Assessment 1 - Presentation

Hiroshi Yamauchi

Mansour BehbehaniPranavesh Chander

Yousef Al-AwadhiBezah Ali

Introduction

• Background• Opportunity• How did it Happen• Success Venture• Lessons Learned• Conclusion

Background

• 1949– 3rd President

• 1977– Transformation

• 2002– Stepped down

• 2005– Retired

• 19 September 2013– Passed away

• Corporate business strategy

• Technological breakthrough

• Video game industry• Few competitors

Opportunity

How Did it Happen

• Motivation• Innovation &

Creativity• Intuition• Dedication

Success Venture

• Superior quality• Exploration• Product

differentiation• Low cost• User friendly• Socially focused

Game Over

Lessons Learned• Pair of competitive advantages• Wide market segment• Unique product strategy• Denial of head to head competitive

strategy

Conclusion• Transformation• Dedication to

Nintendo• Competitive

advantage• Target market research

• http://www.independent.co.uk/news/obituaries/hiroshi-yamauchi-computing-pioneer-who-turned-nintendo-into-a-global-gaming-giant-8832956.html

• http://www.bbc.co.uk/news/technology-24160150• http://www.nytimes.com/2013/09/20/business/global/

hiroshi-yamauchi-who-helped-drive-nintendo-into-dominance-dies-at-85.html?_r=0

• http://www.1up.com/news/nintendo-president-yamauchi-builds-83

• http://www.n-sider.com/contentview.php?contentid=224• http://www.infendo.com/nintendos-hiroshi-yamauchi-has-

died-at-age-85/

References

Thank You

Any Questions?The End