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Luis Alt | Livework | @luisAlt
Lowering the volume on Service Design.Serve well to always serve!
October 3rd, New York City
Livework © 2015
New York, October 3, 2015
PRESENTATION
www.liveworkstudio.com.br São Paulo Brasília London Oslo Rotterdam Beirut
Serve well to always serve!
Service Design Global Conference
Luis Alt / @luisAlt
Service Design. Why?
WHY SERVICE DESIGN?
My user journey…
Aware Early Use Regular Use
Wasn’t your presentation about selling Service Design? NO, meaning YES.
SELLING SERVICE DESIGN
Livework in Brazil
Cre
dits:
Flic
kr / J
únio
r R
eis
SELLING SERVICE DESIGN
The country hasn’t improved
SELLING SERVICE DESIGN
Service (Design) Awareness
SERVICE DESIGNService Design
Great Services
Business Results
SELLING SERVICE DESIGN
Service (Design) Awareness
SERVICE DESIGN RESULTSPushService Design
Great Services
Business Results
SELLING SERVICE DESIGN
Service (Design) Awareness
SERVICE DESIGN RESULTSPushService Design
Great Services
Business Results
SELLING SERVICE DESIGN
Service (Design) Awareness
SERVICE DESIGN RESULTSPushService Design
Great Services
Business Results
SERVICE DESIGN RESULTSPull
SELLING SERVICE DESIGN
Service (Design) Awareness
SERVICE DESIGN RESULTSPushService Design
Great Services
Business Results
SERVICE DESIGN RESULTSPull
VALUE OF DELIVERING GREAT SERVICES
SELLING SERVICE DESIGN
We have to make people aware of how important it is to deliver great service experiences!
SERVE WELL TO ALWAYS SERVE!
The rules have changed!
SERVE WELL TO ALWAYS SERVE!
Services in Brazil
SERVE WELL TO ALWAYS SERVE!
Eternal Love Trinity
COVER CONTENT COEXISTENCE
Attraction Retention
SERVE WELL TO ALWAYS SERVE!
New clients are not infinite!
SERVE WELL TO ALWAYS SERVE!
Enough is not enough!
SERVE WELL TO ALWAYS SERVE!
It’s all about culture!
WHY SERVICE DESIGN?
Ultimate goal: to shape a better world of services.
Want to know more?
Luis AltCONTACT
Thank you!
luis@liveworkstudio.com.br
@luisAlt
Livework © 2015 www.liveworkstudio.com.br São Paulo Brasília London Oslo Rotterdam Beirut
The new book by Livework is available to pre-order at Amazon.
http://liveworkstudio.com/collections/sdn15/
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