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CATMA Overview, Highlights and Data
Report
December 1 , 2016
Ward 6 Meeting at
Champlain College Aiken Building
CATMA HistoryCampus Area TMA to Chittenden Area TMA
Formed in 1992 by Champlain College, University of Vermont Medical
Center (formerly Fletcher Allen) and the University of Vermont.
Mission To jointly plan and manage safe, convenient and economical
parking and transportation in ways that better coordinate land use and
reduce environmental impacts.
Chittenden Area TMA
Providing simple transportation solutions to improve your commute,
support a healthy lifestyle and reduce congestion in your
community!
o Suite of TDM Programs (transportation demand management)
o Education and Outreach
o Survey Data
o ETC Network(employee transportation coordinator)
Transportation Demand Management
Comprehensive Suite of Programs &
Services
• Carpool Incentives at institutions
• Bike Share Program
• Staggered Work and Class Scheduling
• Pedestrian Walkways & Bikeway System
• Flex-time policies
• Telecommuting
• Collective Shared Shuttle Services
• Shuttle Tracking
• Employee and Student Transportation Surveys
• Promotion of Megabus, Greyhound, Amtrak
• Marketing, Outreach & Education
Marketing, Education & Outreach
o Communications
o Website and Social Media
o On-Site Commuter Events
o External Events and Challenges
o Focus Groups
o Targeted Campaigns
o Partnerships
CATMA Employee Program Participation
o 21% of Hill employees are enrolled in CATMA
Programs
CATMA Employee
Annual Impact 2016
o New data collection tool online – capturing
commuters annual impact
o These numbers represent 30% of CATMA employee
membership
CATMA’s Unlimited Access Program
CarShare Vermont Campus Program
FY17 FY16 FY15 FY14 FY13 FY12 FY11 FY10 Total
Cost $7,800 $19,300.00 $19,400 $18,880 $17,400 $14,285 $24,885 $39,640 $142,509
Employees
Joined
10
(7 R)
25
(12 R)
22
(27 R)
20
(24 R)
28
(22 R)
Students
Joined
53
(8 R)
118
(38 R)
110
(35 R)
122
(22 R)
116
(8 R)
Total Current Campus CSVT Members
= 317
o Campus Membership
o accounts for 32% of CSVT’s total membership
o contributes 34% to CSVT’s driving revenue
o Pods (vehicles) on campus for easy convince
o One at CC - Perry Hall
o Two at UVM – Redstone & Royal Tyler Theater
CATMA Transportation SurveysEmployee & Student
Survey Background & Methodology:• Employee fall surveys conducted since 2000 “Hill”
• Student spring surveys conducted since 2003
• Conducted biennially since 2010
• Overall Response Rate: 15-30% with 100% solicitation
• Incentive for employee and student participation
Meaningful use of data
• Document commuter trends, behavior & attitudes about
transportation
• Measures CATMA/TDM program performance
• Assess progress
• Drive action
Mode of Travel to “Hill”
Mode of Travel to “Hill”
Hill Employees
Commute Mode Satisfaction
Resident Students
Mode of Travel to Main Campus
Resident Students
Mode of Travel to Main Campus
Resident Students
Cars Brought to Campus
Resident Students
Parking on Campus (Spring 2016)
Commuter Students – Champlain College
Mode of Travel to Campus
(within .5 mile)
Commuter Students – Champlain College
Mode of Travel to Campus
(outside .5 mile)
Commuter Students – UVM
Mode of Travel to Campus
(within .5 mile)
Commuter Students – UVM
Mode of Travel to Campus
(outside.5 mile)
Moving Forward
o Strengthen & Create Partnerships
o Active Transportation Plans
o Expanding joint planning / shared resources
o New technologies (GMT Realtime & mobile ticketing)
o Active in Transportation Groups
- consistencies in services
- enhance and influence TDM policies
- collective voice
o Explore more off-site, intercept sites
o Regional BikeShare Pilot
o Vanpools
Thank You!
CATMA Team:
Sandy Thibault, Executive Director
Katie Martin, Program & Marketing Manager
Brendan Atwood, Business Development Specialist
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