Cloud Computing Niall Feely

Grow your business with your head in the cloud

Internet-based computing, whereby shared resources, software and information are provided to computers and other devices on-demand, like a public utility.

Concept not new…

• Application Service Provision from late 1990s

• Typically single instance for each customer

• License paid upfront for each service

• Application support burden still rests with customer

Plus….

•Software was not generally web-enabled

•Network delivery speeds were slower

•Provisioning systems were not well developed

•Contract periods were restrictive

1990

Full alignment between enabling factors – hardware, software, communications and service support

2010

SaaS concept works…

• Same software version – lower support costs

• Scale economies via multi-tenant platforms

• Provider responsible for all support software/hardware

• Pay as you grow for both provider and customer

Plus…

• Broadband speeds now match on-premises model

• Applications now developed specifically for the Web

• Flexible contracts including per user per month

• Provisioning systems are now robust and proven

• Big business computing from any location

• Reduced up-front capital expenditure

• No support, management, back-up or upgrades

• Costs increase/decrease with economic cycle

• Transparency and predictability

• Data stored in secure data centre

• Services rapidly deployed and updated

• Energy-efficient environment supports Green IT

• Security• Compliance• Auditability• Cost Control• Quality of Service

Command Command & Control & Control SystemSystem

eircom’s Management Portal

• Provisioning, billing, usage and user admin.

• Consistent performance, security and access

• Policy compliance applied across all users

• Consistent, visible and verifiable formats

• Integrates with existing processes/infrastructure

BEFORE…• IT control• Infrastructure and security• Patches and upgrades• Specialist skills

AFTER…• Flexible access• Simple to install• Automatic upgrades• No capital expenditure• Sales budget

www.eircomonlinesoftware.ie

€942,000 spentper hour by Irish online shoppers

A shop, not a book

Integrated back-end systems

Open globally 24hrs a day

Reduce direct sales costs

“The web is key for us. By continuing to make our products available online ,we can tap into demand and expand globally”.

Emer Purcell, Founder

• In 1989 - 300 hampers per year

• In 2009 - more than 30,000 hampers globally

Reaching new markets

www.hampersandco.ieAPP

Online 9.2%

NewspaperTVMagazine

18.7%

10.1%

14.8%

18.1%Mobile

Personalise your email marketing

Get into Social Networking

Use Search Engine Optimisation

“If I have a special offer or interesting fact, I Twitter it or Facebook it. I am hitting 800 people directly , and integrate the technology into our website” .

Darren Grant, Founder

www.organicsupermarket.ie

Targeting new customers

APP

69% of Irish businesses use Twitter

Manage contact frequency

Use database knowledge to personalise messages

Capture profile and engagement data

Retaining and growing share

APP

Increasing retention by 5% can increase profits by 95%

Applications delivered to your mobile

Meetings, documents, customer database

Responding to customers

Contacts, calendar and email

APP

70% of a company’s information is held in an email inbox

Antivirus software

Online back up and recovery

Secure off-site hosting

“Having all our systems running in two separate locations means we have continuous operations and no downtime”

Robert Shaw, CTO

• Secure, scalable hosting solution which facilitated the company’s rapid growth

www.zapatechnology.com

Remote online access

APP

Software securely hosted

Delivered via an internet connection

Charged per user basis

Thank You

085-174-3899mdavidson@eircom.ie