www.productivitypartners.us

Website Website WOW!WOW!Basic Web Design Basic Web Design

PrinciplesPrinciples

People Love to LearnPeople Love to LearnThey Hate to be ToldThey Hate to be Told

Consistent Appealing DesignConsistent Appealing Design– Jakob’s Law of Web BrowsingJakob’s Law of Web Browsing

““People spend most of theirPeople spend most of theirtime on other Websites.”time on other Websites.”

– ColorsColorsComplimentaryComplimentaryConsistentConsistent

– Design ElementsDesign ElementsRelatedRelatedRelevantRelevant

People Love to LearnPeople Love to LearnThey Hate to be ToldThey Hate to be Told

Clean Obvious NavigationClean Obvious Navigation

Create MomentumCreate Momentum

People Love to BuyPeople Love to BuyThey Hate to be SoldThey Hate to be Sold

CuriosityCuriosity– Appeal to people’s natural DesiresAppeal to people’s natural Desires

NewNewIntelligentIntelligentValuableValuableFunFun

SatisfactionSatisfaction– Create Value on Create Value on EveryEvery Page Page

Tips to Take HomeTips to Take HomePick a Memorable Website namePick a Memorable Website name

Create Obvious NavigationCreate Obvious Navigation

Divide the Screen for F…lowDivide the Screen for F…low

Choose Complimentary ColorsChoose Complimentary Colors

Consistent & Related Graphical elementsConsistent & Related Graphical elements

Make Value stand out on Each pageMake Value stand out on Each page

Make text Easy to ReadMake text Easy to Read

Satisfy with in Bite-sized Information Satisfy with in Bite-sized Information