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The Impact of Cloud Computing on IT Service Providers Business Models

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Page 1: The Impact of Cloud Computing on IT Service Providers Business Models

J.E. Cairnes School of Business and Economics

The Impact of Cloud Computing on

IT Service Providers’ Business Models

Mr. Trevor Clohessy

22nd February, 2016

Examiners:

Professor John Mooney, Pepperdine University, United States

Dr. Anatoli Nachev, National University of Ireland Galway, Ireland

Page 2: The Impact of Cloud Computing on IT Service Providers Business Models

Dissertation Overview

Trevor Clohessy

J.E. Cairnes School of Business and Economics

Page 3: The Impact of Cloud Computing on IT Service Providers Business Models

Research Motivation

Trevor Clohessy

J.E. Cairnes School of Business and Economics

Business Model

Academic and Practitioner Interest

$217 billion ICT adoption revenue by 2017 (Gartner, 2013)

New and Innovative Business Models

Weindardt et al., 2009; Leimeister et al.,

2010; Brynjolfsson et al., 2010.

Special Journal Issues, Interest Groups, Conference Tracks, Workshops, Investments.

Research Gap –IT Cloud Supply-Side

BM Perspective

Armbrust et al., 2009; Marston et al., 2011;

Morgan and Conboy 2013; Dammsgard et al.,

2014.

Page 4: The Impact of Cloud Computing on IT Service Providers Business Models

Research Motivation

Trevor Clohessy

J.E. Cairnes School of Business and Economics

Cloud Computing

Mediating Device

Early Stage Digital Technologies

Cloud Maturity –Ripe for IS Business

Model Research

Christensen, 1997; Chesbrough and

Rosenbloom, 2002; Melville et al., 2004.

Dubosson-Torbay et al., 2002; Teece, 2009;

Zott et al., 2011.

Academic and Practitioner Interest

Marston et al., 2011; Iyer and Henderson,

2012; Wilcocks et al., 2013.

Page 5: The Impact of Cloud Computing on IT Service Providers Business Models

Research Objective, Research Approach and

Research Questions

Trevor Clohessy

J.E. Cairnes School of Business and Economics

Page 6: The Impact of Cloud Computing on IT Service Providers Business Models

Conceptual Model

Trevor Clohessy

J.E. Cairnes School of Business and Economics

Page 7: The Impact of Cloud Computing on IT Service Providers Business Models

Contributions to Research

Trevor Clohessy

J.E. Cairnes School of Business and Economics

1. Cloud computing concept

2. Business model concept

3. Research approach (e.g. empirical settings, networking, interviewees, case

study access) Anchoring the study in extant theoretical perspectives in

order to generate an intellectual account which facilitated the elucidation of

the research objective.

4. Coping mechanism dynamics The study extends the concept of IS

environmental impact theory (Lederer and Mendelow, 1990) to the business

model and cloud computing concepts.

Research Gap Study’s Findings Knowledge

Page 8: The Impact of Cloud Computing on IT Service Providers Business Models

Contributions to Practice

Trevor Clohessy

J.E. Cairnes School of Business and Economics

1. Demystify the transformative capability of cloud computing on business

models from a IT supply-side perspective.

2. Demystify the benefits and inhibitors from a IT supply-side perspective as

a result of operationalising cloud-enabled business models.

3. Empirical evidence of specific coping mechanisms Coping mechanism

strategies and corresponding decision making tools.

4. Potential for conceptual model to be used in other industries and/or

contexts New emerging digital technologies.

Page 9: The Impact of Cloud Computing on IT Service Providers Business Models

Peer Reviewed Research Papers

Trevor Clohessy

J.E. Cairnes School of Business and Economics

1. Clohessy, T., T. Acton, T. and C. Coughlan (2013). Innovating in the Cloud,

International Journal of Innovations in Business, 2 (1), pp. 29-41.

2. Clohessy, T. and Acton, T. (2013).Value Creation and Capture with Cloud Computing:

A Theoretical Framework, UK Academy for Information Systems (UKAIS), Worcester

College, Oxford, UK.

3. Clohessy, T., T. Acton and L. Morgan (2014). A Panorama of Cloud Computing

Business Models: Towards a Unified Framework, in an invitation only workshop at the

22nd European Conference on Information Systems, Tel Aviv, Israel.

4. Clohessy, T., T. Acton and L. Morgan (2015). Elucidating the Impact of Cloud

Computing on IT Service Providers’ Business Models, ECIS Doctoral Consortium,

Erve Hulsbeek, Holland.

Page 10: The Impact of Cloud Computing on IT Service Providers Business Models

J.E. Cairnes School of Business and Economics

The Impact of Cloud Computing on

IT Service Providers’ Business Models

Mr. Trevor Clohessy

22nd February, 2016

Examiners:

Professor John Mooney, Pepperdine University, United States

Dr. Anatoli Nachev, National University of Ireland Galway, Ireland