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The deck I used while presenting at CoCoon in Hong Kong on 16 January, 2014 on the topic of how startups can get press for their companies. I have since updated the presentation. I recommend you view the updated version which includes more helpful content on the slides.
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How to get press for your startup. !Joshua Steimle josh@mwi.com @donloper donloper.com
How to get press for your startup.
IntroCEO of MWI Contributor to Forbes, Fast Company, SCMP, VentureBeat, TechinAsia.
How to get press for your startup.
Contact Mejosh@mwi.com @donloper donloper.com Linkedin, Google+, Facebook
How to get press for your startup.
Do not…
How to get press for your startup.
Tell Me You’re Special
How to get press for your startup.
Tell Me I Can Help You
How to get press for your startup.
Ask To Talk On Phone
How to get press for your startup.
Think About Yourself
How to get press for your startup.
Do…
How to get press for your startup.
Understand What I Want
How to get press for your startup.
Know What I’ve Written
How to get press for your startup.
Know My Interests
How to get press for your startup.
Offer Something
How to get press for your startup.
Actionable Knowledge
How to get press for your startup.
How To…
How to get press for your startup.
Develop A Product
How to get press for your startup.
Market A Product
How to get press for your startup.
Land A Customer
How to get press for your startup.
Land An Investor
How to get press for your startup.
1. HAROHelp Out A Reporter
HelpAReporter.com
How to get press for your startup.
2. Contact A Journalist
How to get press for your startup.
Identify Outlets
How to get press for your startup.
Identify Journalists
How to get press for your startup.
Ask For Advice
How to get press for your startup.
3. Content Marketing
How to get press for your startup.
Create Awesome Content
How to get press for your startup.
Identify Journalists
How to get press for your startup.
Propose Win-Win
How to get press for your startup.
How To Follow Up
How to get press for your startup.
Contact Mejosh@mwi.com @donloper donloper.com Linkedin, Google+, Facebook
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