What is joyn? 5 - GSMA

Contents

What is joyn? 5Acision 6

Acme Packet 7Alcatel-Lucent 8

Broadcom 10Deutsche Telekom 11

D2 Technologies 12Ecrio 13

Ericsson 14France Telecom/Orange 15

GSMA Rich Communications 16HTC 17

Huawei 18Interop Technologies 19

IP Gallery 20IPneo 21

Jibe Mobile 22LG Electronics 24

Mavenir 25Metaswitch Networks 26

Neusoft 27Newpace 28

Nokia 29Nokia Siemens Networks 30

Samsung 31SK Telecom 32

Solaiemes 33Sony 34

Summit Tech 35Telecom Italia 37

Telefonica 38Vodafone 40

WIT Software 41ZTE 42

At a Glance - Summary of joyn exhibitors 43Market Research Reports 47

Information Disclaimer

Information contained in this publication should be used as a guide only and should not be relied upon as the sole source of information relating to its content. Additional sources of information may be listed herein. No warranty, either express or implied, is made with respect to the information contained herein. The GSMA is not responsible for any loss, inconvenience, damage (whether special or consequential) or claims arising out of the use of the information contained in this publication.

What is joyn?

joyn makes everyday, mobile to mobile communications more engaging. joyn brings you closer to the people in your mobile address book by combining all the ways you want to be in touch - Contacts, Chat, File share and Video share. Liven-up your everyday communication as you:

■■ Share the chat - with one-to-one and group instant messaging ■■ Share the moment - enhance calls and chat by adding in videos, pictures, music and files

joyn is device and network aware which means it automatically ‘knows and shows’ the ways you can share with any of your contacts - via chat, video, call or files - at any moment in time.

This guide sets out all the different stands where you can see joyn in action at Mobile World Congress 2012 and we hope that you enjoy all the variety of joyn demos.joyn is a Trade Mark of the GSMA.

Company profileAs the global leader in mobile messaging, Acision connects the world by powering relevant, seamless messaging services, which enrich the mobile communications experience and create new opportunities for carriers and enterprises across the world.

Acision’s proven products and services, experienced people and service innovation allows organisations to meet the challenges in today’s converging telecommunications market. Acision is at the heart of its customers’ strategic business services, working together to develop new opportunities and achieve profitable, sustainable growth. Acision’s recognised expertise extends across a portfolio of propositions, products and services and is based upon a global track record, business insight and leading edge technology.

ProductAcision Broadband Messaging Service Centre.

DemoBeyond the standard RCS-e capabilities (Capability discovery, Group Chat, Rich Call, File Transfer) Acision plans to demonstrate the following use cases:

1. Global reach from day one: RCS-e chat with non RCS-e users via SMS.

2. Advanced personalized services across messaging domains: auto-reply from Facebook ‘update status’ for RCS-e users.

http://www.acision.com/

GSMA Pavilion Hall 8, Stand C118 Hall 8, 8A93

Company profileAcme Packet, the leader in session delivery network solutions, enables the trusted, first-class delivery of next-generation voice, data and unified communications services and applications across IP networks. Acme Packet’s all-IP solutions simplify IMS service delivery, scale the next generation signaling core and enable seamless roaming and interconnect. The Net-Net product family fulfills demanding security, service assurance and regulatory requirements in service provider networks and supports multiple solutions—including VoLTE, RCS, LTE roaming, SIP interconnect, mobile VoIP and fixed-mobile convergence. More than 1,600 customers in 107 countries have deployed over 16,000 Acme Packet systems, including 88 of the top 100 service providers.

Product/DemoAcme Packet is showcasing the RCS and RCS-e service delivery essentials, including security, interoperability, lawful intercept and seamless interconnect. These functions assure RCS service continuity and quality, accelerate time to revenue and reduce cost of ownership.

http://www.acmepacket.com/

GSMA Pavilion Hall 8, Stand C118Hall Avenue, AV48

Company profileThe long-trusted partner of service providers, enterprises, strategic industries and governments around the world, Alcatel-Lucent is a leader in mobile, fixed, IP and Optics technologies, and a pioneer in applications and services. Alcatel-Lucent includes Bell Labs, one of the world’s foremost centres of research and innovation in communications technology.

With operations in more than 130 countries and one of the most experienced global services organizations in the industry, Alcatel-Lucent is a local partner with global reach.

The Company achieved revenues of Euro 16 billion in 2010 and is incorporated in France and headquartered in Paris.

Demo DescriptionThe demo shows Service Providers how they can begin their journey towards a new conversation experience with rich communication services such as IM/chat, video share and file transfer in real time over 3G networks. Compliant with GSMA RCS-e specifications, these services can interoperate across different devices and service provider networks driving the evolution of voice and text services.

The demo then shows how Service Providers can expand their service offerings into a new conversation experience by unifying voice, video and messaging with innovative social conversations. These conversations are shown across 4G LTE Smartphones, an iPad, web clients and a gaming console enabling operators to differentiate their service offerings based on a superior user experience and connecting communities for the best subscriber service.

Infrastructure Used for the DemoThe demo is based on an IMS platform from Alcatel-Lucent leveraging 3G and LTE wireless infrastructure and Alcatel-Lucent Social Communications which delivers standardized Global System for Mobile Communication Association (GSMA) Rich Communication Suite (RCS) and RCS-enhanced (RCS-e) applications and provides tools that allow people to effortlessly connect, communicate and share within and outside their social graph with privacy and trust.

The platform uses our RCS-e messaging platform (Alcatel-Lucent Multimedia Instant Messaging), including an embedded Presence server (PS) and then expands the service offering with our voice and video application server (Converged Telephony Server).

http://www.alcatel-lucent.com/

GSMA Pavilion Hall 8, Stand C118Hall 6, 6C23, 6C63

Company profileBroadcom Corporation (NASDAQ: BRCM), a FORTUNE 500® company, is a global leader and innovator in semiconductor solutions for wired and wireless communications. Broadcom® products seamlessly deliver voice, video, data and multimedia connectivity in the home, office and mobile environments. With the industry’s broadest portfolio of state-of-the-art system-on-a-chip and embedded software solutions, Broadcom is changing the world by Connecting everything®.

ProductMobile Platforms (chipset).

Multimedia presentation and devices powered by Broadcom from Nokia, Samsung, ZTE, TCL.

http://www.broadcom.com/

GSMA Pavilion Hall 8, Stand C118Hall 4.1, 4.1HS02

Company profile Deutsche Telekom is one of the world’s leading integrated telecommunications companies, with approximately 129 million mobile customers, 36 million fixed-network lines, and more than 16 million broadband lines.

We provide fixed-network/broadband, mobile communications, Internet, and IPTV products and services for consumers, and information and communication technology (ICT) solutions for business and corporate customers.

We are present in around 50 countries. With a staff of some 247,000 employees throughout the world, we generated revenue of EUR 62.4 billion in the 2010 financial year, over half of it outside Germany.

So that we can continue to be successful, we are already evolving from a traditional telephone company into an entirely new kind of service company. Our core business, i.e., the sale of networks and connections, remains the basis. But at the same time we are proactively committing to business areas that open up new growth opportunities for us. Deutsche Telekom is ready for this change.

DemoDeutsche Telekom will be demoing RCS-e on a number of mobile devices to show all of the capabilities of enriched conversations.

