Communicators Online Newsroom Practices

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

CommunicatorsOnline Newsroom Practices

with

Bally Technologies,Ryder System, Inc.

and

Securian Financial Group

February 28, 2012

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

http://newsroom.ryder.com

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

http://www.securiannews.com

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

http://news.ballytech.com

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Communicators Online Newsroom Practices Survey

http://www.bulldogreporter.com/2011-communicators-online-newsroom-practices-survey

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

What best describes your role in public relations?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Does your organization currently have an online newsroom?

When do you foresee adding an online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

What is the biggest challenge faced with an online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

How many hours per week do you personally devote to managing your online newsroom?

How many staff members on your corporate communications team update content within your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

How often do you update your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Which audiences do you target with your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Which content types are accessible in your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Which content types are accessed most frequently?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Do press releases automatically post?

How many years of press release archives?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Which content types are password protected?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Which features are available in your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Does your online newsroom contain a dark site?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

How much traffic received per month?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

How much do you spend annually on your online newsroom?

Maggie JensenSecurian Financial

Cindy HaasRyder System

Mike TraskBally Technologies

Ibrey WoodallBusiness Wire

Q&AIbrey WoodallVP Web Communications ServicesBusiness WireIbrey.Woodall@BusinessWire.com954-474-8833 ext. 248Twitter: IbreyWoodall

http://www.bulldogreporter.com/2011-communicators-online-newsroom-practices-survey

http://newsroom.ryder.com/

http://www.securiannews.com/

http://news.ballytech.com/