asp?id=34&cat=Mini+Cookie+Cutters

Mint Molds http://downtowndough.com - - - same

Musical Instruments Cookie Cutters http://downtowndough.com - - - same

Musical Instruments Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=35&cat=Musical+Instruments+Cookie+Cutters

1 1 2 +1

Non-Pariels & Jimmies http://downtowndough.com - - - same

Odds & Ends Cookie Cutters http://downtowndough.com - - - same

Old Fashioned Cookie Cutters http://downtowndough.com - - - same

Old Fashioned Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=37&cat=Old+Fashioned+Cookie+Cutters

2 1 2 same

Pans & Baking Sheets http://downtowndough.com - - - same

Planes & Trains Cookie Cutters http://downtowndough.com - - - same

Religious Cookie Cutters http://downtowndough.com - - - same

Religious Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=38&cat=Religious+Cookie+Cutters

3 1 3 same

Rosette Irons http://downtowndough.com - - - same

Rosette Irons http://www.downtowndough.com/shopdisplayproducts.asp?id=39&cat=Rosette+Irons

10 1 13 +3

Rycraft Cookie Stamps http://downtowndough.com - - - same

Shapes Cookie Cutters http://downtowndough.com - - - same

Southwest Cookie Cutters http://downtowndough.com - - - same

Sport Cookie Cutters http://downtowndough.com - - - same

Sport Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=43&cat=Sport+Cookie+Cutters

7 1 6 -1

St. Patrick's Day Cookie Cutters http://downtowndough.com - - - same

St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=113&cat=St+Patrick%27s+Day+Cookie+Cutters

14 2 - new

State & Patriotic Cookie Cutters http://downtowndough.com - - - same

Tools Cookie Cutters http://downtowndough.com - - - same


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http://downtowndough.com/shopdispl






Valentine's Day cookie cutters http://downtowndough.com - - - same

Wedding & Baby Cookie Cutters http://downtowndough.com - - - same


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Rankings on AltaVista.com (U.S.)

3/1/201212/1/20119/1/20116/1/20113/1/201112/1/20109/1/20106/1/20103/1/2010

Po

sitio

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20

15

10

5


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Ask.com





17 2 - new





1 1 - new



4 1 - new





Candy Writers & Gel Writers http://www.downtowndough.com/shopdisplaycategories.asp?id=20

7 1 - new








Cookie Cutters http://downtowndough.com - - - same




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Rankings on Ask.com

3/14/20123/7/20122/29/20122/22/20122/15/20122/8/20122/1/20121/25/20121/18/2012

Po

sitio

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20

15

10

5

Bing.com



Animal Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=23&cat=Animal+Cookie+Cutters

15 2 15 same



6 1 8 +2





1 1 2 +1



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- - 13 dropped





Candy Writers & Gel Writers http://www.downtowndough.com/shopdisplaycategories.asp?id=20&cat=Candy+Making

3 1 - new

Candy Writers & Gel Writers http://www.downtowndough.com/shopdisplayproducts.asp?id=75&cat=Candy+Writers+%26+Gel+Writers

- - 1 dropped



Cat & Dog Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=24&cat=Dog+Cookie+Cutters

13 2 13 same






5 1 7 +2


Cookie Cutter Sets http://www.downtowndough.com/shopdisplayproducts.asp?id=91&cat=Cookie+Cutter+Sets

9 1 12 +3

Cookie Cutters http://downtowndough.com 4 1 4 same



Copper Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=28&cat=Copper+Cookie+Cutters

3 1 5 +2



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Custom Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=87&cat=Custom+Cookie+Cutters

4 1 4 same



Fish & Dinosaurs Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=30&cat=Fish+Cookie+Cutters

3 1 - new

Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=30&cat=Fish+%26+Dinosaurs+Cookie+Cutters

- - 1 dropped




Icing Tools & Tips http://www.downtowndough.com/shopdisplayproducts.asp?id=56&cat=Icing+Tools+%26amp%3B+Tips

7 1 - new


Letters & Number Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=33&cat=Letters+%26+Number+Cookie+Cutters

1 1 2 +1


Licensed & Character Sugar Decos http://www.downtowndough.com/shopdisplayproducts.asp?id=84&cat=Licensed+%26+Character+Sugar+Decos

1 1 1 same


Licensed Character Pans http://www.downtowndough.com/shopdisplaycategories.asp?id=108&cat=Baking+Tools%2C+Pans+%26+Gadgets

20 2 - new

Licensed Character Pans http://www.downtowndough.com/shopdisplayproducts.asp?id=57&cat=Licensed+and+Character+Pans

- - 4 dropped


LorAnn Oils & Flavors http://www.downtowndough.com/shopdisplayproducts.asp?id=80&cat=LorAnn+Oils+%26+Flavors

- - 16 dropped


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Martha Stewart Magazine Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=102&cat=Martha+Stewart+Magazine+Cutters

2 1 2 same



Mini Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=34&cat=Mini+Cookie+Cutters

2 1 6 +4




2 1 2 same


Non-Pariels & Jimmies http://www.downtowndough.com/shopdisplayproducts.asp?id=81&cat=Non%2DPariels+%26+Jimmies

- - 2 dropped


Odds & Ends Cookie Cutters http://www.downtowndough.com/shopdisplaycategories.asp?id=15&cat=Cookie+Cutters

4 1 - new

Odds & Ends Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=36&cat=Odds+%26amp%3B+Ends+Cookie+Cutters