RCS-e CommitmentA number of mobile operators, including the five major mobile operator groups (Deutsche Telekom, Orange, Telecom Italia, Telefonica and Vodafone) are gearing-up to launch rich communications services based on RCS-e in Europe and Asia. The first RCS-e launch will be in Spain (Orange, Telefonica and Vodafone), followed by Germany (Deutsche Telekom, Telefonica/O2 and Vodafone), Italy (Telecom Italia and Vodafone), France (Orange and SFR) and Korea (SKT, KT and LG U+) all of which will launch interoperable services during 2012. Other rich communications launches are planned for 2012 in Europe, North America and Asia.

http://www.telekom.com/

GSMA Pavilion Hall 8, Stand C118

Company profileD2 is the recognized leader in VoIP and converged IP communications software for devices used in 4G and next-generation networks that deliver advanced communication services, such as VoIP over LTE (VoLTE) and IMS-based Rich Communications (RCS) video call. Manufacturers and service providers rely on D2 software to deliver carrier-grade IP communications across any network (LTE, WiMAX, cellular, WiFi, broadband, PSTN), service (voice, video, IM chat, SMS, presence/status, etc.) and system (carrier, IPPBX, UC, OTT, social network, etc.) for a broad range of fixed and mobile devices.

Product/DemoIMS RCS client demo showing video call and live address book, IM and media file sharing.

http://www.d2tech.com/

Company profileEcrio is the leading supplier of LTE/4G all IP communications client solutions for the mobile industry. Ecrio offers a comprehensive suite of standards compliant (3GPP, GSMA) Communications Client Solutions including Messaging Solutions (SMS over LTE), Rich Communications Solutions (RCS, RCS-e), Voice Solutions (VoLTE - Voice over LTE) and Video Solutions (Video Sharing and Calling). The Company’s Mobile Communications Client Suite is built on a robust, scalable, carrier grade, SIP/IMS Client Framework that has been deployed on more than 50 million handsets. Ecrio’s customers include industry leaders such as NTT DoCoMo, SK Telecom and Verizon Wireless.

ProductEcrio Mobile Communications Client Framework and Reference Applications for RCS/RCS-e and VoLTE.

http://www.ecrio.com/

GSMA Pavilion Hall 8, Stand C118Hall 4.2 - 4.2HS36

Company profileEricsson is the world’s leading provider of communications technology and services. We are enabling the Networked Society with efficient real-time solutions that allow us all to study, work and live our lives more freely, in sustainable societies around the world.

Our offering comprises services, software and infrastructure within Information and Communications Technology for telecom operators and other industries. Today more than 40% of the world’s mobile traffic goes through Ericsson networks and we support customers’ networks servicing more than 2 billion subscribers.

We operate in 180 countries and employ more than 100 000 people. Founded in 1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company had revenues of SEK 226.9 billion (USD 35 billion). Ericsson is listed on NASDAQ OMX, Stockholm and NASDAQ, New York stock exchanges.

Product and Demonstrations on GSMA PavilionEricsson will show consumer and enterprise solutions that add value and provide differentiation, using VoLTE and RCS as enablers. These solutions support operator goals of offering new, attractive and tailored solutions that deliver the best user experiences. This in turn can help reducing churn, and to allow operators and users alike to pursue new opportunities enabled by the Networked Society.

http://www.ericsson.com/

GSMA Pavilion Hall 8, Stand C118Hall Zone 5 - Z5.1 Hall 6 - 6E01, 6E30

Company profileOrange is the key brand of France Telecom, one of the world’s leading telecommunications operators.

At the end of 2010, France Telecom had sales of 45.503 billion euros (33,848 billion euros at September 30, 2011). At 30 September 2011, the Group had a total customer base of 221 million customers. These include more than 162 million mobile customers and 14,2 million broadband internet (ADSL) customers worldwide. Orange is one of the main European operators for mobile and broadband internet services and, under the brand Orange Business Services, is one of the world leaders in providing telecommunication services to multinational companies.

Demo■■ Open address book, we highlight the compatible devices thanks to capacity discovery mechanism■■ Start with a chat 1-1, we highlight the delivery notifications■■ We send a picture using File transfer■■ We make a call, and a video share

http://www.orange.com/

GSMA Pavilion Hall 8, Stand C118Hall 1 - 1G19

Company profileThe GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world’s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Expo.

The Rich Communication Suite (RCS) industry initiative was formed by a group of leading industry players in 2007. In February 2008 the GSMA officially became the project ‘home’ of RCS and an RCS Steering Committee was established by the organisation.

The scope of the RCS Steering Committee’s work was to entail the definition, testing and integration of the diverse services in the application suite known as RCS. Some three years later, in May 2011, the RCS project achieved its objectives and a new project, the Rich Communications Ecosystem (RCE), was established. The ecosystem so named includes a new specification – RCS-e (e = ‘enhanced’) as well as the various iterations of the original RCS specifications.

http://www.gsma.com/rcs

Company profileHTC is the world’s leading designer of Android and Windows Phone®-based mobile devices. Placing people at the centre of everything they do, HTC creates innovations that simplify the way in which people communicate with those in their lives and access information on the move.

Based on the belief that the best things in life are experienced, not explained, every HTC product features HTC Sense, allowing consumers to enjoy a tailored mobile experience that is unique to them, supported by an ecosystem of hardware, software and services that raise the bar for the mobile industry.

HTC will be supporting RCS-e integration onto our Android devices launching in 2012 for operators aiming at launching this service.

http://www.htc.com/

GSMA Pavilion Hall 8, Stand C118Hall 1.0 - 1D34Hall Zone 4 - Z4.1

Company profile Huawei is a leading global information and communications technology (ICT) solutions provider. Through our dedication to customer-centric innovation and strong partnerships, we have established end-to-end advantages in telecom networks, devices and cloud computing. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. Our products and solutions have been deployed in over 140 countries, serving more than one third of the world’s population.

Product/DemoRCS-e smartphone

Huawei position RCS-e as natural voice evolution to strengthen and grow operators core business. In this demo, we will show how to leverage the RCS-e key differentiates in terms of interoperability, native handset, ID continuity and QoS/QoE to secure the basic RCS-e success by keeping the customer interface. And as a result of the collaboration with leaders in industry, with RCS-e enhanced services like TV RCS for residential users, to prove that operator can have more service innovation based on the RCS-e infrastructure. Demos will take place on the GSMA Pavilion and Huawei’s booths.

http://www.huawei.com/

GSMA Pavilion Hall 8, Stand C118Hall Zone 6 - Z6.1, Z6.2, Z6.4, Z6.5, Z6.6, Z6.7, Z6.8, Z6.9Hall 8 - 8A159

Company profileInterop Technologies is the next-generation, leading-edge provider of core messaging, mobile device management, and connectivity gateway solutions to the global telecom and broadband industry. Our high-performance, highly scalable solutions power SMS, MMS, short code, mobile Internet access, OTA provisioning services, and device management services delivered to millions of wireless customers every day. All of our solutions are designed and built in-house, and our engineers are armed with knowledge that only comes from running our own solutions in a real-time live traffic production environment.

