Balloon marketing

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My top tips for SME marketing

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Top Marketing Tips

“Everyone sells exactly what you sell.You just have to make sure you sell it

better.”

IntegratedMarketing

Plan

The HolisticExperience:

The Virgin Lesson

Know Your

Customers

Know YourBrand

Ever heard of

Qwikster?

ClearConciseMessage

Know Who Is VisitingYour (GREAT)

Website

Get(good) Reviews

90% trust a recommendationfrom a friend.

70% trust the recommendationof a complete stranger.

GoMobile

Mobile phone is the greatest piece ofpersuasive technology of all time.

Location-specificContextual

TimelyImmediate 

By 2012

There will be as many connectedmobile phones,

as there are people. (PhoneCount)

SIX

PriceIs A

Weapon

Share

Promotions =Lifeblood

Video KilledYour Competitors

By 2015

91% of all internet datawill be video

Instructional VideoWebinars

Wecome VideoPersonable

Video testimonialsSuccess storiesProduct demosProduct reviews

TrainingCommercials

Viral video

Find YourPartners

Advertise

“Advertising is salesmanship mass produced.

No one would bother to use advertising if he could talk to all his prospects face-to-

face.But he can't.”

(Morris Hite)

Direct Mail

AffordableMeasured & targetable

Turn On & OffPersonable

Events

Your 15

WebsiteSEO

Social MediaNewsletters

SEM/Facebook Ads/LinkedIn AdsEvents

NetworkingAdvertisingDirect Mail

PartnershipsVideo

PromotionsSignageUniforms

Referral Rewards

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