Reputation monitor collateral_(customer-facing)

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Track Your Property’s Image with Reputation Monitor

• Online dashboard that provides the ability to view and track consumer comments and reviews - all in one place

• Monitors relevant conversations from multiple online sources

• Search Engines - Google, Yahoo, Bing• Directory Sites - Yellow Pages • Review Sites - City Search, Yelp• Social Networks - Twitter, Facebook

• Ensures accurate business listings with the ability to update as needed

• Reveals how often a property appears in search compared to competitors

• Available with a Gold Package or higher


Dashboard Overview


Visibility

• The Visibility feature tells you how easily people can find you online

• Measures your brand reach across web media sources including search engines, the most popular websites and social networks


Reviews

• Online consumer evaluations

• Gathers your 25 most recent reviews from prominent local review websites onto a single page

• Reviews are sorted with the newest ones at the top

• Reviews have a rating of 1 to 5


Mentions

•Comment or post from online sources thatreference your property

•Mentions are analyzed to determine

whether it refers to you in a positive or negative light


Competition

• Shows how your property fares against

competitors in local internet searches


Reports

• Subscribe to receive email notifications when new results are found for your property

• Subscribe to receive an Executive Report by email that breaks down how your property is faring in online conversations:

– The five most positive and the five most negative comments

– The keywords that came up most frequently in online conversations

– List of the sites where your property has been mentioned


The Power of Reputation Monitor

* BIA Kelsey and ConStat** According to Opinion Research Corporation

• Rebrand your image and measure the success of events, promotions, special offers and other marketing activities

• Use positive comments to seek customer testimonials

• Proactively resolve conflicts and immediately address negative reviews

• Manage budgeting decisions for your resident retention programs

Did you know that:

• 87% of consumers use online media to shop locally?*

• 84% of consumers say online customer reviews influence their decision to purchase products or services?**

Technology

Reputation monitor collateral_(customer-facing)