Product/DemoInterop Technologies will conduct a Wi-Fi enabled, on-device demonstration of our solution’s complete integration with multiple RCS vendors’ clients. We will illustrate the end-user experience for starting and conducting a 1-to-1 chat session from the device, starting and conducting a group chat session from the device, and executing image and file sharing capabilities from the device. The demo will be conducted to show the solution’s cross-platform communication capability for multiple operating systems and will be presented in-hand to simulate the actual subscriber RCS user experience.

http://www.interoptechnologies.com/

Company profileIPgallery develops and deploys an innovative RCS-e Network-Centric HTML5 (client-less) solution that takes RCS-e specs to their Next Level - allowing service providers to better compete in the highly competitive marketplace. IPgallery’s rich services and applications grant Value to Residential, as well as, Business customers, deliver advanced Voice, Chat and Video/Content in a unique converged solution seamlessly combining Legacy (Fixed/Mobile), Over-the-Top (OTT) & Social Community (SC) environments.

IPgallery, a privately held US company founded in 2000, is a leading global supplier of converged Legacy and Next Generation / IMS Value Added Services and applications for mobile cross-platform Voice, Video, and Data communications.

Product/DemoMyContactZone

IPgallery’s MyContactZone is a Network-Centric cloud-based software solution implementing

RCS-e functionality in a unique manner, as following:

■■ HTML5-based network centric solution with no application on client side, running on any Smartphone and web supported devices■■ Server running on a general purpose machine anywhere in the cloud■■ Seamless integration with leading OTT providers■■ Intuitive User experience■■ Video share with 3rd party possible while in other call■■ Business features supported for SOHO and SMBs

IPgallery’s community activated RCS-e solution enables to activate RCS-e compliant functionality via social community applications. IPgallery will demonstrate, in addition to generic RCS-e functionality, IPgallery’s RCS-e functionality within a facebook app.

http://www.ipgallery.com/

GSMA Pavilion Hall 8, Stand C118Hall 2, 2D82

Company profileIPneo provides innovative solutions that bring tomorrow’s IP technologies to the hands of today’s users. Focusing on IP Multimedia Subsystem (IMS), IPneo delivers standardized client software solutions enabling rich communication capabilities for end- users. IPneo client solutions pave the way for operators and OEMs to quickly attain their goals towards a convergent All-IP-Network in order to leverage the end-user satisfaction and to drive new streams of revenues easier than ever before.

At IPneo we value the growing needs for IP-based applications. Therefore, we provide our customers with a set of IMS features/APIs for RCS/RCS-e and VoLTE, that are all fully compliant with the IMS standards, quality-proven through a series of Inter-operability tests, and seamlessly portable to the leading handset equipment and mobile operating systems including: Android, iOS, and Windows Phone7.

Product/DemoWe are planning to demonstrate live fully-functional RCS-e clients for iPhone, Android, iPad, Android tablet and Windows PC communicating with each other while using all difference RCS-e services. The back-end will be simulated using our testing.

http://www.ipneo.com/

R E A C H . S H A R E . E N R I C H

Company profileJibe Mobile is delivering a broad universe of connected mobile apps created by developers worldwide. Jibe’s breakthrough Mobile App-to-App Platform empowers developers to create and deploy powerful interactive and intelligent mobile applications across the world’s largest mobile networks and the most popular mobile devices. As a result, consumers enjoy a richer real-time communication experience and unlock the power of the mobile Internet. Jibe Mobile is headquartered in Silicon Valley with offices in London, Dusseldorf and Tokyo.

Jibe Mobile App-to-App PlatformThe Jibe Mobile App-to-App Platform gives operators, device suppliers and application developers the essential end-to-end capabilities to deliver communication-rich, real-time services and applications. Consumers expect mobile applications to match the real-time performance they experience on PCs and Jibe brings this experience to a broad universe of connected mobile apps.

Jibe offers an open ecosystem that puts developers on the fast-track to mobilize and embed real-time communications in applications. The Jibe Mobile Platform delivers telco-grade network services through an easy-to-code Software Development Kit (SDK) enabling development in hours instead of years.

Jibe’s Mobile App-to-App Platform and SDK bridges the open, interactive nature of the Internet and brings a PC-like experience to mobile subscribers. Operators and third-party developers can easily and quickly deliver mobile applications that span legacy and next-generation mobile networks that enable discovery and differentiation in an increasingly--crowded market.

The Jibe Mobile App-to-App Platform solves the friend-to-friend app-to-app discovery problem by linking the user’s address book to a community of connected apps and users. The platform also solves the mobile application power consumption and data throughput challenges with patent pending connectivity and power management technology.

■■ Jibe-powered, joyn-compliant applications:■■ Jibe will be demonstrating joyn compatible mobile apps developed using Jibe’s Software Developer Kit at the Jibe Mobile stand in Hall 1 (A50)■■ Jibe ON: Consumer messaging application featuring group chat, file transfer, VoIP and video calling■■ Air Hockey: Multi-player “fast twitch” Air Hockey with mobile address book friend discovery and instant play invitations■■ Reversi: Reversi board game with embedded voice and video features plus mobile address book friend discovery and instant play invitations■■ Car Racing: Real-time multi-player auto racing game with mobile address book friend discovery and instant play invitations■■ View Together: Tablet-based audio and video collaboration suite including live document co-editing■■ Mobile Advertising: In-app advertising using context aware placement and ads via the inMobi mobile advertising network■■ Customer Care Mobile Device Remote Control: Enables live over-the-air device troubleshooting and remote device control

http://www.jibemobile.com/

GSMA Pavilion Hall 8, Stand C118Hall 1, 1A50Hall 3.0,Vodafone Courtyard

Company profileLG’s innovative technologies, unique products, and cutting-edge designs are an investment in the future.

LG Electronics, Inc. is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of KRW 55.8 trillion (USD 48.2 billion), LG comprises four business units - Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators.

LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event.

Product/DemoOPTIMUS SOL. Live demo with the full features of RCS-e v1.2 (Enriched Call, Enriched Messaging, and Enhanced Phonebook).

http://www.lg.com/

GSMA Pavilion Hall 8, Stand C118Hall 8, 8B178

Company profileAs the leading innovator of mobile infrastructure solutions for mobile operators to offer LTE communications services, Mavenir provides IP-based core network solutions to migrate voice and messaging services to LTE.

We have a solid history of success. For more than 5 years, Mavenir has helped increase and/or preserve our customers’ voice and messaging and video revenue streams and subscriber confidence, while protecting infrastructure investments.

We have a truly flexible approach. Our open architecture enables operators to effectively monetize their mobile voice, video and messaging growth without disrupting existing infrastructure.

We have a robust global presence. More than 500 million mobile subscribers across 150 mobile networks, use services enabled by Mavenir solutions.

Product/DemoRich Messaging Solution Using Mavenir RMS

We will show:

■■ Interworking of RCS-e clients using Android Smartphones and Tablets■■ Clients communicating with Mavenir’s Rich Messaging Server (RMS) over SIP and with XDMS via XCAP■■ Device discovery, capability discovery & refresh, IM/Chat, Multimedia Sharing and VoIP/Video Calling

http://www.mavenir.com/

GSMA Pavilion Hall 8, Stand C118Hall 1, 1G45

Company profileMetaswitch Networks is a leading provider of the software that powers a whole new generation of communications services, and the solutions that fuel the rapid migration to all-IP architectures. Hundreds of network operators worldwide defend, extend and brand their business by building on Metaswitch to deliver a reliable, scalable, and immersive communications experience.

