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An enhanced presentation deck on digital entrepreneurship by Janette Toral. This was initially shown at the JCI Ortgas meeting last August 10, 2013 at Lancaster Hotel Mandaluyong City. Join the E-Commerce Entrepreneur Program at http://certified.digitalfilipino.com
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Digital Entrepreneurship
Jane1e Toral h1p://digitalfilipino.com/
MARKET IS GETTING YOUNGER. AVERAGE AGE OF FILIPINO IS 22.
-‐ Secretary Cesar Purisima
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
Porter Gale FUNNEL TEST
Passion Passion
Sweet Spot
Purpose
TONE
Passion
BE HUMBLE. WHAT YOU HAVE ARE BUT GIFTS. DON’T LET MONEY GO INTO YOUR HEAD.
-‐ Michael Angelo Lobrin
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
Embracing change
What’s your end goal?
BUILD TODAY WHAT YOU NEED FOR TOMORROW.
-‐ Bienvenido "Donnie" Tantoco III
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
Does your business model have opportuniBes for:
• One Bme sale” • Repeat” • Up-‐sell” • Cross-‐sell” • Short term relaBonship” • Long term relaBonship”
People now look beyond the basics. EmoBonal graBficaBon. Value for money has shi^ed to specialized.
-‐ Alvene Ngo
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
Case Study: Digital Influencer Community
h1p://digitalfilipino.com/influencer
#dimbootcamp
Empower people with knowledge. E-‐Learning version 3
Face-‐to-‐face Boot Camps
Live online. Live offline.
Live online. Live Offline. Coherence.
Membership
• Students can access Digital Influencer Boot Camp for free.
• Protégé members can join exclusive webinars.
#dimbootcamp
Book EdiBon #dimbootcamp #ecombootcamp
Assert commitment.
Digital Infuencers MarkeBng Summit h1p://influencersummit.digitalfilipino.com
Empower “Rockstars”. Spark conversaBon.
h1p://digitalfilipino.com/bsm
“Take the lead.”
IN CHANGING, WE GROW. IN GROWING, WE EVOLVE. IN EVOLVING, WE TRANSFORM. IN TRANSFORMING, WE MAKE A DIFFERENCE.
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
-‐ Jude Ong
Don’t let technology drive your markeBng campaigns. SBck to tested
principles.
THE BETTER CUSTOMERS FEEL BETTER ABOUT THEMSELVES WITH YOU, THE MORE THEY WILL COME BACK. CREATE HIGH-‐IMPACT MEMORIES.
-‐ Michael French
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
REVISIT YOUR ENGAGEMENT. ARE YOU HELPING CUSTOMERS OR BUSINESS PARTNERS GROW?
-‐ Senator Bam Aquino
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
YOU HAVE TO BE RELEVANT. CREATE A STORY. EVOLVE EVERY NOW AND THEN. COMPETE WITH THE BIG GUNS.
-‐ Ito Kish
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
COMMUNICATE. MAKE A DENT. TAKE THE LEAD AND THEY WILL FOLLOW.
-‐ Roberto Arboleda
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
CULTURE IS MORE IMPORTANT THAN STRATEGY.
-‐ Bienvenido "Donnie" Tantoco III
22nd NaBonal Retail Conference & Expo August 7 and 8, 2013 h1p://www.nrceph.com
Share your learning
journey with us.
h*p://cer.fied.digitalfilipino.com
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