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Presidian | 9000 Tesoro Dr Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814 Development • Management • Consulting Presidian Hotels & Resorts Third Party Management Services

Presidian Hotels & Resorts

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Presidian Hotels & Resorts - Management Services Presentation 2013

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Page 1: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Development • Management • Consulting

Presidian Hotels & Resorts

Third Party Management Services

Page 2: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Company Overview

Presidian is a premier hotel management and development company with twenty-three

years of experience in the development of both new properties as well as Certified

Historic Properties. Presidian also provides unsurpassed management services for the

hospitality industry’s leading brands.

We have a history of exceeding expectations.

It’s been that way since Drake Leddy founded Presidian in 1989 - and it’s a reputation we

proudly retain to this day. Working across all upscale industry segments, we have

maximized investor returns while also delivering a first-class guest experience, even in

the most challenging economic climates. We have also developed a reputation for being

problem solvers and innovators both in connection with the development and

management of our own properties as well as our consulting assignments with third party

owners.

We launched our management division in 1999 and have since operated and maximized

profitability for an impressive portfolio of hotels and high-rise residential properties on

behalf of such leading brands as Hilton, Starwood, Marriott, IHG and Preferred Hotels.

Whether we’re developing ,managing, or consulting we strive to deliver more than our

clients expect. That’s just what we expect out of ourselves.

Presidian Hotels & Resorts

Third Party Management Services

“Presidian was built around the

simple but challenging idea

of just doing it better. Better than

the competition; better than the

time before.”

Drake Leddy Chairman and

CEO

Page 3: Presidian Hotels & Resorts

Management Capabilities

We work tirelessly to perfect the art of Creating Value.

It’s how we’ve been able to help maximize return on investment for our owners and

investors for more than twenty years. Behind every asset whose value we have enhanced

is a relationship the value of which we never underestimate.

Our areas of expertise include:

• Existing Property Takeover

• Management of Distressed and Foreclosed Properties

• Hotel Receivership Services

• Brand Conversions (Evaluation, Planning and Implementation)

• New Hotel Pre-Opening and Ramp-Up

• Premium Brand Management

• Established Franchise Relations with Hilton, Marriott, Starwood, IHG and Preferred

• Consulting-Tailored to the Specific Needs of the Client

• Acquisitions/Disposition of Assets

• Upscale Independent Hotels

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

“Our ‘ Balanced Approach’ is the key to providing

exceptional service and premium market share

which, in the end, maximizes bottom line and return on investment for our

owners and partners.”

Mark Kucera

President / COO

Presidian Hotels & Resorts

Third Party Management Services

Page 4: Presidian Hotels & Resorts

Management Capabilities - Operations Management Services

Our operations management services include:

• Labor and Operating Expense Control

• Smart Hiring Practices

• Human Resource Expertise - Payroll and Benefit Administration

• Food and Beverage - Management and Concept Development

• Guest Satisfaction and Quality Controls

• Preventative Maintenance and Engineering

• Capital Planning

• Procurement – Operational, Capital, PIP and New Construction

• Sales, Marketing, Revenue Management and E-commerce

• Fiscal Management

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 5: Presidian Hotels & Resorts

Management Capabilities - Financial Services

Our financial services include:

• Streamlined Financial Reporting

• Efficient Cash Management

• Cash-Driven Performance Indicators

• Centralized Accounting and Cost Control Systems

• Efficient and Accurate Budgeting /Forecasting

• Strategic Recapitalization Analysis

• Property Accounting Audits

• Risk Management and Loss Prevention Reviews

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

“Our core priority is the fiduciary

responsibility bestowed upon us

by each owner whose asset we are

entrusted to manage.”