DemoThe Colibria product portfolio, from Metaswitch, allows mobile service providers to quickly and easily deploy scalable RCS and RCS-e applications infrastructures. Our Rich Communications Suite enablers include presence and availability management, an instant messaging server and an intelligent network address book. We will be demonstrating how the global network operator community can leverage these platforms to deliver innovative communications solutions to a new generation of consumers.

http://www.metaswitch.com/

GSMA Pavilion Hall 8, Stand C118Hall Avenue AV81

Company profileNeusoft is the largest IT solutions & services provider in China.

Neusoft was founded at Northeastern University, China in 1991.

Till date, Neusoft has set up 6 software bases, 8 regional headquarters and a comprehensive marketing & service network in over 40 cities across China; In the global marketplace, it has subsidiaries spread across North America, Asia, Europe & Middle East.

Currently Neusoft employs a total of more than 20,000 employees around the world.

Focusing on software technology, Neusoft provides Industry Solutions, Product Engineering Solutions, related software Products & Platform and Services through seamless integration of software and services, software and manufacturing, as well as technology and industrial management capacity.

ProductNeusoft unveils the new Silta™ RCS-e product family at MWC Barcelona 2012. The Neusoft Silta™ clients are downloadable, highly integrated RCS-e apps for operator RCS-e launches. Neusoft Silta™ runs on iPhone, Android and Symbian and are deployed directly from application stores. Please visit http://silta.neusoft.com for more information.

DemoThe following demonstrations will be seen in Barcelona, we invite you to come and try them yourself:

■■ Silta™ RCS-e for iPhone■■ Silta™ RCS-e for Android■■ Silta™ RCS-e for Symbian■■ Silta™ RCS-e service innovations. Add value on top of RCS-e with Neusoft Silta™ technology.

http://www.neusoft.com/

Company profile NewPace delivers cutting-edge software solutions in a variety of domains, including mobile applications for the enterprise and the Rich Communications Suite. Our services include cost-effective software development and support, extending existing enterprise technology to an integrated mobile solution, and implementing RCS solutions rapidly and at a reasonable cost. Our experience includes OMA IMPS software and GSMA Rich Communications Suite products.

Our engineering approach to software development integrates a professional, disciplined process. You provide the idea and we provide the expertise to delivery robust, high availability and scalable solutions. Our team includes specialists in Android™, BlackBerry® and iOS™ development; VoIP/SIP applications; graphic designers; software developers; quality assurance and operations specialists.

NewPace currently employs 40 personnel, all based in its Bedford, Nova Scotia offices. It is a 95% degreed workforce with 90% Computer Science Graduate and 5 Masters Degrees, with most employees having 10 years experience.

Product/Demo“NewPace Hosted RCS”

NewPace will be demonstrating its RCS Instant Messaging Application Server including the following RCS Functionality:

One-to-One IM, Group Chat, Video Share, Image Share, File Transfer, and Configuration Server. NewPace will be demonstrating these services working outside of an IMS core network.

http://www.newpace.com/

GSMA Pavilion Hall 8, Stand C118App Planet, Hall 7, 7F89

Company profile Nokia is a global leader in mobile communications whose products have become an integral part of the lives of people around the world. Every day, more than 1.3 billion people use their Nokia to capture and share experiences, access information, find their way or simply to speak to one another. Nokia’s technological and design innovations have made its brand one of the most recognized in the world.

Product/DemoNokia 500 and Nokia 700

Nokia RCS-e implementation covering (but not fully limited to) all key features:

■■ Integration and visibility of joyn into Nokia phone native UI (Phonebook, Call logs, Gallery, Camera, Telephony)■■ Chatting with joyn■■ Sharing images and other files with joyn (over chat)■■ Sharing images and live video with joyn while on call with the recipient

http://www.nokia.com/

GSMA Pavilion Hall 8, Stand C118App Planet, Hall 7 - 7H30, 7H40, 7I10

Nokia & Ovi Print Assets

Pantone 293

Nokia LogoThis example is for A4 use(Please note the clearance zone shown is for guidance only and is non printing.)

Nokia BrandmarkThis example is for A4 use(Please note the clearance zone shown is for guidance only and is non printing.)

CMYK 100/70/0/0

Minimum sizes

Nokia LogoThis example is for A4 use(Please note the clearance zone shown is for guidance only and is non printing.)

Nokia BrandmarkThe minimum size for the Nokia Brandmark is 17mm wide.

Nokia LogoThe minimum size for the Nokia Brandmark is 15mm wide.

Nokia BrandmarkThis example is for A4 use(Please note the clearance zone shown is for guidance only and is non printing.)

Nokia LogoThis example is for A4 use(Please note the blue area represents the exclusion zone. Brandmark shown on PMS 293 background.)

Nokia BrandmarkThis example is for A4 use(Please note the blue area represents the exclusion zone. Brandmark shown on PMS 293 background.)

Ovi by Nokia logoAll Ovi logo versions are equally relevant. Your choice should be made on what works best for your specific media and creative direction. Please use only one variation of the logo per application.

Minimum sizeThe minimum size for the Ovi stand alone logo is 20mm wide. The minimum size for the Ovi lock-up logo is 36mm based on the Nokia logo minimum size requirement of 15mm.

20mm 15mm

CMYK - 39 0 100 0RGB - 169 207 56Pantone Solid Coated - 375C 476CPantone Solid Uncoated - 374U 483UPantone Solid Matte - 374M 476M

Company profileNokia Siemens Networks is the world’s specialist in mobile broadband. From the first ever call on GSM, to the first call on a commercial LTE network, we operate at the forefront of each generation of mobile technology.

Our global experts invent the new capabilities our customers need in their networks. We provide the world’s most efficient mobile networks, the intelligence to maximise the value of those networks, and the services to make it all work together seamlessly.

With an unswerving focus on quality, efficiency and reliability we help our customers meet the demands of a world seeking universal connectivity and content.

Working with our customers, we deliver the innovations in mobile technology that enable people and businesses everywhere to do more than ever before.

ProductNokia Siemens Networks RCS solution

RCS-e is about ease-of-use and an interoperable framework delivering innovative communication services on top of traditional voice and text.

Our RCS-e showcase provides hands-on experience of an easy to use service concept with both embedded and downloadable clients. In addition, will give an insight into how Nokia Siemens Networks solutions, with its broad experience and proven expertise in mobile broadband and customer experience management, can help operators to fully leverage the service and business potentials, which become accessible through RCS-e.

DemoIn the demo, 4 mobile devices will be used, both Android and Symbian based. They will access NSN hosted core network infrastructure via Femto access point.

http://www.nokiasiemensnetworks.com/

GSMA Pavilion Hall 8, Stand C118Hall 8 - 8C01

Company profileSamsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143 billion. Employing approximately 190,500 people in 206 offices across 68 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index.

ProductAndroid-based 3G demo

Demo4 key features of RCS-e including capability discovery, IM, FT, Video/Image Share

http://www.samsung.com/

GSMA Pavilion Hall 8, Stand C118Hall 8 - 8C167, 8B169, 8B171, 8B175, 8B177

Company profileAs the most innovative mobile service provider, SK Telecom is creating the future of mobile and delivering cutting-edge, converged wireless technologies for the global market. The company is a pioneer in the mobile industry, having been the first to launch and commercialize CDMA, 3G CDMA, 3.5G HSDPA among other mobile services, and is now leading the way in 4G and beyond.

