Context audience understanding for ma textile design

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presentation given to MA Textile students at NUCA

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understanding what you do.

how the work is experienced.

where the work is experienced.

context frames an audiences reading/understanding of work

context frames a makers reading/understanding of work

your making - contextual framework

social political

personal

cultural/theoretical

historical geographical

institutional cultural

social context- making and seeing an image always takes place in a social context. The way it is seen and how it is seen are culturally constructed.

- audience for work - who is included/excluded/implicated on the ways an image is produced, circulated and consumed.

political context- specific political issue.

- broad political issue.

- gender - race - ethnicity - sexual orientation - class - disability – religion.

personal context- biography - narrative of the self.- particular issues – memories.- what motivates/ drives you?- your particular skills as an artist/ designer/writer/photographer.- what strategies do you use when the work is not going well?- how do you relate to the forces that in part condition what you know and in which you make things?

critical/theoretical context- does your work relate to particular critical debates about contemporary art and design practices?

- is your work informed by/engaging with/contesting particular theoretical frameworks/issues?

historical context- understand how/whether your practice relates to a tradition, with a history.

- how knowledge relates to periods in time.

geographical context- local, regional, national, international, global.

- where do you make your work?

- do you make your work in relation to a particular place?

- studio home church city rural cyberspace.

institutional context- MA Course - school of design.

- your educational background/experience.

- your professional background/experience.

- your family background/experience.

cultural context- in it’s broadest sense - ‘a whole way of life’ - this relates to all the other categories.

- more specifically, what works of artists, designers, writers, filmmakers, photographers, musicians are important to you and your work - why?

mapping your practice- any other contexts worth considering?

- importance.

- overlapping.

- change - evolution of practice.

work is mediated by systems/structures which

contextualizes an audiences understanding

the museum

the gallery

hanging

Machiko AganoNaomi Kobayashi

Mitsuo Toyazaki

the floor

the wall

the plinth

the mannequin

the shelf

the table

the spotlight

the vitrine

the diorama

on-line

television (live transmission)

video/DVD

digital (monitor)

digital (projection)

new media

performance

installation

site specific

Mel Chin - Melrose Place

intervention

relationship(s) to practice

objectmaker

audience object

audienceobjectmaker

audienceobjectmaker

audienceobject

audienceobject

audienceobjectmaker

audienceobjectmaker

audienceobjectmaker

audienceobjectmaker

audienceobjectmaker

object

audienceobjectmaker

audienceobjectmaker

audienceobjectmaker

audience

object

maker

maker

audienceaudience

audience

audienceaudience

audienceaudience

maker participant

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