Twitter, Facebook and etc: Quick Startup Guide for Marketing

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A short introduction to Facebook, Twitter and other social networks in 3-hour seminar class at Naresuan University for MBA.

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  • 1. Twitter, Facebook and the rest

2. I am @sugree 3. sugree is me. Find out more in Google. 4. Social Network 5. Twitter is such a microblog. 6. Facebook is such a social platform. 7. Hi5 is another platform. 8. OpenSocial is a federated platform. 9. Basic concepts 10. Friend 11. Friend of a friend 12. 6 degrees of separation 13. The use of connection 14. Broadcast, Multicast, Unicast 15. Wall 16. Post / Tag 17. Private Messages 18. Group and Fan 19. Quiz and Game 20. Flash Game! 21. Twitter is just pure text 22. Followings (friends) and followers (fans) 23. #hashtag 24. @reply @mention 25. Retweet 26. Rich media integration - APIs 27. bit.ly, TwitPic, TweetPhoto, twaud.io, twitvid.io 28. Twitter or Facebook? 29. Why not both? 30. Caution! 31. Duplicate contents!!! 32. Mobile 33. Twitter and Facebook Chat 34. AIS Facebook Twitter Alert 35. DTAC Playground 36. Privacy! 37. Hot trend this year 38. Geolocation 39. Foursquare 40. Incentive-based 41. Scores, Badges, Mayor 42. Low quality / Inaccurate 43. Google Local Business / Yellowpages 44. Twitter Geo 45. Google Buzz 46. Foursquare and Yammer 47. Yammer is microblog for corporates 48. Google Buzz is also available in Google Apps 49. Smartphone is the key 50. Android, BlackBerry, iPhone, Symbian, Windows Mobile, ... 51. JavaME is over. Native rules. 52. Nearby 53. Next trend is Augmented Reality 54. Twitter is one of the best example for AR 55. Twitter has supported geolocation for a while 56. We are waiting for killer applications 57. Relationship is another key 58. Twitter and Facebook 59. Linkedin 60. Buzz 61. XFN XHTML Friends Network 62. FOAF Friend of a Friend 63. Bi-directional relationship 64. Quantity or Quality 65.