Headquartered in Seoul, South Korea, SK Telecom builds on its strong innovation, market leadership and global partnerships, to bring a host of exciting mobile technologies, such as Mobile In Vehocle, Smart Payment among others, to end-users in the international market. In Korea, SK Telecom is the leading wireless communications operator, serving more than 24 million subscribers, which is over 50% of the local mobile market. In 2009, the company’s revenue reached KRW 12.1 trillion and net income was KRW 1.29 trillion

SK Telecom is recognized as one of the most innovative technology companies in the telecom industry. The company has introduced an array of network technology and services and continues to unveil “world’s firsts,” bringing the world closer and enhancing the way we communicate. SK Telecom was the first to launch and commercialize CDMA, 2.5 CDMA2000 1x, 3G CDMA EV-DO, 3.5G HSDPA/HSUPA (on handsets), Satellite DMB (on handsets) and various other mobile technologies.

SK Telecom continues to invest in building its advanced network, bringing more diverse innovative services to customers, and turning their handsets into multifunctional communication tools and entertainment devices.

DemoSK Telecom are demonstrating RCS service/device on their stand in Hall 8

http://www.sktelecom.com/

Hall 8, 8A147, 8A142

Company profileSolaiemes aims to boost mobility & UC for everybody. Solaiemes take the telco enablers - Rich Communication Suite (RCS-e / RCS), 3G VideoCall, Push to Talk (PTT) - and make them a powerful enabler of a wide range of solutions and use cases for all the people & all device tiers, replicating the proven successful SMS model with these more powerful “multimedia enablers”. Thinking about services and network services stores as the way to overcome the app model.

ProductMotto: “RCS-e is a platform”

Products: RCS Solution Gateway, RCS ThinClient Server, RCS EUCR Server, RCS Testing Solution, RCS XMPP Gateway and RCS-e LiveServe.

DemoWe will show how RCS-e is much more than personal messaging.

Operators can use RCS-e as a platform and help subscribers to enhance their lives easily and security, enterprises to better communicate with customers, and developers better access to clients:

■■ Internet services mash-up with RCS-e REST telco API■■ Thin clients based on web and TV widgets technology■■ Transactions verified with RCS-e End User Confirmation Requests■■ Live Streaming to web using a standard RCS-e device■■ CRM based on RCS-e rich chat interaction and more■■ RCS-e quick testing of clients & core, how to speed up the interoperability demo■■ Video share

http://www.rcse.tv/

solaiemes

Company profileSony Mobile Communications is a wholly-owned subsidiary of Sony, established in February 2012 following Sony’s acquisition of Ericsson’s stake in Sony Ericsson. Its Xperia line of smartphones constitutes a vital element of Sony’s electronic business and the convergence between network enabled consumer electronics products, including smart phones, tablets, TVs and PCs. The mission is to create the most desirable mobile communication products that connect consumers into the world of Sony entertainment experiences wherever they are.

Over the years Sony has brought together the best communication technologies with superior entertainment user experiences to create its Xperia™ line of the ‘most entertaining smartphones’ in the mobile handset industry. With its global corporate functions in London, Sony has sales and marketing operations in around the world, as well as manufacturing in China, and product development sites in China, Japan, Sweden and Silicon Valley, California.

ProductXperia S

http://www.sony.com/

GSMA Pavilion Hall 8, Stand C118Hall 6, 6E01

Company profileSummit Tech is a leading developer of innovative IMS & RCS clients known for “Best in Class” solutions. Summit Tech will be providing live cross-platform demonstrations of several RCS-e solutions for the iPhone, iPad, Android phones and tablets as well as the web and PC desktop.

Hands-on presentations will include RCS-e service options discovery, chat, video share as well as extended services such as web calling, HD Voice, 2-way video call and much more, all wrapped in a cutting edge user experience demonstrating how operators can differentiate service offerings by extending and packaging RCS-e solutions in new and unique ways. Summit Tech is in the process of completing IOT activities with several Tier 1 operators globally, and is on track to deliver RCS-e clients commercially in Q1 of this year. To see how you can get RCS-e solutions to market schedule a meeting with Summit-Tech by contacting sales@summit-tech.ca

Product/DemoSummit Tech RCS/RCS-e client.

The demonstrations will be shown across various platforms:

■■ Android tablets (Honeycomb)■■ Android handsets ■■ iPhone 4/4S■■ Ipad 2■■ Desktop & Web-based Clients

Summit Tech will be demonstrating a variety of use cases that showcase the advanced capabilities and user interface of the Summit Tech RCS/RCS-e client. Examples of cross-platform communication, and next generation services will also be available. The use cases will cover the following topics:

RCS-e use cases:

■■ Real time service capability discovery■■ Rich Chat Experience – Emoticons, Inline file transfer, typing notification, message delivery notification■■ RCS-e in-call services such as image share, and one-way/two-way video share

RCS+ use cases:

■■ HD voice calling ■■ Voice to Video upgrades■■ 2-way video call■■ iOS Client with address book integration and background service■■ RCS Client with Social Presence and Location Share■■ Interoperability between RCS and RCS-e

http://www.summit-tech.ca/

Company profile

Telecom Italia GroupToday, Telecom Italia offers infrastructures and technological platforms that allow voice and data to be transformed into advanced telecommunications services as well as leading-edge media and ICT solutions. These tools cater for the Group’s as well as the country’s growth. Telecom Italia, TIM, Virgilio, La7 and MTV Italia, Olivetti are the Group’s main brands; they are well-known by consumers and are a guarantee of reliability and competence.

In addition to its domestic leading position, the Group has a significant presence in Latin America, a market with large growth potential. Revenues from Brazil and Argentina count for 35% of today Group’s revenues.

http://www.telecomitalia.com/

Company profileTelefónica is one of the largest telecommunications companies in the world in terms of market capitalisation. Its activities are centered mainly on the fixed and mobile telephony businesses with broadband as the key tool for the development of both.

The company has a significant presence in 25 countries and a customer base that amounts to 295 million accesses around the world. Telefonica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy.

Telefónica is a 100% listed company, with more than 1.5 million direct shareholders. Its share capital currently comprises 4.563.996.485 ordinary shares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao and Valencia) and on those in London, Tokyo, New York, Lima, and Buenos Aires.

About Telefónica DigitalTelefónica Digital is a global business division of Telefónica. Its mission is to seize the opportunities within the digital world and deliver new growth for Telefónica through research & development, venture capital, global partnerships and digital services such as cloud computing, mobile advertising, M2M and eHealth. Telefónica Digital will deliver these innovative products and services to Telefónica’s 295 million customers as well as leveraging the power of the internet to enter new markets.

Telefónica Digital has 100% ownership of Jajah, Terra, Tuenti and giffgaff.

It is headquartered in London with regional centres in Silicon Valley, Sao Paolo, Spain and Tel Aviv.

