Business Model - Mukirana

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The business model canvas of the Brazilian startup Mukirana that is the biggest cent auction site in Brazil. You can see more details in my blog: http://startupbizmodel.com (in portugueses)

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Key Partners

Key Activities

Key Resources

Cost Structure

Revenue Steams

Value Proposition

Customer Relationships

Customer Segments

Channels

startupbizmodel.com

Possibilite  of  buying  products  with  major  

discounts  

1  real  bidding  fee  

Post  office  

Support  team  

Site  maintenance  

Site  security  

Human  Resources  

Marke?ng  

Servers  

Developer  team  

Partner  nego?a?on   People  between  18  and  35  years  that  

likes  major  discounts  and  are  willing  to  

risk  for  that  

Informa?on  Security  Companies  

Online  Payment  Company  

E-­‐commerce  Stores  

Audi?on  

Define  porLolio  of  products  to  be  auc?oned  

Auc?on  site  

Reputa?on  

Auc?oned  products  

Loyalty  program  

Blog  

Ads,  social  network  and  blog  

Entertainment  through  an  1  cent  

auc?on    

Freight  

26 jan - 2012

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