Manhattan Communication | Social | Search | Network | Web Development

Manhattan Communications

Start Here

MANHATTAN COMMUNICATIONS

Manhattan Communications

Manhattan Communications India Pvt Ltd  is a  360  degree  marketing  solutions  company operating  from  offices  in  U.S,  Canada,  UK and  India.  The  company  offers  Advertising, Branding,  Public  Relations,  Marketing (Media,  Interactive,  Above  the  line  and Below  the  line)  and  Events  in  India  and abroad.

With  an  extensive  pool  of  global  resources and  partners  we   effectively  deliver  on clients' objectives. Our subsidiary companies include MediaMorphosis LLC the  leading ethnic  marketing  agency  in  North  America, Canada and UK too and Manhattan Digital – the full service Digital agency.

We  offer  Marketing, Advertising and Other services across  Media platforms :

- Offline Services - Television and Radio- Theatrical- Events and Promotions

- Online services- Digital services on Internet-  Digital services on Mobile

www.mymanhattancom.com

Manhattan Communications

Manhattan Communications

OUR SERVICES

Online Reputation Management (ORM)

Social Media Optimization (SMO)

Social Media Marketing (SMM)

Campaign Management

Content Management

Account Management

Social Media Strategies

Fan Acquisition

App Development

Performance Campaign Management

Web 2.0 Integration

Word Press Site Development

Blog Set-up and Design

YouTube Channel Customization

Twitter Management

Twitter Background Design

Newsletter Design

Email Campaign Management

Social SEO

Banner Design

Facebook Ad Design

Manhattan Communications

EON |Our Ad Network

Manhattan Communications

• 4000+ publishers

• 5 bn impressions /month

• 500 mn unique visitors

• Targeting:

-Geo Location

-Demographic / Behavioral

-Age

-Male / Female

• Frequency Capping

• Branding Campaigns – CPM

• Performance Campaign – CPC

Manhattan Communications

VARIOUS VERTICALSBUSINESS & FINANCE

NEW MOVIE

SPORTS

MEN’S INTEREST

TECHNOLOGY

HEALTH & FITNESS

NEWS & INFORMATION

TRAVEL  & TOURISM

WOMEN’S INTEREST

ENTERTAINMENT

Manhattan Communications

COST PER LEAD

5,000 LEADS EVERY MONTH

2,500 VERIFIED LEADS EVERY MONTH

Manhattan Communications

CPL

Delivered 500 leads in 1 month

targeting UK and UAE

Manhattan Communications

CPL

Delivered 300 leads in a month

Manhattan Communications

OUR PUBLISHER REACH

Manhattan Communications

RETARGETING• Generally 2% of shoppers convert on the first visit to an online

store

• Retargeting brings back the other 98%

• Retargeting works by keeping track of people who visit your site

and displaying your retargeting ads to them as they visit other sites

online.

Manhattan Communications

VIDEO AD NETWORK

Manhattan Communications

WHY VUDO?

• Video eco-system

• Over 100 publishers of different verticals and regions.

• VuDotorial – Content Driven Activity

• Real-time reporting (ZEDO Ad Server)

• Simple and hi-tech Video technology (Longtail Video – World’s No.1 Video Technology)

• Increases Brand awareness and intention to buy

VuDo is a Video Ad Network is a part of Manhattan Communications

VUD 

Manhattan Communications

VUD 

WHY VUDO?VuDo is a cost effective video platform that starts from awareness goes till purchase intent

Ads by VUDO

Ads by VUDO

Mobile Advertising

Smartphones are empowering consumers to communicate, searchfor businesses, and even purchase, no matter where they are.

To date, approximately

27 MillionSmartphones have been soldin India

Current market share of smartphone operating systems in India

6%IOS & Windows

56% Android

The Rise of the SmartphoneThe growth of mobile Internet usage is made possible by the rise in

smartphone ownership.

12% Blackberry

8% Bada

MOBILE

18% Symbian

Manhattan Communications

• M Konnect is a mobile ad network

• Integrated with over 5,000+ publishers around the globe, so we have the supply for you

• We have 28 categories- They are business, finance, games, social networking, entertainment etc.

• Inventory – 5 bn /month

• We are able to target relevant users based on many variables through their iPhone, Android, Blackberry etc.

mKonnect - OUR MOBILE NETWORK

Manhattan Communications

TARGETING & CAMPAIGNS

• Branding Campaigns – CPM

• Performance Campaign – CPC & CPL

• CPD ( Cost per Download )

Handset/Device OS & Version Geo Location Carrier / Connection Demographic / Behavioral Frequency Capping In-App, Mobile Web or Both

*Dedicated campaign manager for  your campaigns who will manage, run and optimize your mobile campaigns

INDICATIVE PUBLISHER BASE:

• NEWS/BUSINESS:

•   ENTERTAINMENT:

• OTHERS:

Manhattan Communications

an exclusive Online Digital service targeting women

Manhattan Communications

• 40% Indian internet users are women

• These are mainly women between 18 to 45 of age, who are

digitally savvy

• They make conscious calculated buying decisions through the

online medium

• Women are indeed the main decision makers, directly or

otherwise

• Research has shown that even decisions made by the males are

largely influenced by female preferences

Manhattan Communications

La Belle offers a comprehensive Digital media package which includes:

-        A   set of specialised women targeted websites

-        A Social Media forum – La Belle on Face book and soon on Twitter

and Pinterest

-        An email database of half a million women in SEC A and B

categories

-        A premium Mobile ad network targeting this audience

Manhattan Communications

SEO |Search Engine Optimization

Manhattan Communications

Manhattan Communications

Manhattan Communications

REPORTING FORMAT

• Our weekly reporting pattern includes

Keyword Ranking

Google analytics

Webmaster Tools

Link building

Manhattan Communications

GOOGLE ANALYTICS

Search Traffic - Search engine traffic is that traffic that comes from visitors clicking on links on a search results page for any search engineReferral Traffic - Referring site traffic, which is sometimes called referrer traffic or referral traffic, counts those visitors that click a link on another site and land on your site. Referral traffic can be indicative of social media marketing successDirect Traffic - Direct traffic represents those visitors that arrive directly and immediate on your site by: (1) typing your URL into the browser's address bar; (2) clicking on a bookmark; or (3) clicking on a link in an email, SMS, or chat message

Manhattan Communications

GEOGRAPHIC TRAFFIC OVERVIEW

Manhattan Communications

ORM |Online Reputation Management

Manhattan Communications

Online Reputation Management is the process

of measuring, monitoring and shaping conversations about your brand, on

the Internet. In simple terms, it involves a 3 step process:

• Listening to the online conversation around your brand

• Understanding what is being said about it and why they are saying it

• Interacting with your consumers to mitigate any damage to your brand

that could potentially arise as a result of negative feedback about your

company, product or business methods

WHAT IS ORM?

Manhattan Communications

Features• RSS feed crawling

• Blog crawling

• Review websites crawling

• Forums crawling

• Social Bookmarking crawling

• Search engine crawling

Keyword based crawling

Social media & XML

OUR TOOL

Manhattan Communications

SMO |Social Media Optimization

SOCIALAs the use of social media continues to grow, it’s becoming moreimportant for your business to be active in this space.

2005

Social Media Use is on the RiseSince 2005, social networking has been the fastest-growing online activity. 66% of adultInternet users access social media. This has grown significantly from only 8% of online adults using social media in 2005. In fact,

today Internet users spend 1 out of 6 online minutes using social media.

%Growth

in 8 Years

2006 2007 2008 2009 2010 2011Growth in number of adults using social media18

812

2012

Consumers “Like” FacebookThere are 64 million Facebook users in India and over 955 million active monthlyusers in the world. Chances are, many people in your target marketing audience are using Facebook.

No matter who your target audience is, Facebook is a good place totarget your messages and connect with consumers.

64 MillionFacebook Usersin INDIA

}

SOCIAL

24% Ages 18-24

14% Ages 55+13% Ages 45-54

Percentage of India Facebook user base by age22

17% Ages 35-449% Ages 13-17

23% Ages 25-34

Manhattan Communications

FACEBOOK POSTS

Manhattan Communications

FACEBOOK POSTS

Manhattan Communications

Manhattan Communications

Manhattan Communications

Manhattan Communications

EDUCOMP- STORY OF HUMERA

Managed a CSR campaign for Educomp on YouTube educating the rural Indians

Manhattan Communications

What is it?It’s a beautiful platform for storing and sharing your brand’s images which helps drive traffic to your company website or even help sell products

MissionPinterest’s goal is to connect everyone in the world through the 'things' they find interesting

Manhattan Communications

HOW DOES IT WORK?

Create or upload a pinwith an image or video

Create a pinboard ofyour interest, categorizeall your pins and startsharing

Follow people or justthe pinboards you like

Manhattan Communications

HOT FOR BUSINESS?

• Pinterest is driving more traffic to brand sites than YouTube, LinkedIn and Google+ combined!

• In the last 6 months ideeli.com saw 446% increase in traffic driven through Pinterest

Manhattan Communications

eKONNECT

Manhattan Communications

EMAIL: THE NEW NEXUS

Manhattan Communications

• Database of over 20mn audience

• Geographic segmentation

• Demographic segmentation

• Generation of leads

EMAILERS

Manhattan Communications

Manhattan Communications

Manhattan Communications

Website |Development & Management

Manhattan Communications

Manhattan Communications

Manhattan Communications

APPLICATIONS

Manhattan Communications

• Developed an application

for Videocon D2H

• A Quiz contest with 3 sets

of 4 questions each

i.e. total of 12 questions

• We announced “Winner of the Week”

• The questions were changed

fortnightly

Manhattan Communications

SOME OF OUR ESTEEMED CLIENTSBFSI Health & Fitness Entertainment

Consumer Durables

Retail

THANK YOU…For more information please email us atmansi@mymanhattancom.com

Mumbai New York39-15, 29th Street, Long Island CityNY - 11101, U.S.A.

London9, Devonshire Square, London EC2M 4YFU.K

Daniel OcnerMobile: +1 91758 61605Email: daniel@mediamorphosisinc.com

Nitin MenonMobile: -+44 75745 52668Email:aleema@mediamorphosisinc.com

Ajay BhatiaMobile: -+1 416 312 4014 Email:ajay@mediamorphosisinc .com

Toronto4 Robert Speck Parkway , Suite 1500Mississauga, Ontario L4Z1S1Canada

Mobile: +91 9819459560

mansi@mymanhattancom.comEmail: 

602, Eco Space Off ,Old Nagardas Road, Near Subway, Andheri East, Mumbai 400 069

Mansi Shah