RCS-e CommitmentA number of mobile operators, including the five major mobile operator groups (Deutsche Telekom, Orange, Telecom Italia, Telefonica and Vodafone) are gearing-up to launch rich communications services based on RCS-e in Europe and Asia. The first RCS-e launch will be in Spain (Orange, Telefonica and Vodafone), followed by Germany (Deutsche Telekom, Telefonica/O2 and Vodafone), Italy (Telecom Italia and Vodafone), France (Orange and SFR) and Korea (SKT, KT and LG U+) all of which will launch

interoperable services during 2012. Other rich communications launches are planned for 2012 in Europe, North America and Asia.

http://www.telefonica.com

GSMA Pavilion Hall 8, Stand C118Hall 8, 8A115

Company profileVodafone is one of the world’s largest mobile communications companies by revenue with approximately 391 million customers in our controlled and jointly controlled markets as at 30 September 2011. We currently have equity interests in over 30 countries across five continents and more than 40 partner networks worldwide. Our focus is on offering an unmatched customer experience to the broadest possible range of consumers and businesses across all of our markets. In addition to our fast and reliable mobile networks, we have developed close working relationships with the world’s leading device, content and applications companies to bring our customers the very best the mobile internet has to offer.

http://www.vodafone.com/

GSMA Pavilion Hall 8, Stand C118Hall 2, 2B33, The Courtyard

Company profileWIT is a software development company specialized in advanced solutions for mobile telecommunications companies. WIT provides converged solutions based on the IP Multimedia Subsystem (IMS) for voice (VoIP, Mobile VoIP and Voice over LTE), for messaging (SMS and MMS over IP), Rich Communication Suite (RCS2.0 and RCS-e) and Multimedia Telephony Services (MMTel). Our offer includes a complete set of client applications (for PC, Web, iPhone, iPad, Android and Symbian) and an RCS Application Server able to deliver full RCS functionality in IMS and non-IMS networks.

Established in 2001, WIT has customers is more than 15 countries and in major operators like Vodafone and TeliaSonera.

ProductWIT Communications Suite (including WIT Mobile Communicator for Android and iPhone, WIT PC Communicator and WIT Web Communicator).

Product/DemoWIT Software presents its WIT Communications Suite of products fully compliant with GSMA’s RCS Initiatives (RCS 2.0 and RCS-e) and featuring advanced multimedia communications beyond RCS. Our suite of products includes Mobile Communicators for Android and iPhone, a PC Communicator and a Web Communicator. The products allow Chat and Group Chat, File Transfer and Multimedia Content Share over a CS Call. Voice and Video Calls over IP are also supported by all applications as well as social presence and integration with Social Networks.

Extending RCS to other screens like the TV is also a reality today, with our ConnectedTV products.

http://www.wit-software.com/

GSMA Pavilion Hall 8, Stand C118Hall 2, 2C63

At a Glance Summary of joyn exhibitors

Company profileZTE Corporation is a leading global provider of telecom equipment and networking solutions operating in more than 140 countries, servicing 60 of the world’s top 100 telecom operators. ZTE has the widest and most complete product range in the world covering virtually every sector of the wireline, wireless, service and terminals markets.

Founded in 1985, ZTE is China’s largest listed telecom equipment company and trades on both the Shenzhen (A share: 000063.SZ) and Hong Kong (H share: 0763.HK) stock exchanges. Through its vast global network of 85,000 employees ZTE aims to satisfy customers’ requirements in their pursuit for reliable and innovated products and solutions.

ZTE has been recognized for its products and services and has secured a number of high rankings around the world. Accumulated shipment of handsets reached more than 200 million units in 2010, making it the world’s fifth-largest telecom equipment provider and terminal provider. Moving forward, ZTE will continue its ongoing commitment in telecommunications field, strengthening its development capabilities to move into emerging technologies such as cloud computing and Integrated Circuit, aimed to be a world-class excellent enterprise in the near future.

Product/DemoRCS-e terminal.

http://www.zte.com.cn/

GSMA Pavilion Hall 8, Stand C118Hall 1, 1G59

joyn is a Trade Mark of the GSMA.

Company Hall & Stand #Acision GSMA Pavilion Hall 8, Stand C118

Hall 8, 8A93Acme Packet GSMA Pavilion Hall 8, Stand C118

Hall Avenue, AV48Alcatel-Lucent GSMA Pavilion Hall 8, Stand C118

Hall 6, 6C23, 6C63Broadcom GSMA Pavilion Hall 8, Stand C118

Hall 4.1, 4.1HS02Deutsche Telekom GSMA Pavilion Hall 8, Stand C118D2 Technologies GSMA Pavilion Hall 8, Stand C118

TBC Ecrio GSMA Pavilion Hall 8, Stand C118

Hall 4.2 - 4.2HS36Ericsson GSMA Pavilion Hall 8, Stand C118

Hall Zone 5 - Z5.1Hall 6 - 6E01, 6E30

France Telecom/Orange GSMA Pavilion Hall 8, Stand C118Hall 1 - 1G19

GSMA - Rich Communications

GSMA Pavilion Hall 8, Stand C118Hall 8 - C118

HTC GSMA Pavilion Hall 8, Stand C118Hall 1.0 - 1D34

Huawei GSMA Pavilion Hall 8, Stand C118Hall Zone 4 - Z4.1Hall 8 - 8A159Hall Zone 6 - Z6.1, Z6.2, Z6.4, Z6.5, Z6.6, Z6.7, Z6.8, Z6.9

Interop Technologies GSMA Pavilion Hall 8, Stand C118IP Gallery GSMA Pavilion Hall 8, Stand C118

Hall 2, 2D82IPneo GSMA Pavilion Hall 8, Stand C118

Company Hall & Stand #Jibe Mobile GSMA Pavilion Hall 8, Stand C118

Hall 1, 1A50LG Electronics Inc GSMA Pavilion Hall 8, Stand C118

Hall 8, 8B178Mavenir GSMA Pavilion Hall 8, Stand C118

Hall 1, 1G45Metaswitch Networks GSMA Pavilion Hall 8, Stand C118

Hall Avenue AV81 Neusoft GSMA Pavilion Hall 8, Stand C118Newpace GSMA Pavilion Hall 8, Stand C118

App Planet, Hall 7, 7F89Nokia Corporation GSMA Pavilion Hall 8, Stand C118

App Planet, Hall 7 - 7H30, 7H40, 7I10Nokia Siemens Networks GSMA Pavilion Hall 8, Stand C118

Hall 8 - 8C01Samsung Electronics GSMA Pavilion Hall 8, Stand C118

Hall 8 - 8C167, 8B169, 8B171, 8B175, 8B177SK Telecom Hall 8, 8A147, 8A142Solaiemes GSMA Pavilion Hall 8, Stand C118Sony GSMA Pavilion Hall 8, Stand C118

Hall 6, 6E01Summit Tech GSMA Pavilion Hall 8, Stand C118Telecom Italia GSMA Pavilion Hall 8, Stand C118Telefonica GSMA Pavilion Hall 8, Stand C118

Hall 8, 8A115Vodafone Group GSMA Pavilion Hall 8, Stand C118

Hall 2, 2B33The Courtyard

WIT Software GSMA Pavilion Hall 8, Stand C118Hall 2, 2C63

ZTE GSMA Pavilion Hall 8, Stand C118Hall 1, 1G59

Market Research Reports

joyn is a Trade Mark of the GSMA.

There was some understandable skepticism when, earlier this year, five major European operators announced that through the latter part of 2011, and into 2012, they would launch commercial services based on the Rich Communication Suite (RCS) specifications. RCS delivers evolved and an interoperable communications service, that utilizes existing telecom standards, such as chat and group chat, file transfer and live video share, in one direction.

