View
144
Download
0
Category
Tags:
Preview:
Citation preview
Prototyping
ali özkil, DTU, 2013
credits: keynotopia
A picture is worth 1000 words
A picture is worth 1000 words
A picture is worth 1000 wordsA prototype is worth 1000 pictures
Prototypes are
essential for product
development
What is a prototype?
What is a prototype?
Early version of an idea
Early version of an idea
Testa
ble
Why Prototype?
To answer questions and generate new ones
Validate your assumptionswillitblend.com
Visualize your ideasand share them with others
TeamInvestorsClientsUsers
Fail Early, Fail Cheaply
Philips Food Printer
Fail early, fail cheaply
Fail early, fail cheaply
The Worst Product Failure ever: the New Coke
The Worst Product Failure ever: the New Coke
The Worst Product Failure ever: the New Coke
Compare alternatives
What makes a good prototype?
Quick
Cheap
Minimal
Testable
Measurable
A good prototype is...
You can create multiple versions fast and iterate even faster
A good prototype is...Quick
You can create multiple versions fast and iterate even faster
You wouldn’t mind throwing it away and starting all over again
A good prototype is...QuickCheap
You can create multiple versions fast and iterate even faster
You wouldn’t mind throwing it away and starting all over again
No frills - contains core features only
A good prototype is...QuickCheapMinimal
You can create multiple versions fast and iterate even faster
You wouldn’t mind throwing it away and starting all over again
No frills - contains core features only
You can put it in front of people and have them try it out
A good prototype is...QuickCheapMinimalTestable
You can create multiple versions fast and iterate even faster
You wouldn’t mind throwing it away and starting all over again
No frills - contains core features only
You can put it in front of people and have them try it out
You can get the numbers behind what is working and what is not
A good prototype is...QuickCheapMinimalTestableMeasurable
you can do it !
you can do it !
Recommended