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A presentation I gave on March 20th at the Prestashop Barcamp in New York. I am talking about what makes New York, a great city for tech, and the current trends in startups being created in the city. Credits to Elad Gil and Fred Wilson who've been talking about that topic here and there, and inspired some of my slides. Asked for their approval before using their content obviously! Enjoy
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Copyright 2012
The NY Tech Sceneby Ilan Abehassera (@ilan)Founder and CEO, Producteev.com
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Who am I?
1980 2004 2005 2007 2008 Present2006
producteev
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5 Reasons the NYC Startup Scene Changed
5
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1. Access to Capital
3y ago it wasn’t possible to raise a series A in NYC
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2. Anchor Companies
Those companies have raised hundreds of millions, and stayed in NYC
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3. Increased ease of Development
Tumblr and Instapaper : small product team
AWS Ruby Twilio Stripe
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4. Focus on end-user applications
NYC is a city of
actual consumers
Twitter’s most active city : NYC
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5. Public initiatives
Mayor Bloomberg sees the Internet space as NYC’s next big industry
NY Tech Campus
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Trends in NY Tech
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New commerce models
The big guys
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New commerce models
Subscription based e-commerce
Birchbox Barkbox
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New commerce models
E-Commerce curation
TheFancy.com
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New commerce models
Flash Sales
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Jobs 2.0
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Adtech
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Getting people off the web
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Education
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Publishing 2.0
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Creative
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The Fab.com Success Story
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Started by Jason Goldberg, former CEO of
SocialMedian, acquired by Xing
Design focused flash sales
Design Oriented E-Commerce
`Started as a social network for gay people (mother of all pivots)
Optimizing all acquisition channels : social, mobile...
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Unbelievable metrics
3M members
Launched 9 months ago
1M products sold to date
Acquired german clone : Casacanda
40% of its traffic : mobile logins
50% of its traffic coming from Facebook : Social Commerce at its best
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Typical NY Success
Fashion
Creative
Design
E-Commerce
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Twitter : @ilanproducteev.com
Credits go to Fred Wilson, Elad Gil for their articles on the NY Tech Scene in the past years
