CONNECT THE DOTS - DIGITAL FLOW - ASCII AS VISUAL CODE

Idea origin / concept

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

Digital flow control

3SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

3

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0. Connect the dotsDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0. FlowDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0. ASCII as CODE VISUALISEDDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0. Digital flowDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0. Code languageDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

0.Proud to sign the work - signatureDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

Design direction

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

Digital flow control

3SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

1. Design Concept - Connect the dotsDigital flow control

Database

Visual

Ul

User

Sign In

AnalysesStrategy

Analyses

PHP

Ruby on Rails

Testing

Product

Database

Visual

Ul

User

Sign In

AnalysesStrategy

Analyses

PHP

Ruby on Rails

Testing

Product

Database

Visual

Ul

User

Sign In

AnalysesStrategy

Analyses

PHP

Ruby on Rails

Testing

Product

Database

Visual

Ul

User

Sign In

AnalysesStrategy

Analyses

PHP

Ruby on Rails

Testing

Product

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

Digital flow control

Database

Visual

Ul

User

Sign In

Analyses

Strategy

Analyses

PHP

Ruby on Rails

Testing

Product

Database

Visual

Ul

User

Sign In

Analyses

Strategy

Analyses

PHP

Ruby on Rails

Testing

Product

2. Connect the dots - forming signature logotype

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest

<information> Quest .................................................................................. smart code with love

Brand Identity Presentation 3

conc

ept

3. Logotype - data flowDigital flow control

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

4. Example visualDigital flow control

<information> Quest

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

5. Example visualDigital flow control

<information> Quest

def choose(): if math.random() < 0.1: # exploration! # choose a random lever 10% of the time. else: # exploitation! # for each lever, # calculate the expectation of reward. # This is the number of trials of the lever divided by the total reward # given by that lever. # choose the lever with the greatest expectation of reward. # increment the number of times the chosen lever has been played. # store test data in redis, choice in session key, etc..

def reward(choice, amount): # add the reward to the total for the given lever.

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

6. Business cards - embossed logo + ASCII code to visual language - Biz card holder imageDigital flow control

<company> <street>

<zip> <city>

<name> <title>

<mobile> <email> <url>

iQuest s.r.o.Karla Majera 93252 31 Všenory u Prahy

Vladimír Charvátmanaging director+420 777 314 768v.charvat@iquest.czwww.iquest.cz

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

7. Website landing page Digital flow control

<information> Quest

<info> Quest

<product> tailor made business web applications

Crafts & Skills

Services

About Us

Contact

Work

Heads

Web Applications

<claim> we make data work for you

Crafts & SkillsServicesAbout UsContactWorkHeadsWeb Applications

<i>Quest

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

8. Website - variationsDigital flow control

<information> Quest

<info> Quest

<product> tailor made business web applications

Crafts & Skills

Services

About Us

Contact

Work

Heads

Web Applications

<claim> we make data work for you

Crafts & SkillsServicesAbout UsContactWorkHeadsWeb Applications

<i>Quest

<information> Quest

<info> Quest

<product> tailor made business web applications

Crafts & Skills

Services

About Us

Contact

Work

Heads

Web Applications

<claim> we make data work for you

Crafts & SkillsServicesAbout UsContactWorkHeadsWeb Applications

<i>Quest

<information> Quest

<info> Quest

<product> tailor made business web applications

Crafts & Skills

Services

About Us

Contact

Work

Heads

Web Applications

<claim> we make data work for you

Crafts & SkillsServicesAbout UsContactWorkHeadsWeb Applications

<i>Quest <info> Quest

<product> tailor made business web applications

Crafts & Skills

Services

About Us

Contact

Work

Heads

Web Applications

<claim> we make data work for you

Crafts & SkillsServicesAbout UsContactWorkHeadsWeb Applications

<i>Quest

<information> Quest

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

9. Infographic example - A Website Designed :MILESTONES, INVOLVEMENT, IMPORTANCE & TIMELINE Digital flow control

PHASE

InitialContact

Planning Content Design Development Launch

IMPORTANCE

Average

Greater

INVOLVEMENT

Less

More

Milestone Occurrence

MILESTONES

DESIGNER

CLIENT

Initial Meeting

Initial MeetingSite Outline

Site Outline Review

Refinement

Content Outline

WEEK 1 WEEK 2 WEEK 3 WEEK 4 WEEK 5 WEEK 6 WEEK 7 WEEK 8

Needs AssessmentFeedback

NeedsAssessment

Site Map

Site Map Review

Site ContentSubmission

Content Population

Launch

ResearchWireframes

WireframesReview

Landing PageArtwork Review

Landing PageArtwork

Inner Page(s)Artwork Review

Inner Page(s)Artwork

Final Review

Cross Platform& Browser Testing

Search Engine SubmissionValidation

Coding

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

9. Example visual Digital flow control

iQuest = <info> Quest Brand Identity Presentation 3

conc

ept

Digital flow control

3

This concept is about ability to see the way how the data should be arranged to do exactly what we need them to do. Connect the invisible dots,in to larger network of interconnected values, to make it work.

Is about seeing the flow of data in cyberspace, and enter, and direct the flow that it is controlled.

The signature logo, works as a stamp, as the signatured approval.

Conclusion

SOUDESUNE | brand design & strategy1-42-6-301 sekiguchi | bunkyo-ku | tokyo | japan