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University of Sussex- First Generation Scholars2017 China Internship Programs
Beijing & Shenzhen
Presentation Presentation
WHO?CRCC Asia
WHY?Beijing & Shenzhen
International Internships5 Learning Objectives
WHAT?Program Features
Internships SectorsTypes of Roles
Presentation Presentation
QUIZ!
1.3 Billion! 1.3 Billion!
QuizQuiz
1.1. What’s the current population of China?What’s the current population of China?
QuizQuiz
2. What is the most popular fast-food chain in China?2. What is the most popular fast-food chain in China?
QuizQuiz
3. What is the Western equivalent to these Chinese brands?3. What is the Western equivalent to these Chinese brands?
WHO?
CRCC Asia BackgroundCRCC Asia Background
250 interns
450interns
800 interns
1000interns
1500 interns
1700 interns
2000+ interns
CRCC Asia established in Londonin December
The company expanded operations by opening an office in Beijing
CRCC Asia was incorporated in the US and an office established in Pennsylvania
Opened in Shanghai and San Francisco.
Established in Sydney, won the British Business Award
Established a program in Shenzhen, China’s tech capital
Awarded prestigious British Council Gen UK contract
Established a Coding and Digital Marketing Course in Shenzhen
6000+alumni
Co-founder Edward Holroyd Pearce meeting with Chinese Premier Li Ke Qiang
CRCC Asia Media FeaturesCRCC Asia Media Features
CNBC Squawk Box 2016 BBC Breakfast News 2016
Also Featured in:
CRCC Asia – British Council/ Sussex UniversityCRCC Asia – British Council/ Sussex University
2016 15 First Generation Scholar Participants in Beijing & Shenzhen
8 in Beijing (Green Technology, Healthcare, Media, NGOs)
7 in Shenzhen (Engineering, Legal, Finance & Accounting, Business, NGOs)
CRCC Asia – British Council/ Sussex UniversityCRCC Asia – British Council/ Sussex University
2017More Places!
Fully fundedFlights & Program Fees
1 month CRCC Internship Program
CHOOSE: Beijing OR Shenzhen
START DATE: 22 June 2017END DATE: 19th July 2017
WHY?
“China is where everything is possible, but nothing is easy”
Why China?Why China?• 2nd largest economy (2025-
overtakes USA)
• Global economy pivot towards China
• Everyone from Apple, Starbucks, Hollister, Hollywood, films NEEDS China
• Pizza Express, Weetabix are owned by Chinese companies
• Witness pace of development (50 new airports by 2030, UK – 1 new runway)
• World-leading industries: e-commerce (WeChat & Alibaba), technology (Xiaomi, Huawei, Lenovo)
Why China?
Why Beijing?Why Beijing?
• Capital city• Mixture of ancient & modern• Culture (e.g Forbidden City,
Great Wall)• City of global significance• 21 million vs 8 million
Why China?
Why Shenzhen?Why Shenzhen?
• “City of the Future”• Modern, clean, new• “Silicon Valley of China”• Proximity to Guilin & HK• Climate (Tropical)- Beaches!• Cantonese food!
Why do an International Internship Program?Why do an International Internship Program?
CRCC Asia’s Program is designed around 5 specific outcomes that can build your professional career &
encourage personal development
WHAT?
YOUR PROGRAM: YOUR PROGRAM: FIRST FIVE DAYSFIRST FIVE DAYS
• Airport Pick Up• Meet other international participants • Orientation Day & Welcome Banquet• Company Drop Off
-Internship Check- up-Mandarin lessons -Cultural Event -Social Event -Business Event-Community Outreach-Leaving Dinner
YOUR PROGRAM: YOUR PROGRAM: REMAINING THREE WEEKSREMAINING THREE WEEKS
Accommodation Accommodation
SectorsSectors
北京 北京 (Beijing)(Beijing)::Legal Legal
Tourism & TravelTourism & Travel Media & Creative IndustriesMedia & Creative Industries
深圳 深圳 (Shenzhen)(Shenzhen)::LogisticsLogistics
EngineeringEngineeringPharmaceuticals Pharmaceuticals
RolesRoles
WHAT WILL I DO?
Business (Start-Ups /SMEs)working directly with Entrepreneur/senior leader, see first-hand business development, marketing execution, product development, networking events to developing leads, HR/recruitment
Finance & Accounting (Consultancies/Financial information)- market research projects
MarketingWebsite & marketing copy, social media management, content creation
WHAT WILL I LEARN?
•Develop Soft (Transferable) skills
write a professional email, conduct a meeting, cold calls, how to network,
cultural understanding
•Develop Hard/Technical skills MS Excel: lookups/pivots, ROI on
marketing campaigns
CASE STUDYCASE STUDY
2016 FGS Sussex participant worked @ FunGuide in Beijing – Media/Creative Sector
FunGuideHigh-profile Chinese app-creator, clients include the ‘Big Four’ Chinese banksSummer 2016- Launched a brand new lifestyle app for expats
Projects for Intern-Sent to new restaurants/events for reviews-Curated Beijing related news-Developed marketing strategy for the app
6,000 participants since 2008.
Gone onto work for Big Four, Investment Banks, Gazprom, Ogilvy, McLaren F1 team, The Economist, American Embassy, XL Records and countless ENTREPRENEURS
Genuine Life Changing Opportunity!
Q & A
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