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Breakthrough Marketing
Presenting by ABDULLAH AWAIS
History Southwest Airlines entered the airline
industry in 1971 with little money.More than 39 years ago, Rollin King and Herb
Kelleher got together and decided to start a different kind of airline. They began with one simple notion: If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make sure they have a good time doing it, people will fly your airline. And you know what? They were right.
Marketing itself as the LUV airlines.
What's LUV?Southwest has been in LUV with our
Customers from the very beginning . Therefore, it's fitting that we began service to San Antonio and Houston from Love Field in Dallas on June 18, 1971.
As our Company and Customers grew, our LUV grew too!
Then in 1977, our stock was listed on the New York Stock Exchange under the ticker symbol "LUV.“
Southwest currently serves 72 cities in 32 states.
Services
logoThe company featured a bright red heart as its first logo.
Now its logo is :
Facilities Refreshment in the plane
Major facility
Served our customers with Love Bites ( peanuts ) & Love Potions( drinks ) during journey .
After the 16 credits , we provide a free ticket to our customers . This facility is for everyone.
Bags fly free
Mission
Why Breakthrough Southwest Airlines provides the Wi-Fi
technology in their planes, providing internet facility among the passengers of Southwest Airlines.
VarietySouthwest Airlines have a lot of variety of
planes such as :
THANKS
Contactse-mail: swamedia@wnco.com or call: 214-792-4847, option 1
Southwest AirlinesP.O. Box 36611HDQ - 1PRDallas, TX 75235
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