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2010 ©UserPlus, all rights reserved
What about testing?
2013 © Humix, all rights reserved 1
Match the user interface with the
mental model
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Try to get an idea of what happens
inside the user’s head
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DURING ANALYSIS
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User research
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Don’t ask observe
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How to observe
• Observe how similar app’s and sites are
used
• Interview, ask users to describe what they
do, not what they want
• If product features are
already there
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DURING DESIGN
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Benefits of prototype testing
Early feedback based on actual use of an interface
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Dimensions of fidelity
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“There is no such thing as high or low fidelity, only appropriate fidelity.” Bill Buxton
User testing designs
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Basics of usability testing
1. Set the goals
2. Get hold of some representative users
3. Ask the users to perform representative
tasks with the design
4. Watch and listen carefully
5. Analyse the results
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Mobile testing
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AFTER LAUNCH
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Lean business cycle
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Rules for mobile analytics
Think about analytics during
analysis
Start monitoring ASAP
Use a tool suited for your app
Track what’s important for your
app
Analyse & learn from your data 2013 © Humix, all rights reserved 18
Analytics & feedback
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Because it’s all about the
user
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