Social media: what we've learnt so far

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My slides for today's E for u - Vormingplus medewerkersdag in Mechelen.

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Social mediawhat we've learnt so far

Vormingplus, 1 June 2012

Social media: what are the media?

links photos videos

Social platforms as nerve systems

Social media platforms by monthly Belgian UV

Facebook Blog: blogspot, wordpress,

tumblr Video: (YouTube,) dailymotion Twitter Linkedin Oldskool: Netlog, Skyrock Photos: Flickr

Source: https://www.google.com/adplanner/

Online collaboration vs human nature

Social objects: something to talk about

Online identity vs real name policy

Online reputation:the new digital divide

Social media:what's so social about them?

People put links, photos and videos online so that other people can

●like●share●comment

Social proof

Sharing: the network effect

Commenting: power of peer recommendations

The empowered consumer

Information overload

The friend filter

Splinternet

They won't remember your URLs(and they won't scan your QR codes, either)

Facebook = the people web

Twitter: celebrities, media pros, and geeks

A few ideas...

Your site vs Facebook:home base vs outposts

Optimise your site

For:

●search●social●mobile

Facebook: it's not a mailing list

http://www.facebook.com/education

Facebook GroupsTeacher vs students

Your site vs Facebook:social plugins

Taking notes through storify?

Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practice

Benefits: flexibility, availability, scalability

How Storify works

Zeitgeist: blog search

http://www.blogoloog.be/

Zeitgeist: search trends“elov”

http://www.google.com/insights/search/

YouTube tutorials

YouTube for Schools,Khan Academy

Final tips

1) be findable

2) be likeable

3) be shareable

Thank you very much!@bnox

Clo.willaerts@sanomamedia.be

slideshare.net/bnox

Social mediawhat we've learnt so far

Vormingplus, 1 June 2012

Social media: what are the media?

links photos videos

Social platforms as nerve systems

Social media platforms by monthly Belgian UV

Facebook Blog: blogspot, wordpress,

tumblr Video: (YouTube,) dailymotion Twitter Linkedin Oldskool: Netlog, Skyrock Photos: Flickr

Source: https://www.google.com/adplanner/

Online collaboration vs human nature

Social objects: something to talk about

Online identity vs real name policy

Online reputation:the new digital divide

Social media:what's so social about them?

People put links, photos and videos online so that other people can

●like●share●comment

Social proof

Sharing: the network effect

Commenting: power of peer recommendations

The empowered consumer

Information overload

The friend filter

Splinternet

They won't remember your URLs(and they won't scan your QR codes, either)

Facebook = the people web

Twitter: celebrities, media pros, and geeks

A few ideas...

Your site vs Facebook:home base vs outposts

Optimise your site

For:

●search●social●mobile

Facebook: it's not a mailing list

http://www.facebook.com/education

Facebook GroupsTeacher vs students

Your site vs Facebook:social plugins

Taking notes through storify?

Uses: solicit course feedback, offer ambient office hours, poll class, language or writing practice

Benefits: flexibility, availability, scalability

How Storify works

Zeitgeist: blog search

http://www.blogoloog.be/

Zeitgeist: search trends“elov”

http://www.google.com/insights/search/

YouTube tutorials

YouTube for Schools,Khan Academy

Final tips

1) be findable2) be likeable

3) be shareable

Thank you very much!@bnox

Clo.willaerts@sanomamedia.be

slideshare.net/bnox

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