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Corporate profile and capabilities summary for Newlight Marketing Communications including samplings of creative and marketing media work.
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Marketing & Creative Services
Strategic Marketing Development
Brand Development
Direct Response Marketing
New Business Development
Project Management
Visual Identity & Logo Design
Print Collateral Design
Advertising Design
Digital Media & Website Design
Social Media Development
Printing & Fulfillment
Industry Expertise & Experience
Leisure Travel & Hospitality
Real Estate
Healthcare & Fitness
Non-Profit Organizations
Resort Development
Marine & Boating
Vacation Ownership
Consumer Products
Direct Response Marketing
Publishing
Service Fees & Billing Structures
By the ProjectCreative support for specific itemShort-term in-house supportFlat fee service required
By RetainerMonthly fee for full access
Long-term development projects
Hourly Rate FeeProduction-intensive projectsEditing and proofing services
Clients Served
Paramount Marketing Consultants
Protravel America, Inc.
Spirit Incentives
Serenity Helicopters
W&O Supply, Inc.
Life Out Loud™ Apparel
Flu & Cold Defense, LLC
Solid Impressions, Inc.
Bluegreen Corporation
The Jozy Altidore Foundation
Logo Design & Brand Identity
AnimationCompany logo created for South Floridaretailer specializing in merchandisefor popular animated characters and
comic book super heroes.
Vacation ComebacksBrand identity created for discounted
vacation packages marketed totravelers interested in returning totheir current vacation destination.
Exclusive Sports Marketing, Inc.Corporate logo created for sportsmarketing and event promotionscompany located in South Florida.
TakeMeOnVacation, Inc.Logo identity created for vacation
travel and resort marketing companyheadquartered in South Florida
Logo Design & Brand Identity
East Las Olas SundryLogo created for retail sundry located
on Las Olas Boulevard
In My Corner with Rasheda AliLogo created for cable television talk
show hosted by Rasheda Ali
Life Out Loud™ ApparelBrand logo developed for apparel
company specializing in licensed logoand collegiate team sportswear
Port Lucaya Resort & Yacht ClubCorporate logo created for resort
located in Freeport, Grand Bahamas
Santa Barbara Resort & Yacht ClubCorporate logo created for resortlocated in Pompano Beach, FL.
Brand Identity Packages
Santa Barbara Resort &Yacht Club
Corporate stationary package created
for resort including letterhead,
#10 envelope, and business card
Brand Identity Packages
TakeMeOnVacation, Inc.
Corporate stationary package
created for resort including
2-sided letterhead, #10 envelope,
and business card.
Print Collateral & Brochure Design
Vacation Comebacks Package
Sales fulfillment kit consisting of pocket
folder, specific destination insert,
and reservations booking form.
Rollout of this new packaging design
contributed to a 35% increase in sales
during the first month of use.
Print Collateral & Brochure Design
Great Vacation Destinations, Inc.
Sales fulfillment kit consisting of
pocket folder, specific destination insert,
and reservations booking form.
Print Collateral & Brochure Design
Paramount Marketing Consultants
Corporate profile and company
brochure created for the B2B efforts
of a vacation resort marketing and
tour generation company located
in Ft. Lauderdale, FL.
Print Collateral & Brochure Design
TakeMeOnVacation, Inc.
Sales fulfillment materials created
for business-to-business marketing
proposal between TakeMeOnVacation
and Sears, Roebuck & Co.
Proposed campaign called for a 2-night
vacation certificate to be distributed to
Sears retail customers after purchase of
a big-screen television.
Advertising Print Design
Feadship America
Brand awareness magazine ads
promoting the launch and sea trials
of Feadship’s newest megayacht.
Ads were placed in national yacht
and boating publications.
Advertising Print Design
Feadship America
Brand awareness magazine ads
promoting the launch and sea trials
of Feadship’s newest megayacht.
Ads were placed in national yacht
and boating publications.
Advertising Print Design
Fairfield Resorts
Washington D.C.
Resort specific sales ads designed
to generate inbound calls for the
purchase of a deeply discounted
vacation package to Fairfield’s
Washington D.C. resort.
Large Format Print Media
One Stop Ticket & Tour Shop
Mandalay Place
Large format duratrans created to
promote discounted tickets and
tours. Duratrans were placed at
strategic sales locations inside of
the retail section of the Mandalay
Bay Resort & Casino in Las Vegas.
Large Format Print Media
One Stop Ticket & Tour Shop
Mandalay Place
Large format duratrans created to
promote discounted tickets and
tours. Duratrans were placed at
strategic sales locations inside of
the retail section of the Mandalay
Bay Resort & Casino in Las Vegas
Interactive Digital Media
Grandview Marketing
Home page for interactive digital
display used for face-to-face sales
presentations inside of the Luxor
Hotel & Casino. Presentation
contains content regarding the
various shows and activities being
offered as promotional incentives
to guests inside of the hotel.
Interactive Digital Media
Grandview Marketing
Internal pages for interactive digital
display used for face-to-face sales
presentations inside of the Luxor
Hotel & Casino. Presentation
contains content regarding the
various shows and activities being
offered as promotional incentives
to guests inside of the hotel.
Print Collateral & Brochure Design
Rasheda Ali’s Parkinson’s
Awareness Campaign Brochure
Non-profit project for the creative design
and copywriting of print brochure used
for distribution and promotion of
Rasheda Ali’s speaking engagement
tour in support of her 2007 Parkinson’s
Awareness Campaign.
Print Collateral & Brochure Design
Protravel America, Inc.
Print collateral material used for
package fulfillment in distribution of
3-Day/ 2-Night Vacation Package for
two people including airfare.
Tropicana Casino Marketing Package
includes pocket folder for reservation
materials and voucher brochure.
Promotional Print & Display Media
Grandview Marketing
Large format printing for posters and
duratrans used for Lead Generation
promotion executed inside of the
Excalibur Hotel & Casino in Las Vegas.
Year long promotion for giveaway
of two 2009 Mini Cooper convertibles
or $25,000 in cash. Promotional
package included duratrans,
posters, and lead slips.
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