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BITSA
The Student Association run by Information Systems stud en ts, for Information Systems students
Marketing Pack
2014 - 15
BITSA Marketing 2014-15 | 2
Contents
What is BITSA? ..................................................................................................... 3
Why sponsor BITSA? .......................................................................................... 4
Your opportunity to contribute ..................................................................... 5
What can BITSA do for your company?...................................................... 6
How will this funding be utilised? ................................................................. 7
Contact us .............................................................................................................. 9
Cover photo: BITSA Charity Basketball, September 2013
BITSA Marketing 2014-15 | 3
What is BITSA?
BITSA was established in 1989 as the BIT Student Association to provide a support
network for all Business Information Technology (BIT) Co-op students, both during
and after their time at university. Since then, membership has expanded to include
Information Systems Management (ISM) Co-op students. The BIT and ISM programs
were renamed this year to the Business Information Systems (BIS) and the Commerce
Information Systems (CIS) programs, and the constitution was also amended in 2012
to invite all students studying an Information Systems degree or major to attend
BITSA events. BITSA, now known as the IS Student Association, is an Arc-affiliated
club with current membership at over 200 students and over 150 active alumni.
At BITSA, we believe that a university experience that is balanced between hard work
and a fun social life is important in maintaining our students’ wellbeing. For this
reason, the BITSA Executive team organises and runs several events throughout the
year. We ensure that our events challenge our members’ intellect and creativity, help
individuals build friendships and networks, and importantly, helps our local
community.
BITSA Marketing 2014-15 | 4
BITSA Welcome BBQ, March 2013
Why sponsor BITSA?
BITSA is a non-profit student organisation and we are looking for assistance to fund
some of our activities. All money raised by the club will be used for club-related
purposes. BITSA maintains BITSAWeb (www.bitsa.org.au) and has recently updated
the BITSAWiki as a platform for both current students and alumni to socialise and
keep in touch. We also produce the BITSAMag, a bi-annual publication distributed to
students and sponsors of the BIS and CIS programs.
Our biggest event of the year, our BITSA Trivia Night is attended by current students,
alumni, and many other guests from our industry sponsor companies. Last year, this
event was sold out to capacity at over 120 people.
Sponsorship of BITSA would enable you to raise your company’s profile amongst top
graduates and to generate increased goodwill for your company among a very
talented group of students and a wide alumni network.
BITSA Trivia Night, July 2013
BITSA Marketing 2014-15 | 5
Your Opportunity to
Contribute
BITSA is offering the opportunity to sponsor us at a level you wish. If you feel that
your company may be able to assist with goods or services that would be beneficial
to our students please do not hesitate to contact our Marketing Representatives.
Their contact details are available at the end of this document.
The levels of sponsorship are listed below:
BITSA Road Trip - Port Stephens, February 2014
Level Sponsorship Financial/Product Contribution
1 Principle Sponsorship $500
2 Sponsorship $350
3 Major Sponsorship $200
4 Supporter Sponsorship $199 or less
BITSA Marketing 2014-15 | 6
What can BITSA do for
your company? With your help, BITSA can help you connect with an expansive network of current students
and alumni during fun events throughout the year, such as the BITSA Trivia Night.
Principle
Sponsor
Gold
Sponsor
Major
Sponsor
Supporter
Sponsor
Your contribution $500 $350 $200 $199 and less
In-room signage
at all our events
including BITSA
Trivia Night 2013*
✓ ✓ ✓ ✓
Logo/brand
placement in
events, tickets and
posters*
✓ ✓ ✓
-
Acknowledgement
of support at
events*
✓ ✓ ✓ ✓
Complimentary
tickets to BITSA
Trivia Night 2013
5
4
3
-
Product(s)
distributed at
events (if
applicable)
✓
✓
✓
✓
Logo/brand
placement and link
to your company
website on
BITSAWeb and
BITSAMag
✓
✓
✓
✓
*Note: There is a differentiation in logo size and prominence of logo/signage depending on sponsorship level
BITSA Marketing 2014-15 | 7
How will this funding be
utilised? BITSA has already kicked off 2014 and initiatives for the rest of the year may include
but are not limited to:
• Start of session BITSA Barbeque and Sports Day
• BITSA Trivia Night 2014
• BITSAMag 2014 (Session 1 and Session 2)
• High school visits to increase high school students’ interest in studying
Information
Systems
• Improvement of feedback procedure between students and lecturers
• School of Information Systems, Technology, and Management (SISTM) Barbeque
Meet and Greet
• BITSA Charity Soccer/Basketball
• Informal sporting events for current students
• End of Session Two special gathering
The level of support BITSA receives from sponsors determines our ability to hold
these events. Our aim of holding these events is to provide a more rewarding
university experience for Information Systems students.
BITSA Marketing 2014-15 | 9
Contact Us
Please contact our 2015 Career Directors for any queries or suggestions.
Kelvin Hong | +61 (0) 422 210 754
Aabir Quazi | +61 (0) 415 155 228
Email: marketing@bitsa.org.au
Web: www.bitsa.org.au
BIS/CIS 2012 Cohort, Sponsor Site Visit.
BITSA organises site visits to help students understand their career options.
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