Upload
501-commons
View
1.737
Download
0
Tags:
Embed Size (px)
Citation preview
Social Media Content Curation Brown Bag
March 28, 2012
NPower Northwest
• Vision – A thriving community with high performing
nonprofits.• Mission– To strengthen the nonprofit sector by catalyzing
innovation and driving adoption of technology solutions.
Introductions
Abby NafzigerAmeriCorps VISTA@abbynaf
Your NameYour OrganizationWhat are you hoping to learn today?
Roadmap
Curation: Finding good contentCreation: Ideas for better engagementDiscussion and Questions
Content Curation
“The organizing, filtering and ‘making sense’ of information on the web and sharing the very
best with your network” – Beth KanterPhoto CreditPhoto Credit
Content Curation: Why is it helpful?
Allows your nonprofit to:• Become a source of valued information in
your community• Build relationships• Serve as professional development for staff
Seeking: Finding Interesting Content
Google Reader
Twitter Lists
Seeking: Finding Relevant Content
News Sites
Sensing: Content Curators
“A human-powered discovery engine for interestingness, culling and curating cross-disciplinary curiosity-quenchers, and separating the signal from the noise to bring you things you didn’t know you were interested in until you are.”
Sensing: Connect content to goals
Here at NPower:• Drive the adoption of technology solutions
within the nonprofit sector• Establish thought-leadership in the nonprofit
technology field• Share resources and educational opportunities
with local nonprofit organizations and their staff
Sensing: Know Your Audience
What are your community’s interests?NPower example:• Nonprofit technology• Social media• Mobile technology• Nonprofit communications• Trends in philanthropy
Sharing: Add Value
1. Commentary
2. Why read?
3. Personal Touch
Content Creation: Ideas for better engagement
Photo Credit
Facebook: Tips for better Content
1. Share personalized information about your nonprofit
Facebook: Tips for better content
2. Encourage staff members to post about events
Facebook: Tips for better Content
3. Incite feedback and use photos
Twitter: Tips for better Content
1. Connect Content to Social Trends
Twitter: Tips for better Content
2. Post breaking news
Comments or Questions
Photo CreditAnything you want to add?
Thank You
NPower NorthwestWebsite: www.npowernw.org
Facebook: www.facebook.com/npowernwTwitter: @npowernw