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Bahrain as “ Pearl of the Gulf” … Investing in Culture Attracts Tourism
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Knowledge Based Economy
• Bahrain’s economic freedom score is 75.2, making its economy
the 12th freest in the World. (Heritage Foundation, 2012)
• Bahrain ranks 4th in the MENA region and ranks 38th worldwide
amongst 183 economies in terms of business regulations and their
enforcement . ( World Bank Group, 2011)
• Unemployment Rate of 4 % (MOL, 2012)
• Region financial hub; home to more than 400 banks and financial
institutions. (EDB, 2011)
� Regional Tourism by both GCC residents and nationals represents almost 50% of
total arrivals to Bahrain.
� Cruise Tourism is a very important link between regional and international in
2010 cruise tourism reached 132 thousand passenger registering an increase of
almost 50% when compared to 2009.
Regional and International Tourism
Formula 1 Grand Prix
• Contributes US$596 million,
indirectly to the economy.
• More then Seventy percent of
visitors to travelled by air, bringing a
boost to all the major carriers.
• Hotels occupancy over the Grand Prix
period at 75-100%, with 5 star hotels at
capacity and a dramatic 30% increase in
trade for three star hotels and resort
accommodation.
• Premium prices, on average 15% more
than equivalent stays in the Kingdom
throughout the rest of the year.
Investing in Culture Attracts Tourism
“ Investing in culture allows to channel a portion of
our financial resources to a process of forgoing cultural
links and global communication , promoting our cultural
heritage.”
- H.E Sheikha Mai bint Mohammed Al-Khalifa
Minister of Culture
Investing in Culture
• Strong lever of economic development
- Generates Profit
- Employment Multiplication Factor
• Generates a better quality of Life
- Safety
- Quality of the environment
- Maintains cost of living
• Contributes to international visibility and
brand image
- Tourism
- Attract foreign investment
Spring of Culture
• Bahrain’s sixth consecutive Spring of Culture
event.
• List of art exhibitions, musical
performances, lectures and family events
more staggering than ever before playing
host to talent from around the region and
the world.
• Venues from Arad Fort to Bahrain National
Museum to cultural centers .
Manama Capital of Arab
Culture 2012
• Manama Capital of Arab Culture 2012 is an innovative
program of cultural dialogue and exchange running
throughout the year.
• A different theme introduced at the outset of each
month i.e. January was the month of “ Art” and
February celebrates “architecture” etc.
• The program continues reflecting a diverse array of
cultural fields, from design to heritage, environment
and theatre targeting both local and regional audiences.
Manama Capital of Arab
Tourism 2013
• The investments of Manama Capital of Arab Culture will
be the platform to build on Manama the Capital of Arab
Tourism.
• Large amounts of investments were injected on cultural
sites projects that will be the center of attraction for
tourists and launching main events.
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