10 Things to Do First in Digital Marketing

  • View
    3.383

  • Download
    0

  • Category

    Business

Preview:

DESCRIPTION

Before jumping into social media, have you considered these 10 other areas that are sure to deliver results without all the regulatory hassles?

Citation preview

10 THINGS TO DO FIRST

Jonathan Richman@jonmrich

USER EXPERIENCE

INNOVATION

CONTENT SYNDICATION

FIXING BAD INFO

If I double the dose, would the blisters go away faster?

Double your dose and see what happens, but I wouldn’t hold my breath.

“BACKEND”

Source: http://www.lukew.com/resources/articles/MobileFirst_LukeW.pdf

500ms delay drops search traffic by 20%.

100ms delay results in 1% sales loss.

400ms delay results in 5-9% drop in fullpage traffic.

CUSTOMER SERVICE

CRM

CRM =

CRM =

ANALYTICS

Monthly Visits: 23% Page Views: 13%

Time on Site: 2:30 Pages per Visit: 4.1

Bounce Rate: 64%

YourSite.com Website Report

MOBILE

SEARCH

“High Cholesterol”

120

“High Cholesterol”

166,000 Searches per Month

66,000 clicks per Month

$2.28 CPC

$150,000 per month$1,800,000 per year

10 THINGS TO DO FIRST

Jonathan Richman@jonmrich

CONTACT

Jonathan RichmanDirector of Social Mediajonathan.richman@possibleworldwide.com513.253.1295@jonmrichhttp://www.possibleworldwide.comhttp://www.doseofdigital.com