© 2005 dave.pollard@sympatico.ca Meeting of Minds Social Networking Tools & KM: What You Can Do...

© 2005 dave.pollard@sympatico.ca

Meeting of Minds

Social Networking Tools & KM:What You Can Do Now

Dave Pollard

KMWorld & Intranets 2005

© 2005 dave.pollard@sympatico.caMeeting of Minds

The Social Networking Landscape

© 2005 dave.pollard@sympatico.caMeeting of Minds

What’s Wrong with 1st Generation SNAs

Inflexible, tedious information architecture Profile poverty No separation between What I Have and What I Need personas Lack of harvesting capability Populated just in case instead of canvassed just in time The most needed people have the least time and motivation to

participate Over-engineered and unintuitive Lack of scalability: Centralized instead of peer-to-peer Socially awkward Low signal-to-noise ratio because of dysfunctional information

behaviours (blockages, disconnects, lack of trust)

© 2005 dave.pollard@sympatico.caMeeting of Minds

Seven Principles of Social Networking

Mutual trust, respect, context, and self-disclosure are all prerequisites to good relationships

Relationships require a conversational ice-breaking First impressions matter Information conveyed by observation counts more than that

conveyed by language Collaboration is the miracle glue of relationships Every interaction carries the burden of our entire networks

"I appreciate what you're telling me, but how am I going to explain and work this out with A, B and C?"

Social networks are complex systems

© 2005 dave.pollard@sympatico.caMeeting of Minds

What You Can Do Now: Weblogs

Educate the project team Identify the pilot group Develop a starting personal

taxonomy and starting personal content archive for each pilot group member

Select a blogging tool Get the IT subteam to:

Convert personal content archives to HTML & ‘bulk publish’ them

Create a personal TOC for each group member

Develop a password protection scheme

Offer everyone a brief seminar on blog publishing & subscribing

Talk up blogs outside the organization

Set up a blog help/monitoring group

© 2005 dave.pollard@sympatico.caMeeting of Minds

What You Can Do Now: Expertise Finders

Don’t expect JIC directories to work

Set up a JIT canvassing system connected to e-mail groups, a with request form

Keep a close eye on Google

© 2005 dave.pollard@sympatico.caMeeting of Minds

What You Can Do Now: Simple Virtual Presence

Get everyone using Skype For now, use an expert like

Robin Good to design a custom, managed solution

© 2005 dave.pollard@sympatico.caMeeting of Minds

What You Can Do Now: Collaboration

Forget high-tech: To unearth the best ideas and creative solutions, use Open Space with MindMaps

To assess, forecast, decide among alternatives, tap the Wisdom of Crowds

If you have to use a tool, make it simple and accessible outside the firewall (e.g. wiki)

© 2005 dave.pollard@sympatico.caMeeting of Minds

Social Network Mapping: Worth the Effort?

Don’t just map quantity, map quality and value

Use it to support expertise finder canvassing

Look for bottlenecks and disconnects

© 2005 dave.pollard@sympatico.caMeeting of Minds

2nd Generation SNA: What’s Hot

Flickr

Del.icio.us

© 2005 dave.pollard@sympatico.caMeeting of Minds

2nd Generation SNA: What’s Hot

MySpace

DodgeBall

© 2005 dave.pollard@sympatico.caMeeting of Minds

2nd Generation SNA: What’s Hot

Facebook

Insider Pages

© 2005 dave.pollard@sympatico.caMeeting of Minds

2nd Generation SNA: What’s Hot

Also: Sensor hook-ins to social software: GPS, medical info etc.

Zimbra

Flock

© 2005 dave.pollard@sympatico.caMeeting of Minds

Further Reading (1)

Judith Meskill’s Social Networking Tools Meta-List• http://socialsoftware.weblogsinc.com/entry/9817137581524458/

The Social Networking Landscape (blog article)• http://blogs.salon.com/0002007/2005/11/02.html#a1327

Setting Up a Weblog Pilot (blog article)• http://blogs.salon.com/0002007/2004/06/30.html#a794

Skype: skype.com Robin Good Collaboration Consulting: http://www.kolabora.com/ Open Space: http://www.chriscorrigan.com/openspace/ MindMaps: http://wwww.innovationtools.com/resources/mindmapping.asp Wisdom of Crowds:

http://blogs.salon.com/0002007/2004/11/15.html#a952 Wikis: http://en.wikipedia.org/wiki/Comparison_of_wiki_software The Hidden Power of Social Networks by Rob Cross

• http://www.robcross.org/book_jacket.htm

© 2005 dave.pollard@sympatico.caMeeting of Minds

Further Reading (2)

Del.icio.us: Del.icio.us Flickr: Flickr.com DodgeBall: Dodgeball.com MySpace: Myspace.com FaceBook: Facebook.com InsiderPages: Insiderpages.com Zimbra: Zimbra.com Flock: Flock.com