Dubietis vitalijus e-commerce_in_lithuania

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E-commerce in Lithuania

prepared by

Vitalijus Dubietis CEO at Evispa, Ltd www.evispa.lt

JAK SPRZEDAJESZ? November 29, 2010

Questions?

Some statistics Fiber to home spread is #1 in Europe, #5 in the world

58% of residents use internet (1,93M)

12% of them buy online, 200% growth since 2009

60% of internet users use social networks (1,15M)

47% of them use at least once a day

Google is the most popular search engine

Facebook is the most popular social network

Most popular bank among residents is Swedbank

Lithuanian WEB at 2010-10

source: audience.lt

Most popular e-shops

Pigu.lt

E-senukai.lt

Assorti.lt

Azon.lt

Decision made on 64%: I will find what to buy, then I go to the e-shop

29%: straight to the trusted e-shop and search there

5%: decision is based on friends’ opinion

1%: based on advertising

1%: other

Problems e-shop owners face

Where to put ads

How to collect payments

How to ship items

Most popular ad systems Google Adwords – CPC is still low

Facebook - CPC/CPM

FB applications

Adnet.lt network

Textads.lt

Adclick.lt

Direct contracts

E-mail marketing mailer.lt Design emails

Manage subscribers

Send

Analyze reports

Get Social

SEO

Not very strong, easy to compete

Win those who does

Payment methods Direct links with all banks

Mokejimai.lt

Cash On Delivery (COD)

Bank transfers

Leasing over the net

PayPal, Credit card, …

Mokejimai.lt E-banking (Lithuania, Latvia and

Estonia)

Kiosks of "Lietuvos spauda" and

"Rkiosk" (Lithuania)

“Maxima“ supermarkets net

(Lithuania and Latvia)

Webmoney, PayPal, MoneyBookers

Credit cards

Payment methods

Delivery methods

E-spaces and conferences

WEBakademija.lt

Login.lt

Auctions

TukTuk.lt

TeleBid.lt

Rinkaplius.lt

Aggregators

Kainos.lt

VUP.lt

Turgus.plius.lt

Perku.lt

Hosting TEO group (several companies/brands)

Baltnet

Interdata

Duomenu centras

Serveriai.lt – most popular in shared hosting

How much does e-startup cost

Or you can rent an e-shop Verskis.lt was the first project dated 2008-11 to offer an

e-shop rent and still is the leader with about 90% share on the LT market

Main advantages of a solution

Moderate 50 EUR fee per month

Launched in seconds

Free regular updates

Excellent support provided

Fully localized to LT market

Integrations with: , ,

Thank you for attention

Questions?

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