View
556
Download
1
Category
Preview:
DESCRIPTION
Website design and concept for the 2012 Olympic Games
Citation preview
Insight: The Olympic Games happen every four years, but there are still events and trials that happen in between.
Problem: How do we get people to become more aware of the Olympics during the off season?
Solution: Create a Fantasy Olympic Game online and through social media.
Mini-siteIdea: Create a site that would draw people in and become more aware
of the Olympics during the off season.
Year before games start People create own nations
Follow athletes through prelims Each event will have it’s own game
Winners receive tickets to 2012 games
Olympic Mini Site
Pro�le of Athlete
Social Media
Twitter: Great way to get the word out about the campaign.
ProgressFollowInstant
Social Media
Facebook: Great way to get the word out and to continue the experience after the prelims are over.
Play is still liveWinners of prelims
Behind the Scenes View
Recommended