Top 10 Reasons Why F5 Makes Sense

Top 10 Reasons Why F5 Makes SenseApplication Delivery Solutions for Business Oriented Needs

© F5 Networks, Inc.

2

Today’s Business Challenges

Consumerization of IT

Flexible Work

Cost-effective growth

Increase productivity and profits

Diverse Computing Models


3

Business Priorities

Scaling Business without

Scaling Costs

Improving Customer Experience

Business Risk Management


4

F5 In The Data Center


5

Enterprise Wide Unified Customer Experience• Single-sign-on (SSO) - simplifies user experience accessing

multiple application services

• Unified point of enforcement for application access control

• Mobile OS support – iOS, Windows, Android and Linux

Unobtrusive Security for your Customer• Secure access solutions including preconfigured endpoint

inspection checks

• Granular access control

• Integration with Mobile Device Management (MDM) and Two Factor Authentication (2FA) solution providers

• Protect against application layer attacks

• Device Agnostic Optimized Performance regardless of service

Reason 1: Improving Customer ExperienceCustomer Centricity


6

Device Agnostic Optimized Performance regardless of service

• Optimized content delivery to support BYOD

• Server-side asymmetric acceleration for application content – up to 8x improvements

• Client-side acceleration – up to 8x faster user access

• Traffic prioritization

Reason 1: Improving Customer ExperienceCustomer Centricity


7

Customer Experience Visibility

• iApp AnalyticsCustomer Context

• Differentiated customer service• Context-aware services

New Services Onboarding

• Application deployment times reduced by 84%, time savings of two months

• iApp Templates, Application deployment and solution guides

• F5 DevCentral community – 100,000 active members

Reason 2: Proactive Customer Care and OutreachCustomer Centricity


8

Reason 3: Balance between Insourcing and OutsourcingScaling Business without Scaling Costs

Managing As A Single Secured Infrastructure


9

Reason 3: Balance between Insourcing and OutsourcingScaling Business without Scaling Costs

Capacity on Demand – “Cloud Bursting”


10

Getting more out of virtualization investments• Offload CPU intensive operations (SSL, caching,

compression, etc.) to free up VM capacity for servers

• Network Device Consolidation of key traffic management and protection functions on single device.

Reason 4: Consolidating IT investmentsScaling Business without Scaling Costs

F5 solutions achieved 30% decrease in CPU load, which increases the VM density per server by up to 40%, enabling greater savings and ROI.


11

Scaling N+1 Clustering: Scale out On-demand• Flexible multi-tenancy and virtualization• Scale out across pools of BIG-IP devices• Dynamic application failover• Distributed policy sync

Virtual Clustered Multiprocessing (vCMP)• Next-generation multi-tenancy• Complete separation and Resource

isolation.

Reason 4: Consolidating IT investmentsScaling Business without Scaling Costs


12

F5 Provides Detailed Reporting for: • Government Compliance - HIPAA,

FIPS • Financial – PCI2.0 • Industry - CC-EAL2/4 3, ICSA,

IPv6, DNSSEC

Reason 5: Regulatory ComplianceBusiness Risk Management


13

• Groundbreaking performance and scalability

• Support up to 120 million concurrent connections

• 320 Gbps of throughput on top of the industry’s fastest application firewall

• 10x faster performance than other• remote user access solution can support

up to 60,000 users concurrently

• Secure and Scalable DNS Protection

• 3rd Party Integration for Vulnerability Scanning

• Reduced costs and complexity

Reason 6: Cyber Attack & Security Risk MitigationBusiness Risk Management


14

• 24x7 Availability and Disaster Recovery

• Provides for continuous business availability monitoring

• Global Business Continuity and Traffic Management

• Active-Active Data Center – Maximizing the ROI in Datacenter investments

Reason 7: Achieving Business Continuity and Disaster Recovery ObjectivesBusiness Risk Management


15

World Class Product Support

• 24x7 multi-lingual technical support from 8 global support centers

• ISO 9001:2008 certified with customer satisfaction scores of 9.3.

• 150 global RMA depots.

• iHealth provides a complete view of the system health as well as runs diagnostics on F5 solutions

• Basic and Advanced training on F5 solutions and products are also available via accredited training centers globally.

