Global strategic planning

GLOBALSTRATEGICPLANNING

1. The context

2. The traditional approach

3. The new approach

4. From Strategy to Business Model

Final lesson

1. The context

2

“It is not the strongest...nor the most intelligentthat survives. It is the onethat is the most adaptable to

change.”Charles Darwin

3

Global Trends

From

Developed EconomiesWesternVertical IntegrationEmployeesYoug SocietiesEliteLocalManRuralRivalry

To

Emergent EconomiesEasternHorizontal BreadthEntrepreneursAged SocietiesMassGlobalWomanUrbanCompetition

4

New Paradigms

Our world is becoming increasingly complex. So muchthat it is quite difficult to find solutions.

Our world is more dynamic every time. Hence, thesolutions we find do not last.

Moreover, when we find the solution, the problem hasalready changed.

(D. Schön)

5

Anticipate & Adapt

Be DoHaveAdaptive capacity

Adaptive cultureAdaptive leadership

StrategyBusiness ModelGrowth Strategy Goals

Success

2. The traditional approach

7

Industry forces

Substitutes

New entrants

Suppliers

Buyers

ValueChain

Rivalry

8

Success is limited by the enviroment

9

Focus on product

10

Value chain

3. The new approach

12

New focus

13

Reject commoditization: create you space

14

Dynamic Strategic Positions

4. From Strategy to Business Model

16

From Strategy to Business Model

17

Segment your clients

18

Build a specific VP per segment

What need does it satisfy?

What are its technical attributes?

And the emotional ones?

Design the product or service bundle to provide the value proposition.

Innovate in product features.

Design the product range architecture.

19

Perform a set of unique activities

Final Lesson

21

Summary

22

After careful planning, remember Napoleon’s motto

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