Social media as a potent tool for social change

SOCIAL MEDIA: A POTENT TOOL FOR

SOCIAL DYNAMIC CHANGE

Yinka Olaitowww.yinkaolaito.com

OUR WORLD TODAY

Has no shortage of villains to blame

IN TODAY’S WORLD

However blames move us nowhere

IN TODAY’S WORLD

Power of the people is stronger than people in power -Wael Ghomin

IN TODAY’S WORLD

Great social dynamic changes place us on the world map

SOCIAL MEDIA

Most powerful factor in socio-political changes across the globe

SOCIAL MEDIA Social media has given the most

marginalised group a voice.

SOCIAL MEDIA

A fundamental shift in the way we communicate

SOCIAL MEDIA

Offers us most potent tools yet we cry of helplessness

SOCIAL MEDIA

Offers opportunity of what we can start alone without permission of others.

SOCIAL MEDIA

Offers opportunity for personal transformation and self-

empowerment

SOCIAL MEDIA

Positive thought into positive action

SOCIAL MEDIA

Little resources to move towards right social change we desire

SOCIAL MEDIA

Ability to use collective effort in bringing social change.

Mzanlendoushahidi

Ory Okolloh

100 INTERVIEWS

Dunn Gaby

EGYPT YOUTH INTERNET

REVOLUTION

Wael Ghonim

&Nigerian Pastors

Yinka Olaito

Social media used by Egyptian demonstrators brought together individuals who shared common

goals and ideas, but also offered a medium for planning. In the case of Egypt, social media forced the

government to take accountability. Transnational social networks

made it very difficult for governments to lie and hide from

their citizens

Social Media Change tools

Social Media Change Tools

KEY FACTORThe medium that carries the message

shapes and defines the message itself. The instantaneous nature of how social

media communicate self-broadcast ideas, unlimited by publication deadlines and

broadcast news slots, explains in part the speed at which these revolutions have unravelled, their almost viral spread

across a region. -Peter Beaumont

SOCIAL CHANGE IS POSSIBLE...

You can live to see the changes you desire

SOCIAL CHANGE IS POSSIBLE...

First,break psychological barrier of fear

SOCIAL CHANGE IS POSSIBLE...

Act according to integrity of heart

SOCIAL CHANGE IS POSSIBLE...

Acting with integrity is one of the most important differentiators you

can demonstrate in a world full of “it doesn’t matter” thinking and

behaviour. -

Hannah Samuel.

CHECKLIST

Far from being old-fashioned notions, acting with integrity, building trust and genuinely

respecting others are more needed now than ever. Those who do act

with integrity attract attention not only because others want to be

associated with them but because so few people truly engage in ways that make people feel good about

themselves. -Hannah

Samuel

CHECKLIST

Esteem +Respect +Value

THE BIG QUESTION

Are you set or...

Your seat is guaranteed

CONVERSATION CONTINUES

Website: www.yinkaolaito.comE-mail: yinka@yinkaolaito.com Twitter: @pathfindernigFacebook: Yinka OlaitoSkype :YinkaolaitoTel: 234-7029778785/www.yinkaolaito.com

Photo Credit

Cover gun: Tony NwawodohCorbis.com