This skepticism was perhaps merited, as the vision of interoperable, enriched communications services has been proposed by some within the operator community for years. There were initial trials of RCS services in France, Italy, Japan and Korea from 2008 through

2010, and they achieved good results in terms of user satisfaction, and operator interoperability. Yet, despite these efforts, real commercial progress never materialised, as operators struggled with the business case, but also with grasping the full technical implications of scaling the RCS specifications.

This year’s announcement was different, though, coming as it did on the back of work to redefine RCS specifications, to allow operators to launch services based on a tighter, enhanced and go-to-market focused, version of RCS, now called RCS-e. That progress lead to Telefonica, T-Mobile, Vodafone, Telecom Italia Mobile and FT-Orange all publicly committing to launching services based on the RCS-e specification.

More market focussedThe adoption of RCS-e is likely to see a range of services being introduced, all flowing from a connected address book. Key among them will be chat and group chat functionality, as well as file transfer and the ability to utilise voice from non-telephony devices, such as tablets and PCs.

The principal structural change with RCS-e has been in the way presence is handled within the network. The RCS-e specification has taken away the requirement for a network-based presence server, instead handling service capability detection and information distribution within the SIP client on the device. This places a much lighter network integration task upon operators, as well as reducing signaling and network load.Yet aside from these technical alterations, the adoption of RCS-e signaled a deeper commitment on the behalf of operators to move to commercial deployments. There is a tangible move to become much more market focused, as evidenced by several ongoing operator development programmes, in Europe, the Americas and Asia Pacific.

Towards an ecosystem for RCSThis change of focus has also fostered an outward looking approach, as operators aim to create an ecosystem of compatible clients and applications. This has lead to the formation of the Rich Communications Ecosystem (RCE) project with the GSMA, the industry body that has driven the development of RCS to date. RCE is focused on facilitating device and infrastructure availability for RCS-e, by driving go-to-market activities such as interoperability testing (IoT) and

support for operators. The GSMA says that the RCE project has gained broad support from leading mobile operators, OEMs and client application developers to develop new service packages for today’s ‘always-on’ mobile users.

To give an example of this ecosystem-led approach, the GSMA has launched to the wider market a Request For Proposals for the selection of RCS-e applications for those smartphone platforms that do not support native implementation of RCS-e. This could lead to users of Android and iOS devices being able to access RCS-e services, even though RCS-e is not supported by a native client on the device.

It has also called on vendors and developers to provide their support within the standards bodies, principally the OMA and 3GPP, by participating in IoT tests, and by providing commitments to release IoT tested equipment within tangible timeframes. Ericsson is fully committed to enabling this process, and has formed close co-operation with leading operators that are developing and launching RCS-e services.

This is a most important aspect of RCE, as it moves RCS away from being viewed as a set of service definitions, into an enabler of in-service offerings on the market.Importantly, this enables operators to both interoperate but also differentiate on services, by exposing APIs to developers and partners, to add new elements to the core communication services in RCS-e. One of the barriers to RCS adoption to this point has been the worry that operators, driven by the need to ensure interoperability between services and networks, would all be delivering the same set of services within a market. An ecosystem approach, which treats

Supporting the move to richer services

A multi-platform messaging experience is one of the potential benefits of RCS-e

As major operators move towards deploying services based on the RCS-e specification, Mobile Europe looks at how Ericsson is supporting operators to achieve maximum benefits, and at how one Ericsson customer, Telefónica Group, views the implementation of RCS.

RCS-e as an enabler of services, rather than a set of services itself, has the potential to be a much stronger strategic tool for operators.

It also has the potential to give operators a tool to compete with other providers of enhanced messaging services – the competitive threat from what are termed Over The Top services – such as Facebook messaging, iMessage from Apple, Blackberry Messenger and Whatsapp. The emergence of these players has been one of the driving factors behind operator commitments to delivering RCS-e, and has also served to prove the consumer appetite for such services. Yet operators are in a position to go beyond what an individual OS platform, device manufacturer or online community can offer. Operators have the means to integrate cross-platform interoperability, bringing together communities that have remained discreet to this date. By ensuring interoperability, operators can also open

up these platforms to other application developers, taking advantage of a standards-based approach to reach much wider markets than have previously been available to them.

To take these steps, operators need to work with companies that can understand their requirements, and ensure that they are working within the guideline specifications and standards. Ericsson works with operators as they plan and specify services, ensuring compatibility with the standards, and technical assurance. Crucially, the company is also leveraging its close relationships with operators to verify and test service interoperability of clients, services and equipment. Operators are on a tight timeline to get to market; therefore they need to work with a partner that they trust, a partner that will enable them to deliver to the market this collection of business-critical services and applications.

RCS - The Operator ViewMobile Europe asks Javier Arenzana Arias, Director Rich Communication Services, Telefónica Group, what advantages an RCS strategy may deliver – for customers, operators and application partners.

Is RCS a consumer service or is it an enabler for other services or is it both?Instant Messaging, blogs, posts and updates to social networks, tweets… In the last few years all these new advanced communication services have become key to the lives of our customers. They account for a continuously growing share of the total communications that our customers generate, share and receive. Usage

from PCs is massive right now, and our clients are increasingly demanding to have the same services available on their mobile devices.

To remain reference providers of communication services, telcos must therefore extend their service offering into this advanced communications space. RCS gives us the opportunity to do that, by leveraging the differential benefits to customers of our core service model: universality, native/optimised usability in any device, and direct availability. These are very valuable attributes for a mass-market service that the OTT offerings from ISPs won’t provide.

Will RCS be an operator exclusive community or will it be open for interoperability with OTT players?The way we would position RCS is that it is complementary to the services of the ISPs, bringing additional value to the communications space.

RCS is designed to be open for interoperability with all agents that want to participate in the communications ecosystem, either via service interconnection (open standard) or via the open APIs that are being defined. Developers and ISPs interoperating with RCS will reinforce the value of the universality that operators can provide.

What is the likely impact of introducing RCS services upon SMS and other messaging?Instant Messaging (IM) services in RCS will act as an enhancement to today’s simple sms/mms messaging, bringing richer functionality and a more compelling user experience. This should certainly increase the use of messaging.

How will support for RCS support be introduced in the market on devices: Do you envision it being pre-installed on new devices and/or offered as downloadable for Smartphones, Tablets, PCs and as Web clients?The ambition is to get RCS natively integrated in all devices as soon as possible. Integration by the manufacturer into the UI of handset will ensure optimum usability and service performance on each device. Nevertheless, downloadable RCS applications will also be important to facilitate the rapid propagation of the service into those devices that do not natively support RCS, such as exist in the current installed base. Application developers and telcos themselves will also be able to offer downloadable apps that introduce new innovative features to the core RCS services, and in that way the value to all players in the ecosystem of an interoperable, open-standards approach can be maximised.

