Don't mention the war!

Don’t Mention the

War!

Part 1: Marshmallow

ChallengeReady, Set, GO!

Your first time?!

This challenge has been conducted by tens of thousands of people in every continent, from the CFOs of the Fortune 50 to Students at all levels

The lessons learned are universal

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A challenge…

… a reward!

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The Challenge

Build the Tallest Freestanding Structure

The winning team is the one that:

has the tallest structure measured from the table top surface to the top of the marshmallow.

That means the structure cannot be suspended from a higher structure, like a chair, ceiling or chandelier.

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Your tools & supplies

Challenge kit for each team containing

Twenty sticks of spaghetti

One meter of tape

One meter of string

One marshmallow

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The rules

The entire Marshmallow must be on top of the structure

Teams can use as much or as little of the 20 spaghetti sticks, as much or as little of the string or tape

Teams are free to break the spaghetti, cut up the tape and string to create new structures

The Challenge Lasts 18 minutes

Those touching or supporting the structure at the end of the exercise will be disqualified

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Let’s play! Gentlemen and ladies start your engineering!

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AndSTOP!

And the winner is…

66 cm tall

A challenge…

… a reward!

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Part 2:So, what have

we learned?Simple activity…

…deep lessons!

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Who consistently performs poorly?

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Recent Business School Graduates

Who consistently performs well?

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Recent Kindergarten School Graduates

Why?

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Development Pattern

LEFTPast, Present

NamesReason, Logic

DetailWords, LanguageTried and Tested

Process, PlanSequential

Factual

RIGHTPresent, FutureFacesEmotionConceptualVoice toneNew IdeasImpulsiveMulti-TaskFeelings

Left vs Right

How We Make Notes

HowWe Make Notes 2

Our Brain

Left Right

Lower

Upper

Our Grey Matter

FACTS

ORDER

IDEAS

FEELING

What Happens in Those Parts

Thinking Style vs

Personality vs

Communication style vs

Communication behavior

What do people experience?The latter 2

....we can change the way we communicate

Notes on Communication

ANALYTICALReason/Rational

LogicFacts

METHODICALProcess

SequentialPlan

VISIONARYFutureNew IdeasBig Picture

CONNECTEDEmotionTeam PlayerEm/Sympathetic

4 Communication Styles

ANALYTICALQuantifies

Is logical, but criticalIs realistic

Likes numbersFacts

METHODICALFollows procedures

Gets things doneIs reliableOrganizesSequential

VISIONARYImaginesSpeculatesTakes risksIs curiousFuture/Ideas

CONNECTEDSensitiveFeels for peopleIs supportiveIs emotionalTeam Player

4 Communication Styles

ANALYTICALWhat

METHODICALHow

VISIONARYWhy

CONNECTEDWho

4 Different detectives at a murder scene who Asks - How, Who, What, WhyWhat will each type ask?

250000+ people did their profiles

52% Women

48% Men

People from 91 countries

All age groups

Profile: Statistics Men vs Women

0.00

5.00

10.00

15.00

20.00

25.00

30.00

35.00

40.00

Analytical Methodical Visionary Connected

AllMenWomen

A

Profile: Statistics Men vs Women

Communication

Conflict

Team building

Sales

Negotiation

Customer Service

Profile: Usage

Measuring precisely

Reading the signs of change

Project Management

Culture

Devil’s Advocate

Data precision

Coaching

Social Work

New Ideas

Compliancy

Risk Taking

Task Preferences

ANALYTICALIn Belgium since 1915

0ver 1,500 locally published

700 authors5 languages

METHODICALTotal Quality Program

ReputableNo over-promises

ReliableLegal Compliance

VISIONARYBrand reputationWell knownUnique MarketingeBooksInnovation

CONNECTEDLong traditionUnderstand people’s needsCustomer focusFoundation partnership

Talking about Your Company

ANALYTICAL160 Users

€1,2M BudgetIncreasing customer awareness with 36%Reducing mail and

file transfers with 20%

VISIONARY• 360° view of the customer• Ipad• CRM program Branding…

METHODICALUsing int’l standards

Full 3D ReportingCRM Support center

AIM Change program

CONNECTED• Customer care teams• Training of back-office

staff• One-on-one programs…

Talking about Your ProjectE.g. Implementing CRM

ANALYTICALNo real facts

Talk with no logicIllogical comments

Too “informal”Not enough numbers

Sharing of feelings

METHODICALNo clear agenda

DisorganisedNot sticking to point

Lack of closureChange

Too fast paced

VISIONARYInflexibleRepetitionNo riskToo structuredToo much detailPlaying it safe

CONNECTEDLittle interactionImpersonalToo much dataInsensitivityCriticalNo eye contact

Dislikes

Style: Scores Individual

  Analytical Methodical Connected VisionaryFrederic Petit 75 67 43 55Jan De Pesser 72 64 64 40Reinier Buelens 78 72 64 26Carine Manteau 67 64 68 41Tony Smeets 30 78 59 73Ellen Dubroux 39 45 69 87Tanguy Vercammen 55 61 71 53Peter Van Asch 44 67 57 72Sophie Dutoit 33 59 81 67

Average 56,89 64,11 65,67 53,33Standard Deviation 16,21 9,17 7,62 20,50

Style: Scores Group

Analytical Methodical Connected Visionary

Different Approaches?

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For the participants: Those interested in a

personal communication profile

can email us @ben@2interact.com

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Bravo!wim.bollen@ductu.beben@2interact.com

based on http://marshmallowchallenge.com/