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The BIG LIE of IT (cont’d)
summary from last class... and our goal for the beginning of today’s.
Technology rules
! Information technologies have stable properties
! These properties have unavoidable effects across society and organizations
! Information technology affects all organizations equally
The powerful rule
! Information technologies have stable properties
! These properties have activated effects across society and organizations
! Those in power (incl. managers) decide:" which properties to activate " by choosing the technology mix
BULLSHIT!
A communication network in practice
< >?
Looking for love... In all the wrong places
Technology - Infrastructure
– Messaging system (email)
– Webpage, password protected, paid access
– Basic and advanced search engine
– Profile with picture, description and profiling data
Technology - ProvisionWrite before you look
Multi-atribute search
Picture + headline results
Profiling-based matchmaking
Tech imperativeInternet allows for stigmatized people to establish relationships
Judgement based on peronality
Eliminates fear of approach
Internet optimizes dating
Enlarge search pool
Maximize / Minimize variety
Sort people according to preferences
*.Many services have “flirting functionality” that allows users to make advances with minimum conversation thus avoiding unnecessary awkwardness
*. geographical barriers fade away and can open a!surprising!world of travel, adventure..
*.With only a few necessary resources, a computer, accessories, membership fees, you are ready, day or night, to enter the discreet and relaxed universe of cyber-dating.
*.!Sorting functions, profiles, search engines, deliver quantity, quality, and especially organization to your quest for the potentially perfect date or mate
*.!On the cyberspace playing field, social class and gender barriers are often overcome by the fact that every player is in the same place, to play the same game. It’s a crowded field but the possibilities are limitless!
*.Bad-hair days”, “nothing-to-wear”, “the pain of psoriasis”, or other embarrassing zit-like calamities that might befall you, will never again put you in “time-out”
*.You can avoid the fruitless, time-consuming, effort of having to find appropriatevenues!to meet other singles: smoky bars, single’s clubs, church socials, boring parties, etc.
*.In the introductory stages, Instant Messaging (IM) and emails produce far fewer misread signals or anxiety than, for example, that first dinner date.
*.!“Parallel” dating, by email, instant messaging, or real-time audio or visual, with as few or as many people as you like, is!par for the course.
User imperative
Uses of online dating
Search for picture / physical attributes
Plagiarize profiles
‘Photoshop’ picture
Romance scams
Bait profiles
Financial scams
How to Avoid Online Dating Email MistakesBy OnlineCasanova Rate: (4 stars)
“3. Your photo sucks. It doesn’t matter how great your email is, if your picture makes you look like a sack of crap, you aren’t getting a response.”
In a recent survey of more than 400 online daters commissioned by Engage.com, 9 percent of respondents said they copied from another person's profile; 15 percent suspect their own words were stolen.
The book "Online Dating for Dummies" tells readers not to fret about copying. TheProfileCoach.com, meanwhile, offers 12 "proven" profiles
for $4. Sample: "There is a shallowness, a fakeness to much of the 'singles scene."'
The quest for originality has spawned the services of online-dating coaches and profile writers. Some of them are victims, too. Dave
Mizrachi, 34, of Miami sells an "Insider Internet Dating" course for $97. Mr. Mizrachi includes his own dating profile, advising men to use it as a guide. But at least 25 people on Match.com have stolen his lines, including: "I get a lot of women emailing me, (which is great for an ego
boost)." One man uses Mr. Mizrachi's photo
Looks still trump personality
Romance scams
Cash fake money orders
Lend money against fake money orders (eg. For a passport)
Money for reunion with the victim
Stranded
Held by corrupt immigration authorities
Require money for hospital bills
Social networking sites
Second life
IRC / ICQ / Instant messaging
Broadening technology
*http://kikamartins.hi5.com
The two imperatives...
The promise
"People change their behavior online
Picture is irrelevant
Personality > looks
Instantaneous meaningful realtionships
The reality
"People replicate off-line behavior online
No picture = no responses
Looks > personalirty
Sexual and other predatory behaviors
Interactive approach
Each information technology has dynamic properties determined by how people use it
It is people’s use of IT, and not IT itself which shapes society and organizations
Those in power can shape interpretive schemes, but not technology use directly
IT is a resource for improvisation
The perfect dashboard
# ? ??
Top 5 Most-Used Commands in Microsoft Word 2003
1. Paste 2. Save 3. Copy 4. Undo 5. Bold
Together, these five commands account for around 32% of the total command use in Word 2003. Paste itself accounts for more than 11% of all commands used, and has more than twice as much usage as the #2 entry on the list, Save.
Paste is also far-and-away the number one command in Excel and PowerPoint, accounting for 15% and 12% of total command use, respectively.
Beyond the top 10 commands or so, however, the curve flattens out c o n s i d e r a b l y . T h e p e r c e n t a g e difference in usage between the #100 command ("Accept Change") and the #400 command ("Reset Picture") is about the same in difference between #1 and #11 ("Change Font Size")
*Bloated PC
Structuring technology
IT designers build capabilities into their hardware and software
These capabilities are turned into features as users draw on them in their everyday work
These features are crystallized as others used the outputs of technology for their own practices
Structuring organizations through IT
IT is a resource that people use as they address the everyday challenges of organizational life
‘Consequences of IT’ is a misnomer : Instead, the focus is on the uses of IT
The same technology can be used
by the same people
in different ways
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