Make Green Happen: 6 Ways to Engage Employees

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Is  employee  engagement  a  distrac2on?  

Tip  1:          See  the  Big  Picture  

Holistic Sustainability Framework

Holistic Sustainability Framework

Tip  2:                Create  a  Culture  of  Crea2vity  

   Tip  3:                  Build  Off  Your  Brand  

hDps://www.youtube.com/watch?v=H7lYG75ji6w    

   Tip  4:          Tap  into  Core  Values  

                               UCSF  Climate  Changes  Health  

https://www.youtube.com/watch?v=tOQLfTd7coI

Tip 5: Make it Visible

Tip  6:                      Empower  Green  Champions  

Flavors of Engagement!

ü Light  direc2on  &  clarity  

ü Senior  management  support  

ü Tends  to  focus  on  green  champions  

ü Structure,  but  allow  individual  interests  to  emerge  

ü Integrated  into  business  strategy  

ü Steering  CommiDee  

ü Tap  into  values  ü Link  to  $  incen2ves  

ü Changing  culture  

ü Voluntary  ü Self  organized  

ü “Club”  ü Office  or  home  focus  

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Grassroots   Link  to  Corporate  Goals   Strategic  

32%  

§  Target Audience!§  Brand!§  Target’s values!§  Question!§  Logistics!

Engagement Worksheet (10 Mins.)!

§  Share question!§  Answer Partners’ Question!§  Feedback!§  Refine!

Partners (10 Mins.)!

Closing!

!www.greenimpact.com/GSN!