Started marketing strategy Prosecution of Market Research -Web site survey -Competitors

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Started marketing strategy Prosecution of Market Research -Web site survey -Competitors

There are many competitors like other nutrition There are many competitors like other nutrition web-stores (mass.fi, jrFitness) and also quite web-stores (mass.fi, jrFitness) and also quite many grocery stores sell nutritionsmany grocery stores sell nutritions

Quite same customersQuite same customers

Advantages Mass.fi has lower pricesAdvantages Mass.fi has lower prices

Competitive Advantage of Service:

-UFS is a strong nutrition brand in Finland-UFS is a strong nutrition brand in Finland

Marketing Mix ◦ Service Description: Through Facebook we try to

get more visitor on Ufs web-site

◦ Promotion: create viral marketing video to attract more visitors through the site ufs,

◦ Place: first of all we focus on the finland area then we will focus on the international part

Why do you use nutrition supplements? If not, why?

Where do you buy your nutrition supplements?

Which things affects to where you buy nutritions and which nutrition supplements you buy?

How much money do you spend to nutritions per month?

Would you be willing to order for example in a 10-person group dietary supplements, where one person would order nutritions and you would get your nutritions from him?

What is the easiest way for you to purchase nutritions(suggest new ways also)?

Will send it to our friends in facebook Will put in Pakkotoisto forum

Continue with our Marketing Strategy Continue with Market Reserch Sales Pitch