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Copyright © 2010 SAS Institute Inc. All rights reserved.
Anticipate & Manage ChangeJim DavisSenior Vice President & Chief Marketing OfficerSAS
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global Challenge
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global Challenge
“A good crisis is a terrible thing to waste.”
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Copyright © 2010, SAS Institute Inc. All rights reserved.
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global ChallengeInnovate & Optimize
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global ChallengeInnovation
New ways of thinking. New strategies.
“Best Practices” vs. “Next Practices”.
Beyond improving on what already exists.
Involves risk and disruption.
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global ChallengeOptimization
Process improvements.
Cost cutting. Reallocation of resources.
Let go of what you shouldn’t be doing.
Too much may challenge long-term viability.
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Global ChallengeStriking a Balance
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Driving Change
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Business AnalyticsMarket Dynamics
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsWhat should you expect?
Explore
Explain/Describe/ClarifyDecide
Predict
Understand
Forecast
Visualize
Optimize
Minimize/Maximize
Group/cluster/segment/categorize
Allocate/distribute
SimulateDesign
Monitor
Manage Share
Estimate/approximate
Schedule
Locate
Detect
RevealBalanceExperiment/learn
PreventQuantify
Substantiate
Evaluate
Manage
Formulate
Innovate Inform
Distill
Guide
Price PromoteDiscount
WeightAdjust
Defer
Recover
SuspendRecognize
Compensate
Collaborate
SupportAugment Coordinate
Recommend
ImplementScoreDeploy
SolveDiscover
Act
Anticipate
Hedge
Simulate
Illuminate
Eliminate
Contain
Understand
ReduceDecide
Constrain
Justify
Model
Conserve
Limit
Recycle BetterFind
Filter
Isolate
Pinpoint
Improve
Simplify
Streamline
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Copyright © 2010, SAS Institute Inc. All rights reserved.
OPTIMIZATION
PREDICTIVE MODELING
FORECASTING
STATISTICAL ANALYSIS
AnalyticsTraditional BI
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsMoving Beyond BI
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Analytics
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Analytics
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Analytics
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Analytics
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsQuantifiable Business Benefit
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsQuantifiable Business Benefit
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsQuantifiable Business Benefit
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Copyright © 2010, SAS Institute Inc. All rights reserved.
AnalyticsQuantifiable Business Benefit
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Social MediaWhere does it play?
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Copyright © 2010, SAS Institute Inc. All rights reserved.
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Copyright © 2010, SAS Institute Inc. All rights reserved.
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
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Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
30
Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
31
Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
32
Copyright © 2010, SAS Institute Inc. All rights reserved.
Six Questions You Need to AskBring focus to your efforts
Where should we leverage business analytics?
Why now?
What’s the payoff?
What information and technology do we use?
What kind of people do we need?
What role must senior executives play?
33
Copyright © 2010, SAS Institute Inc. All rights reserved.
“I never think of the future. It comes soon enough.”
- Albert Einstein
Copyright © 2010 SAS Institute Inc. All rights reserved.Copyright © 2006, SAS Institute Inc. All rights reserved.
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