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Inspiring people to share TYPO3 - an Open Source Phenomenon by Ben van `t Ende (Community Manager) & Kian T. Gould (Head of Marketing) TYPO3 Congres 2012 - Almere Montag, 19. November 12

TYPO3 Congres 2012 - Keynote: A day with TYPO3

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TYPO3 CMS is not only the most used Enterprise Open Source CMS in the world, it is also used in a lot more places than many imagine. This talk will give you the overview, what made TYPO3 what it is today, how the community is structured and what amazing success stories TYPO3 can show forward. Kian T. Gould is the founder and managing director of AOE media GmbH. While still at school he founded the company and worked on a variety of demanding Internet projects. He has over a dozen years of experience in the rollout of complex Internet portals and applications. During this time he has worked on more than 500 Enterprise web projects. As a Senator in the "Bundesverband für Wirtschaftsförderung und Außenwirtschaft" (Federal Association for Economic Advancement and Foreign Trade) he advises the German Federal Government on Open-Source Technology issues. Kian is the official fundraiser for the TYPO3 association and in charge of marketing for the Enterprise Web CMS, as well as being involved in a variety of TYPO3 Community projects. Ben van 't Ende is community manager for the TYPO3 project, leading a community to grow, inspiring to share and encouraging people to join and participate, reducing bottlenecks and other areas. Managing a community is like herding cats and is more about enabling people to find a basis to participate in the community then actually managing it.

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Page 1: TYPO3 Congres 2012 - Keynote: A day with TYPO3

Inspiring people toshare

TYPO3 - an Open Source Phenomenon

by Ben van `t Ende (Community Manager) & Kian T. Gould (Head of Marketing)

TYPO3 Congres 2012 - Almere

Montag, 19. November 12

Page 2: TYPO3 Congres 2012 - Keynote: A day with TYPO3

Inspiring people toshare

8:20 am8:30 am9:30 am10:45 am11:00 am3:00 pm4:15 pm6:45 pm7:00 pm

The Enterprise CMS

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Topictext

TYPO3 is an enterprise CMS [20 s]

- the enterprise CMS

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TYPO3 is a web development framework [20 s]

- a web development framework

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- your reliable work horse

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- 9953, 9954, 9955, zzz...

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Work for free?

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snowboarding...geeking...

coding...socializing...

fun...

challenges...networking...

learning...just being...

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Page 10: TYPO3 Congres 2012 - Keynote: A day with TYPO3

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T3DD

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T3CON

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Page 12: TYPO3 Congres 2012 - Keynote: A day with TYPO3

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T3BOARD

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Community organized events

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T3SAIL

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Page 15: TYPO3 Congres 2012 - Keynote: A day with TYPO3

Inspiring people toshare

TYPO3 Community

snowboarding...geeking...

coding...socializing...

fun...

challenges...networking...

learning...just being...

Developer Days

Conferences

Snowboard Tour

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Topictext

asdf

Henry Oldenburg - Royal Society

“all new discoveries should be disseminated as widely and freely as possible”

route to public recognition!

paid by other people’s attention

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Topictext

asdf

Ideology and Moral Socializing Online/In Real Life

Artistic Expression and FunAcknowledgement, Fame and Honor

Self PromotionPersonal Itch

Open Source motivations

Eric S. Raymond - 007 of Open Source

“Every good software started with a personal itch”

The answer:

Orchestrate self-interest to be collectively beneficial

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Page 18: TYPO3 Congres 2012 - Keynote: A day with TYPO3

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The TYPO3 Ecosphere

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Installations

0

6000

12000

18000

24000

30000

FirstSpirit Imperia CoreMedia SiteCore RedDot TYPO3

...only 50% publicly available websites!

Source: AOE webcrawler March 2010

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The TYPO3 Ecosphere

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- and everything else...

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- something to be proud of!

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