Reason 8: Support InfrastructureBeyond the Solutions and Technology


16

The F5 DevCentral community portal

• The largest in the industry – 100,000 members, in 191 countries

• Includes customers, partners and developers

Reason 9: Community and Partner Eco-SystemBeyond the Solutions and Technology


17


F5’s Service Provider Partner Ecosystem

http://www.motorola.com/

http://www.motorola.com/


18


F5’s Enterprise Partner Ecosystem

http://www.microsoft.com/

http://www.oracle.com/us/

http://www.ibm.com/us/en/

http://www.sap.com/index.epx

http://www.dell.com/content/default.aspx?c=us&l=en&s=gen

http://www.hp.com/united-states/do-amazing/index.html?

http://www.hp.com/united-states/do-amazing/index.html?

http://www.netapp.com/us

http://www.netapp.com/us

http://www.infoblox.com/

http://www.infoblox.com/

http://www.datadomain.com/







http://www.redhat.com/

http://www.gomez.com/


























19

Reason 10: Market LeadershipBeyond the Solutions and Technology

F5 Networks is the leading provider of Application and Data Delivery Networking.

Our products sit at strategic points of control in any infrastructure.

Fiscal Year 2011 Revenue US$1.15B


20


Publicly-traded on NASDAQ

2,900 employees IPO in 1999


21

Q108 Q208 Q308 Q408 Q109 Q209 Q309 Q409 Q110 Q210 Q310 Q410 Q111 Q211 Q311 Q411 Q112 Q212 -

50,000

100,000

150,000

200,000

250,000

300,000

350,000

400,000

$ T

ho

usa

nd

s


Strong Quarterly

Growth


23

Business Drivers

Customer Initiatives

F5 Solution /Features

Benefits

Customer Centricity – Customer Retention & Increase Rev/Customer

Improve Customer Experience

• Consolidation of Systems (SVOC) - Unified Customer Experience

• Unobtrusive Security - Transparent

• Performance Improvement at Client and Server End

Flexible SSO, Application Proxy, IDM, End Point Scanning, SSL-VPN, Application Security, IBR, TCP Express, Compression and Caching

• Up to 10X improvement in application performance

• Simplified access for customer across services

Proactive Customer Care & Outreach

• Customer Experience Visibility

• New Service Onboarding

• Customer Context Awareness

AVR, iX Suite, Context Switching, CookieX, AAA

• Improved Customer Loyalty

• Better Customer Segmentation

Business Drivers – Customer InitiativeF5 Solution-Benefit Matrix


24

Business Drivers



Benefits

Scaling Business without Scaling Costs – Lower TCO/OPEX/CAPEX, Increase Productivity and Efficiency

Helping to strike a cost effective Insourcing vs. Outsourcing Balance

• Management as a secured single infrastructure

• Capacity on Demand-Cloud Burst

Unified Secure management solution across multiple service delivery platforms- Federated Authentication- VE/Appliance

Mix- iSession

• Lower upfront capital expenditure

Helping to Consolidate IT Investments

• Increase VM Density & Increasing server utilisation/efficiency

• Scale as you grow• Applications Services

Resiliancy

OneConnect, Server/App/SSL offloads, ScaleN, vCMP, Device Consolidation, VIPRION SaYG

• Better ROI for Virtualization Investments

• Operational cost savings

• Lower TCO

Business Drivers – Customer Initiative - F5 Solution - Benefit Matrix


25

Business Drivers



Benefits

Business Risk Management – Better Regulatory Compliance, Faster Service Outage Response and Improved Security Posture

Helping with Regulatory Compliance/Cyber-Attack Risk Mitigation

• Govt Compliance - HiPAA, FIPS

• Financial - PCI, SOX• Industry - CC-EAL,

ICSA

Adaptive Multi-layered Threat Management (Web Application Firewall, IDC Firewall, Secured Remote Access)

• Reputation protection

• Reduced risk of sensitive data loss – lower risk of litigation

Helping to achieve BC/DR Objectives/SLA

• Facilitating 24x7x365 Business Availability

• Outage monitoring and minimizing downtime

Active-Active DC, DNS Infrastructure Protection -DNS express/DNSEC, LDVM

• Improved employee productivity

• Improved customer service availability

Business Drivers – Customer Initiative - F5 Solution - Benefit Matrix