Source: http://viewer.zmags.co.uk/publication/7f0b92ac#/7f0b92ac/8

Developing an ecosystem could enable delivery of RCS services to devices

without native RCS support

According to the report, the RCS space has splintered over the past year into 3 main camps of telecom operators pursuing rich communications initiatives:

■■ Service providers pushing forward with formal RCS services to provide fully interoperable enriched messaging, presence, and enhanced address book capabilities across multiple operators, an initiative supported primarily by North American operators building RCS into their future voice-over-LTE (VoLTE) launches■■ Service providers that have changed course and now support RCS-e, which includes rich calling (such as live video sharing), instant messaging, and file transferring features, but without presence, and is supported by the largest operators in Western Europe■■ Service providers aggressively pushing forward with sole-source RCS-like services to give them a competitive differentiation from other operators in Europe and Asia Pacific

“A year ago we declared that RCS had been relegated to niche status, and our

viewpoint has not changed,” notes Diane Myers, directing analyst for VoIP and IMS at Infonetics Research. “As of January 2012, there are still no commercially available formal RCS or RCS-e services. Spanish operators Orange, Telefónica, and Vodafone have announced plans to launch RCS-e in the first half of 2012, and we expect activity in Germany shortly thereafter. However, we believe it will be too little too late to have a meaningful impact. It’s been too long that operators on the fence have wavered over the financial commitment to IMS and inadequate support from handset manufacturers. Many have moved on to other strategic priorities, are working with third party over-the-top providers, and/or are waiting to launch RCS as part of an integrated piece of VoLTE. On the flip side, mobile operators such as China Mobile, SK Telecom, and MegaFon continue to find success with RCS-like services, offering a mix of features and packages that fit their individual markets. These examples show that, though RCS may not be for all operators or all countries at this point, there is a market for it in certain countries.”

15 million Rich Communication Suite (RCS) subscribers by 2013CAMPBELL, California, January 26, 2012 - Market research firm Infonetics Research on Friday released Rich Communications Suite Services and Subscribers, an analysis and forecast report on the RCS market.

RCS market highlights■■ Infonetics forecasts there will be 15 million RCS, RCS-e, and RCS-like service subscribers by 2013, with the majority in Asia and Western Europe■■ Infonetics expects mobile operators around the world to take in a cumulative $1.6 billion over the 5 years from 2012 to 2016 from RCS service fees■■ RCS will rise in popularity in North America as operators launch voice-over-LTE (VoLTE) services, with RCS tied to VoLTE as a core part of the service, but operators are not expected to charge directly for RCS capabilities in North America■■ The initial target market for RCS is people in their 20s who actively engage in social networking -- those who drove Facebook and Twitter and are accustomed to being connected anytime anywhere, followed by always-connected business users and mobile-centric users, particularly with high Internet consumption■■ Major handset manufacturers including HTC, Nokia, Samsung, and Sony Ericsson are developing a limited suite of RCS-e compliant handsets■■ Although Apple has shown no interest or commitment to RCS to date, there is a growing number of third-party vendors offering downloadable RCS clients for the iPhone, as well as for Android devices

RCS report synopsisInfonetics’ Rich Communications Suite report provides worldwide and regional market size and forecasts through 2016 for RCS subscribers; RCS service provider revenue, average revenue per user (ARPU) of RCS services, RCS user clients, and RCS client ASPs (average selling

prices). The report features in-depth market analysis by region, launch activity, market trials, market drivers, challenges, and planned services and applications.

Source: http://www.infonetics.com/pr/2012/Rich-Communication-Suite-RCS-Market-Highlights.asp

Reading, UK - November 18, 2011Mavenir Systems, the leading innovator of mobile infrastructure solutions for LTE operators, today announced the findings of an independent study conducted into the impact of OTT chat and voice over IP applications such as Skype, iMessage, Facebook Message, Google Talk and WhatsApp on traditional operator-based SMS and voice services. The study, carried out by mobileSQUARED, interviewed 31 global mobile operators and found that one third of operators already see traffic and revenue decline, and three-quarters of operators are worried about losing revenues to this new group of mobile application providers.

The research confirmed that over-the-top clients clearly pose a threat and are already impacting traffic and revenues.The largest single group, 32.3 per cent of respondents, thought operator traffic (from messaging, voice and video calling) would decline between 11 and 20 per cent, and a further 20 per cent expected a decline of 31 to 40 per cent over the next 5-10 year period.

“The findings confirm what we have found indiscussions with the mobile industry,” commented Shubh Agarwal, Vice President, Marketing of Mavenir Systems. “This is one of the primary reasons the industry is currently moving towards an all-IP converged core network accelerated by the deployment of LTE technology. By allowing users to place high definition voice and video calls, chat, share content, and discover new services as part of a globally connected framework, operators can retain and even grow their share of customer communication spend.”

Looking to the future, the survey found that the situation is not expected to improve without such changesto operator services and business models.

Commenting on the findings, Gavin Patterson, chief markets analyst & head of data at mobileSQUARED, said, “The mobile landscape is changing as users embrace messaging of all kinds that enable them to seamlessly message a multitude of devices. This study confirms that lucrative messaging revenues are already impacted and operators are assessing ways to deliver

core-network services in the all-IP environment. Rich Communication Ecosystem (RCE) applications are one example of how mobile operators can overcome the hurdles they face.”

Indeed, 42 per cent of operators say that they will roll-out IP Multimedia Subsystem (IMS) based services to offer RCS-e and VoLTE, while 45 per cent of operators think that other similar technologies would enable a quicker route to market. By offering embedded or downloadable clients tied to a user’s phone number, auto service discoverability, group chat, enhanced calling for video and file sharing as a global service, operators can deliver value to their subscribers.

Mavenir brings voice, video and messaging services to subscribers on LTE by combining an innovative approach with rapid time to market and multivendor integration skills. Operators can compete by launching new services using Mavenir’s IMS core, Convergence TAS, Rich Messaging Server and Presence Server.

For the executive summary of the research data, please email mavenir@miliberty.com

Research notesmobileSQUARED surveyed 31 operators for Mavenir, representing most of the major operating groups worldwide, from September to mid-October.

The majority of respondents were based in Europe (51.6%), followed by North America (19.4%), Asia (16.1%) and Middle East and Africa (12.9%).

About Mavenir SystemsMavenir Systems is a leading innovator of mobile infrastructure solutions for

use by mobile operators to offer LTE and cloud-based communications services. The company provides IP-based core network solutions for mobile operators worldwide to migrate voice and messaging services to LTE and enable operators to offer enhanced user experiences with voice, video, rich communications, and converged IP messaging that leverage LTE’s new devices and higher speeds. The company’s innovative approach is driving the convergence of mobile services architectures across 2G, 3G and 4G networks with new, open services ecosystems for telephony and messaging services to allow mobile operators to compete against the over-the-top (OTT) service providers.

For more information, please visit www.mavenir.com

About mobileSQUARED

mobileSQUARED provides specialist research which enables brands, agencies and the mobile industry to increase engagement with the mobile consumer.

It conducts primary research on the mobile industry and mobile consumers, with a focus on delivering exclusive forward-looking data on mobile device usage, mobile web, app and commerce trends and usage, and mobile advertising responsiveness to help clients identify and respond to fast-changing mobile trends.

For more information, please visit www.mobilesquared.co.uk

Source: Mavenir_RCS_release_FINAL111811.pdf

The threat to mobile operators’ Voice and Messaging revenues: One third see decline in service revenues but more are taking actionResearch reveals that over-the-top (OTT) chat and mobile VoIP clients are grabbing revenues from operator SMS and voice services and operators are responding.

For more informationhttp://www.gsma.com/rcs

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