- - 2 dropped



2 1 2 same



Planes & Trains Cookie Cutters http://www.downtowndough.com/shopdisplaycategories.asp?id=15&cat=1600+Kinds+of+Cookie+Cutters

16 2 - new

Planes & Trains Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=45&cat=Cars%2C+Boats%2C+Planes+%26amp

- - 3 dropped


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%3B+Trains+Cookie+Cutters



3 1 3 same



13 2 13 same






7 1 6 -1


St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=113&cat=St+Patrick%27s+Day+Cookie+Cutters

12 2 - new


State & Patriotic Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=44&cat=State+%26+Patriotic+Cookie+Cutters

1 1 2 +1




Wedding & Baby Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=86&cat=Wedding+%26+Baby+Cookie+Cutters

6 1 - new


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Rankings on Bing.com

3/1/201212/1/20119/1/20116/1/20113/1/201112/1/20109/1/20106/1/20103/1/2010

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15

10

5


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Google.com (without Places)





15 2 4 -11



Baking Tools http://www.downtowndough.com/shopdisplaycategories.asp?id=108

11 2 - new

Baking Tools http://www.downtowndough.com/shopDisplayCategories.asp?id=108&cat=+Baking+Supplies

- - 9 dropped



1 1 1 same



5 1 1 -4





Candy Writers & Gel Writers http://www.downtowndough.com/shopdisplayproducts.asp?id=75&cat=Candy+Writers+%26amp%3B+Gel+Writers

1 1 2 +1







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Color Spray Mist http://www.downtowndough.com/shopdisplayproducts.asp?id=76&cat=Color+Spray+Mist

6 1 2 -4



8 1 3 -5

Cookie Cutter Sets http://downtowndough.com - - 5 dropped

Cookie Cutter Sets http://downtowndough.com/shopdisplaycategories.asp?id=15&cat=1600+Kinds+of+Cookie+Cutters

14 2 - new

Cookie Cutters http://downtowndough.com 2 1 9 +7



Copper Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=28&cat=Copper+Cookie+Cutters

13 2 18 +5



Custom Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=87&cat=Custom+Cookie+Cutters

1 1 1 same


Easter Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=29&cat=Easter+%26+Spring+Cookie+Cutters

- - 10 dropped


Fish & Dinosaurs Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=30&cat=Fish+%26+Dinosaurs+Cookie+Cutters

2 1 1 -1



Halloween & Fall Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=32&cat=Halloween+%26+Fall+Cookie+Cutters

7 1 7 same


Icing Tools & Tips http://www.downtowndough.com/shopdisplayproducts.asp?id=56&cat=Icing+Tools+%26amp%3B+Tips

4 1 4 same


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Licensed & Character Sugar Decos http://www.downtowndough.com/shopdisplayproducts.asp?id=84&cat=Licensed+%26+Character+Sugar+Decos

1 1 1 same


Licensed Character Pans http://downtowndough.com/shopdisplayproducts.asp?id=57&cat=licensed+and+character+pans

7 1 6 -1


LorAnn Oils & Flavors http://www.downtowndough.com/shopdisplayproducts.asp?id=80&cat=LorAnn+Oils+%26+Flavors

13 2 12 -1



Martha Stewart Magazine Cutters http://downtowndough.com/shopdisplayproducts.asp?id=102&cat=Martha+Stewart+Magazine+Cutters

4 1 4 same






1 1 1 same


Non-Pariels & Jimmies http://www.downtowndough.com/shopdisplayproducts.asp?id=81&cat=Non-Pareils+%26+Jimmies

1 1 - new

Non-Pariels & Jimmies http://www.downtowndough.com/shopdisplayproducts.asp?id=81&cat=Non-Pariels+%26+Jimmies

- - 2 dropped


Odds & Ends Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=36&cat=Odds+%26amp%3B+Ends+Cookie+Cutters

6 1 3 -3


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3 1 1 -2



Planes & Trains Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=45&cat=Cars%2C+Boats%2C+Planes+%26amp%3B+Trains+Cookie+Cutters

1 1 1 same



6 1 1 -5



8 1 8 same


Rycraft Cookie Stamps http://www.downtowndough.com/shopdisplayproducts.asp?id=40&cat=Rycraft+Cookie+Stamps

5 1 5 same



Southwest Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=42&cat=Southwest+Cookie+Cutters

5 1 3 -2



9 1 5 -4


St. Patrick's Day Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=92&cat=Valentine's+Day+and+St.+Patrick's+Day+Cookie+Cutters

9 1 4 -5


State & Patriotic Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=44&cat=State+%

2 1 2 same


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26+Patriotic+Cookie+Cutters


Tools Cookie Cutters http://www.downtowndough.com/shopdisplayproducts.asp?id=99&cat=Tools+Cookie+Cutters

8 1 5 -3


Valentine's Day cookie cutters http://downtowndough.com/shopdisplayproducts.asp?id=92&cat=Valentine's+Day+and+St.+Patrick's+Day+Cookie+Cutters

14 2 9 -5


Wedding & Baby Cookie Cutters http://downtowndough.com/shopdisplayproducts.asp?id=86&cat=Wedding+%26+Baby+Cookie+Cutters

19 2 - new


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Rankings on Google.com (without Places)

3/14/20123/7/20122/29/20122/22/20122/15/20122/8/20122/1/20121/25/20121/18/2012

Po

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20

15

10

5


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Technology

Report downtowndough.com cookie cutters 3-14-2012