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Top 10 SEO Mistakes Ana Lucia Novak© www.socialana.com PRESENTED BY ANA LUCIA NOVAK

Top 10-seo-mistakes

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Page 1: Top 10-seo-mistakes

Top 10 SEO Mistakes

Ana Lucia Novak© www.socialana.com

PRESENTED BY ANA LUCIA NOVAK

Page 2: Top 10-seo-mistakes

Mistake #1: Not Using a Description Tag

While a description tag may not affect your actual rankings, your description tag may show in the search engine listings so make it meaningful.

Ana Lucia Novak© www.socialana.com

Page 3: Top 10-seo-mistakes

Mistake #2: Artificial Link Building

Don’t waste your time with artificial and ineffective link schemes. They don’t help and can get you in

trouble.

Ana Lucia Novak© www.socialana.com

Page 4: Top 10-seo-mistakes

Mistake #3: Ignoring Social Media

Search engines take cues from social sites in regard to popular content. Ignore social media at your peril.

Ana Lucia Novak© www.socialana.com

Page 5: Top 10-seo-mistakes

Mistake #4: Using an SEO Formula

Trying to follow a specific formula in the SEO of all your pages is unnatural and can be

detected by search engines.

Ana Lucia Novak© www.socialana.com

Page 6: Top 10-seo-mistakes

Mistake #5: No Friends in High Places

When it comes to link building and getting your content out there, making friends with influential people can go a long way.

Ana Lucia Novak© www.socialana.com

Page 7: Top 10-seo-mistakes

Mistake #6: Worrying About Word Counts

Word count has little to do with search engine rankings. See mistake #4 (trying to use an SEO formula) for more information.

Ana Lucia Novak© www.socialana.com

Page 8: Top 10-seo-mistakes

Mistake #7: No Unique Title Tags

Always choose a unique title tag for each and every page you create…and avoid putting your

website title at the beginning of each tag. This is valuable SEO space, so use it.

Ana Lucia Novak© www.socialana.com

Page 9: Top 10-seo-mistakes

Mistake #8: Not Doing Keyword Research

Understand what people are searching for. It helps you decide what to write about and how to position your content.

Ana Lucia Novak© www.socialana.com

Page 10: Top 10-seo-mistakes

Mistake #9: Writing for Search Engines

Instead of writing for search engines, write for your visitors. Overly optimized content does little to engage your readers or compel them to your call to action.

Ana Lucia Novak© www.socialana.com

Page 11: Top 10-seo-mistakes

Mistake #10: Not Updating Regularly

Search engines may favor sites that update frequently. Keep your website up to date and add new content regularly.

Ana Lucia Novak© www.socialana.com

Page 12: Top 10-seo-mistakes

Take Your SEO to a New Level

Ana Lucia Novak© www.socialana.com

Tighten up your social media strategies, Improve Your Online Presence or Need Help Managing Your Social Media Programs?Schedule a time with me here: http://meetme.so/analuciaand complete the assessment form: http://SocialAna.com/hire-Ana-Lucia