Jeanette Mosley

CFO

Presidian Hotels & Resorts

Third Party Management Services

Page 6: Presidian Hotels & Resorts

Management Capabilities - Sales & Marketing Services

Our sales and marketing services include:

• Direct Sales Training and Strategic Deployment

• Revenue Management/Optimization

• Internal Lead Referral Program/Cross Selling

• E-Commerce Optimization

• Market Analysis and Research

• Targeted Sales and Marketing Planning and Implementation

• Maximizing and Managing Brand Affiliation to Fullest Potential

• Benchmarking and Monitoring Key Result Areas

• Social Media Strategies and Implementation

• Website Optimization (SEO/Organic Search Ranking and Site Capabilities)

• Marketing and Advertising Support

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

“Our tireless and ongoing pursuit

for new clients to serve, our

commitment and dedication to maintain our

existing clients, and the foresight

to seize market opportunities,

results in premium market share /

RevPAR indexes at each and every hotel under our

care.”

Sergio Cardenas Corporate Director

of Sales / Marketing

Presidian Hotels & Resorts

Third Party Management Services

Page 7: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Consulting Services

Our full-service consulting services provide the insight and support owners need from the

development stage, including new build, repositioning, acquisitions and/or dispositions, to the

thorough review of performance improvement plans in the financial, operations & sales areas.

A partial list of our consulting services include:

Development /Consulting Financing / Feasibility Studies and Strategic Planning

Operations/Financial Standard Operating Procedures Review/Implementation

Staffing Guidelines and Human Resource Policies

Financial Best Practices & Performance Reporting

Preventive Maintenance Programs

Procurement Best Practices & Budget Development

Target Sales/Marketing Positioning, Pricing, Promotion & Distribution

Business & Marketing Plan Development

Sales Training, Deployment & Performance Measurement Tools

Marketing Programs with Target/Monitored Rates of Return

GDS and Electronic Distribution Programs

Presidian Hotels & Resorts

Third Party Management Services

Page 8: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Aloft - Leawood / Overland Park (KS)

Opened September 24, 2009

NET YOY REV UP BY 11.6% in 2012

Aloft :: RevPAR Index Trend

63.0

107.5

124.9130.4

0.0

20.0

40.0

60.0

80.0

100.0

120.0

140.0

4Q09 2010 2011 2012

Page 9: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Doubletree Dallas - Farmers Branch (TX)

Re-flagged from a Doubletree Club to a Doubletree Hotel in May 2012

NET YOY REV UP BY 10.8% in 2012

Doubletree :: RevPAR Index Trend

106.6

104.8

111.9

100

102

104

106

108

110

112

114

2010 2011 2012

Page 10: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Hilton Garden Inn Houston - Sugar Land (TX)

Opened Fall 2008

NET YOY REV UP BY 19% in 2012

HGI :: RevPAR Index Trend

55.3

87.1

119.5114.8 116.8

0

20

40

60

80

100

120

140

2008 2009 2010 2011 2012

*Maintained Premium RPI with an additional 214 new-built Hyatt Place opened Nov 2010.

Page 11: Presidian Hotels & Resorts

Management Capabilities – RESULTS!

2012 Year-End Key Hotel Portfolio Performance Indicators

2012 Key Performance Indicators

RevPAR Index 130.2%

Room Revenue Growth 8.5% (Comp Set 7.1%)

Total Revenue Growth 6.6%

GOP Growth 8.1%

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 12: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Hotel Portfolio Performance- RESULTS! (130.2 RPI in 2012)

2012 RevPAR Index (Market Share) by property

2012 Year-End RevPAR Index by property

Property Years RevPAR Index

Subject Property A 9 111.9

Subject Property B 9 127.3

Subject Property C 7 144.8

Subject Property D 7 162.0

Subject Property E 3 116.8

Subject Property F 3 162.0

Subject Property G 3 130.4

Presidian Hotels & Resorts

Third Party Management Services

Page 13: Presidian Hotels & Resorts

Hotel Management Portfolio

Aloft- Leawood, KS Hilton- Kansas City, MO Marriott- Visalia, CA

Hilton Garden Inn- Sugar Land, TX Doubletree- Dallas, TX Homewood Suites- Austin, TX

