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In the beginning…

Trends in Marketing Technology | Turing Festival 2013

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Page 1: Trends in Marketing Technology | Turing Festival 2013

In the beginning…

Page 2: Trends in Marketing Technology | Turing Festival 2013

… became marketing

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Still growing

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Becoming

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Connected TV

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First screen

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Newsroom

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Native Content

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Video

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Content Marketing

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RTB

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Big Data

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The other players

Content Platform Services

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Conclusion Audience Tech

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Media Innovations Director, DigitasLBi(from Edinburgh)

E: [email protected]: AndrewGirdwood @ Twitter, Google+, Pinterest, AdN, et al…

Thank you!