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Publisher SolutionsConnecting communities, families and newsrooms
Deseret Digital Media1
Chris Jones | Director of Content Syndication & Distribution
@chrisjonesdigi
solutions.deseretdigital.com
6 solutions.deseretdigital.com
1. The Family
2. Financial Responsibility
3. Excellence in Education
4. Values in the Media
5. Faith in the Community
6. Care for the poor
Audience needs
7
Laundry tips for the
undomesticated manby Rob JenkinsLike most guys, I learned to do laundry in
college. Each week, I had to address the
age-old question, "Do I wash clothes, or just
buy new underwear?" At that time it cost
about $2.50 to do two loads of laundry,
whereas a three-pack of briefs went for $2.79
at the local Wal-Mart.
Clearly a no brainer. After five years (give or
take), I left school with a bachelor's degree,
$153.75 in library fines and 248 pairs of
shorts.
Occasionally, though, I did have to wash
clothes,
solutions.deseretdigital.com
8
Why my husband never
sleeps on the couch and
other marriage advice to
ignoreby Amy Peterson
Offering wedding advice to new brides and
grooms is common. Family and friends are
excited to see people they love start a new
life, and more experienced couples want to
help make the relationship successful.
Thankfully, you don't have to follow all the
advice you get. In fact,
47,167 page views | 6,780 shares
solutions.deseretdigital.com
9
10 things a man should
never say to his
pregnant wifeby Dave Specht
Pregnancy is a difficult time for a woman. It can
also be a stressful time in one's marriage. Here
are 10 things that a man should never say to his
wife when she is pregnant.
1. "Man I slept good last night!"
Women do not want to hear this. Pregnancy is
an uncomfortable time for a woman. Sleep is
scarce
205,697 page views | 9,781 shares
solutions.deseretdigital.com
10
The father factor: What happens when dad is
nowhere to be found?| Lois M. Collins and Marjorie Cortez
Editor’s note: This is the first article in a four-part series, written in partnership with TheAtlantic.com,
examining
FAMILY
solutions.deseretdigital.com
US Populat ion
56%Data-driven content strategy
11 solutions.deseretdigital.com
Source: DMC Research Panel, Cathy Chamberlain
1. The Family
2. Financial Responsibility
3. Excellence in Education
4. Values in the Media
5. Faith in the Community
6. Care for the poor
14
American idols: When a nation
falls in love with itself
National strategy
DDM Bootcamp
Speaking engagements
Webinars
Innovation Wire
Syndication
solutions.deseretdigital.com
15
Why I’m sorry for judging a convenience store clerkJason Wright, Deseret News
There was just something about her.
The woman behind the Handy Mart
counter had worried eyes and a tired
smile. I suspected the reason her smile
was exhausted had nothing to do with
using it all the time. It was just tired of
lying.
It was 6:40 a.m. in the quiet
convenience store and I’d just dropped
off my daughter
Results20K+ page views | 3500+ social shares
solutions.deseretdigital.com
Comments
16 solutions.deseretdigital.com
This is one of those stories many of us can relate to. Good read, great message!
I needed this article today…I have been much too impatient with the cashiers at Walmart. It’simportant to remember they are people not just employees.
Totally awesome article. Thanks for sharing.
Outstanding article! We need more like this.
17
Great TV, film teachers for back to
schoolBy DYLAN CANNON
for OK.COM
With the end of
summer, students
of all ages are heading back to school.
Hopefully all of these students will have
good teachers who get the most out of
their students.
With this in mind, here are four inspiring
TV and movie teachers.
ResultsAveraging 2,000+ page views per article
(Warner Bros. Pictures)
solutions.deseretdigital.com
Analytics
21 solutions.deseretdigital.com
“Mobile will lead this year’s rise in total media ad spending in the US,
and advertisers will spend 83.0% more on tablets and smartphones than they
did in 2013—an increase of $8.04 billion. By the end of this year, mobile will
represent nearly 10% of all media ad spending, surpassing newspapers,
magazines and radio for the first time to become the third-largest individual
advertising venue, only trailing TV and desktops/laptops.”
“The surge in mobile advertising is chiefly attributable to the fact that consumers
are spending more and more time with their tablets and smartphones.
According to eMarketer’s latest estimates, US adults will spend an average of 2
hours 51 minutes per day with mobile devices this year. In 2013, daily time
spent on mobile devices and on desktops and laptops was equal, totaling 2 hours 19
minutes, but this year, time with desktops and laptops will drop slightly to 2 hours 12
minutes, while mobile time will increase significantly.”
(source: eMarketer, 07.02.14)
83%
advertisers
will spend
more
3hrsalmost
23 solutions.deseretdigital.com
•13.7K views•2:11 read time
•250 shares
•3X CTR v ROS
Native Advertising (on average)
Assign someone to
drive content
innovation right away
Digital innovation requires
different organization, thinking
Deseret Digital Media25 solutions.deseretdigital.com
Think Differently
Target specific audience
& relentlessly deliver
new value in content &
native advertising
Focus on living rooms,
not newsrooms
Audience First
Be the best where you
can. Find partners who
are best in areas you
aren’t
Relevance, then reach, then
revenue
Best in World
First stepsChris Jones | Director of Content Syndication & Distribution
@chrisjonesdigi
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