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 14: Presidian Hotels & Resorts

Residential Management & Consulting Portfolio

Ocean Club – Biloxi, MS Vidorra - San Antonio, TX Mayo Hotel & Residences – Tulsa, OK

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 15: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Hotels Managed and Sold on Behalf of the Owners

Each provided Premium Returns on their Investment

Amerisuites- Houston IAH, TX Amerisuites- San Antonio Quarry, TX Amerisuites- Austin Arboretum, TX

(Currently Hyatt Place) (Currently Hyatt Place) (Currently Hyatt Place)

Doubletree- Austin University, TX Hampton Inn- Albuquerque I-30, NM Hilton Garden Inn- Rancho Bernardo, CA

Presidian Hotels & Resorts

Third Party Management Services

Page 16: Presidian Hotels & Resorts

Hotels Managed and Sold on Behalf of the Owners

Each provided Premium Returns on their Investment - Pg. 2

Marriott at Legacy- Dallas, TX Courtyard -Houston, TX Residence Inn- Houston, TX

Hampton Inn- San Antonio, TX

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 17: Presidian Hotels & Resorts

Senior Management Team

H. Drake Leddy Mark Kucera Jeanette Mosley Sergio Cardenas

Chairman and CEO President and COO Chief Financial Officer Director of Sales

Letty LeCompte Tim Olfers Stanton Leddy Dan Manuppelli

Human Resources Mgr. Project Management Operations Management Controller

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts Third Party

Management Services

Page 18: Presidian Hotels & Resorts

2012 Recognitions & Accolades

• Hilton President - Kansas City Achieves AAA “Four Diamond” status for the Fifth

consecutive year. And an “Outstanding” on their Quality Assurance Audit.

• Hilton President - Kansas City renovates restaurant. Providence New American Kitchen

recognized as “Top New Restaurant” in Kansas City by 435 South Magazine

•Hilton President - Kansas City -Providence New American Kitchen Chef Eric Carter

recognized as “Top Chef” in Kansas City by 435 South Magazine

• Doubletree-Farmers Branch/Dallas, TX converts from a Doubletree Club to the new

Doubletree by Hilton.

•Doubletree- Farmers Branch/Dallas, TX receives an “Outstanding” on their Quality

Assurance Audit

•Hilton Garden Inn-Sugarland, TX receives an “Outstanding” on their Quality Assurance

Audit

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts Third Party Third

Party Management Services

Page 19: Presidian Hotels & Resorts

Good Partners Are Critical To Our Success

We’ve been fortunate to partner with a host of great companies and organizations over

the years that share our passionate commitment to “Better” Hospitality.

Our Partners Include

What Existing Owners Have to Say About Presidian

“Presidian is not just another hotel management company. Their personalized service,

care and attention to details are second to none. They are the formula to success in the

hotel business.”

Ron Jury

Owner, Hilton President Hotel, Kansas City

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 20: Presidian Hotels & Resorts

“Better Hospitality” is not just a slogan at Presidian

It’s a mantra that drives every aspect of our business, from management to development

to investor returns. For this reason, the industry awards we’ve garnered are doubly

rewarding. They engender pride in the accomplishments of our capable and dedicated

staff. They also affirm that our way of doing business is sound.

For questions about management or development, please contact:

Mark J. Kucera, CHA

President / COO

Tel: 210.646.8811, ext. 227

Email: [email protected]

Sergio Cardenas

Corporate Director of Sales

Tel: 210.363.0328

Email: [email protected]

Presidian | 9000 Tesoro Dr, Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Presidian Hotels & Resorts

Third Party Management Services

Page 21: Presidian Hotels & Resorts

Presidian | 9000 Tesoro Dr Suite 300 | San Antonio, TX 78217 | P: 210-646-8811 | F: 210-646-8814

Development • Management • Consulting

Presidian Hotels & Resorts

Third Party Management Services