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Trends in Enterprise Mobility 2 nd Annual Market Intelligence Report CompTIA Market Intelligence | April 2013

Trends in Enterprise Mobility

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CompTIA’s 2nd Annual Trends in Enterprise Mobility study builds on previous CompTIA research in the mobility space and further explores mobility trends, challenges and opportunities. Understand the variables and trade-offs involved in a company’s decision on provisioning devices; ascertain benefits realized from using mobile/remote work solutions; identify the challenges in supporting and managing mobile/remote work; and gauge the need for training and/or standards.

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Page 1: Trends in Enterprise Mobility

Trends in Enterprise Mobility2nd Annual Market Intelligence Report

CompTIA Market Intelligence | April 2013

Page 2: Trends in Enterprise Mobility

About this ResearchCompTIA’s 2nd Annual Trends in Enterprise Mobility study was conducted to build on previous CompTIA research in the mobility space and further explore mobility trends, challenges and opportunities. The objectives of this research are:• Understand the variables and tradeoffs involved in a company’s decision on provisioning devices• Ascertain benefits realized from using mobile/remote work solutions• Identify the challenges in supporting and managing mobile/remote work • Gauge the need for training and/or standards The study consists of four sections, which can be viewed independently or together as chapters of a comprehensive report. Section 1: Market OverviewSection 2: Workforce Needs and Device ProvisioningSection 3: Mobility Drivers and StrategiesSection 4: Challenges in Building Mobility Solutions The research consists of a quantitative online survey of 502 IT and business executives directly involved in setting or executing mobility policies and processes within their organizations (aka end users). Data collection occurred during February 2013. The margin of sampling error at the 95% confidence level for the results is +/- 4.5 percentage points. Sampling error is larger for subgroups of the data. As with any survey, sampling error is only one source of possible error. While non-sampling error cannot be accurately calculated, precautionary steps were taken in all phases of the survey design, collection and processing of the data to minimize its influence. CompTIA is responsible for all content contained in this series. Any questions regarding the study should be directed to CompTIA Market Research staff at [email protected]. CompTIA is a member of the Marketing Research Association (MRA) and adheres to the MRA’s Code of Market Research Ethics and Standards.

Page 3: Trends in Enterprise Mobility

Device+OSe.g. Apple,Samsung,

Google

Communicationse.g. Lync, Skype, or

Native function

Public Cloude.g. Salesforce,

Dropbox, orAWS-hosted systems

Private CloudSystems running on

Eucalyptus or Openstack

On-premise systemsInternet

3rd Party AppProcured through

standard app store

Custom AppBuilt internally or

outsourced

Mobile webStandard browser

functionality

3G/4G e.g. AT&T,

Verizon

Wi-FiCarriers,

Corporate orPublic Networks

Many Parts to Mobile Ecosystem

Peripheralse.g. keyboards

or health monitors

Page 4: Trends in Enterprise Mobility

Areas of Focus in Mobility Strategy

Mobile commerce

Support for employees working from home

Mobile connection with customers

Support for traveling employees

Support for employees in the field

27%

30%

30%

36%

31%

21%

25%

25%

22%

42%

Moderate Focus Heavy Focus

5%

9%

8%

10%

14%

Interested in future use

Source: 2nd Annual Trends in Enterprise MobilityBase: 502 U.S. IT and business executives

Page 5: Trends in Enterprise Mobility

Many Companies Fixed in Assessment of Compute Needs

Heavy Needs Moderate Needs Light Needs Little to No Needs

33%

38%

21%

12%

37% 38%

18%

11%

Current NeedsNeeds in Two Years

Source: 2nd Annual Trends in Enterprise MobilityBase: 502 U.S. IT and business executives

Page 6: Trends in Enterprise Mobility

Device Provisioning Methods

34%

58%

8%

Company Provides

Everything

Company Provides Some Devices and

Also Allows Employees to

Bring Their Own

Employees Provide Everything

Source: 2nd Annual Trends in Enterprise MobilityBase: 502 U.S. IT and business executives

Page 7: Trends in Enterprise Mobility

Drivers for Mobility Adoption

Need to accommodate BYOD

Attract top talent

Need to optimize online offerings

Stay aware of cutting-edge technology

Create new revenue opportunities

Higher need for employee availability

Keep up with the competition

Mobility is part of business continuity planning

Cost savings

Support telecommuting/remote work

Allow employee flexibility

Productivity gains

22%

22%

0%

0%

0%

43%

0%

33%

35%

40%

60%

56%

20%

25%

29%

39%

41%

42%

43%

46%

47%

52%

59%

62%

20132012

Note: not all options present in 2012

Source: CompTIA’s 2nd Annual Trends in Enterprise Mobiliity studyBase: 437 U.S. end user companies with at least moderate adoption of mobility solutions

Page 8: Trends in Enterprise Mobility

Mobility Policies

24%

36%

40%

Currently Building a Policy

Currently Have a Policy

Source: 2nd Annual Trends in Enterprise MobilityBase: 502 U.S. IT and business executives

No Policy in Place

or Being Built

Areas Covered Within Policy

85% Mobile devices

76% Security

72% Mobile apps

70% Personal use of device

65% Transmission of data

63% Loss of device

57% Storage of data

53% Use of public Wi-Fi

Page 9: Trends in Enterprise Mobility

Benefits of Mobility Adoption

Reach new market segments

Employees have more job satisfaction

Improved engagement with customers

Improved ability to collaborate

Ability to reach employees at any time

Employees can stay connected

Higher productivity

34%

50%

51%

53%

57%

63%

68%

Source: CompTIA 2013 Outlook Study | Base: 518 executives at U.S. IT firms

Page 10: Trends in Enterprise Mobility

Difficulties of Mobility Adoption

Finding mobile application developers

Maintaining mobile & standard Internet offerings

Mobility skill level of IT staff

Users not familiar with company policy

Optimizing business applications

Determining cost/ROI of mobile solutions

Making systems accessible securely

Mobility skill level of general staff

20%

23%

34%

35%

35%

35%

39%

40%

Source: 2nd Annual Trends in Enterprise MobilityBase: 502 U.S. end user companies

Page 11: Trends in Enterprise Mobility

Mobile Security a Major Issue for Companies

Job Function Breakdown

Company Size Breakdown 71% Large firms

62% Medium-size firms

55% Small firms

Source: 2nd Annual Trends in Enterprise Mobility | Base: 502 U.S. end user companies

65% Business function

64% IT function

54% Executive

Classification of Security as Major Risk

45%

34% 31%

Top Issues with Mobile Security

NeedImproved

Technology

CentralizedControl

ProperUser

Implementation

Page 12: Trends in Enterprise Mobility

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