10 Storytelling Facts

April 15, 2013

Stories Are Important

“Storytelling is, by far, themost underrated skill in business”

Listen to This Guy

You Are Bad Storytellers

Wrong Toolset

Think About the Core Customer

Use This Tool

Read This Book

Features Stories

You Don’t Have to be the Story

The Story

You

Use This Approach

It’s Not About You…It’s About Them

Brainstorming

Use This Tool

Stories Can Come from Everywhere

Marcus Sheridan’s “100 Ideas” Exercise

Embrace This Approach

Use This Tool

Think Out of the Box

Embrace the Three E’s

Educate

EntertainEntertain

Thanks!markevans.ca

@markevans

mark@markevans.ca

http://bit.ly/startupscanada

markevanstech.com