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Here is a preview of Feldmar's 2009 Watch Catalog.
Citation preview
SOUTHERN CALIFORNIA’S AUTHORITY FOR TIMEPIECES SINCE 1913
T WO T HOU S AND N I NE
on the cover jaeger-lecoultre duomètre à chronographe in rose gold more information on this fine timepiece can be found on page 35
4 Feldmar Watch Co., A History
6 TAG Heuer
8 Omega
10 Gucci
11 Bedat & Co
12 The Right Time at the Right Place
13 Charriol
14 IWC
16 Jaeger-LeCoultre
18 Blancpain
20 The Grand CARRERA Collection
21 Co-Axial Technology: A Revolution in Master Watchmaking
22 Ulysse Nardin
24 Girard-Perregaux
26 Glashütte Original
28 Anonimo
29 JeanRichard
30 Matching Game
31 Hermès
32 How Times Have Changed
33 Graham
34 Celebrate 140 Years of IWC
35 The Duomètre
36 Concord
38 U-Boat
39 TW Steel
40 Scatola del Tempo
41 Wolf Designs
42 Speed Command Chronograph
43 Sonata Silicium Limited Edition
44 Dubey & Schaldenbrand
45 Baume & Mercier
46 Montblanc
47 Ebel
48 Bell & Ross
50 Dior
51 Longines
52 ww.tc Financial Titanium
53 PanoInverse XL Impressive Changeover
54 Raymond Weil
56 B.R.M.
57 Perrelet
58 Instrument BR01 Pro Titanium
59 C1 Tourbillon Gravity
60 Rado
61 Michele
62 Underwood
63 Orbita
64 Chronoswiss
65 Model TR
66 Movado
68 Glycine
69 Oris
70 Ball Watch USA
72 Fortis
73 Victorinox Swiss Army
74 Doxa
75 Hamilton
76 TechnoMarine
77 Mido
78 Seiko
79 Accutron/Bulova
80 Breil Milano
81 Welder
82 Montegrappa
83 Omas
84 Tissot
85 SwissKubiK
86 ESQ Swiss
87 Luminox
88 Fendi
89 Swatch
90 Citizen
91 Suunto
FELDMAR WATCH CO.A History
4TAG HEUERThe Grand CARRERA Collection
20The Right Time at the Right Place
OMEGACo-Axial Technology: A Revolution in Master Watchmaking
21
IWCCelebrate 140 Years of IWC
34JAEGER-LECOULTREThe Duomètre
35BLANCPAINSpeed Command Chronograph
42
ULYSSE NARDINSonata Silicium Limited Edition
43GIRARD-PERREGAUXww.tc Financial Titanium
52GLASHÜTTE ORIGINALPanoInverse XL Impressive Changeover
53
BELL & ROSSInstrument BR01 Pro Titanium
58CONCORDC1 Tourbillon Gravity
59B.R.M.Model TR
65
12
MATCHING GAMEMatch these famous quotes to their authors
try your hand at a
matchinggameCan you recall who said these famous quotes about time? How Times Have Changed
3230
310.274.8016 | feldmarwatch.com 4
a fantastic diamond watch glorious rose gold face with diamonds on a leather strap | b fantastic diamond watch glorious rose gold face with
diamonds on a leather strap | c fantastic diamond watch glorious rose gold face with diamonds on a leather strap | d fantastic diamond watch
glorious rose gold face with diamonds on a leather strap
brand name hereFounded by Philippe Charriol in 1983, the Charriol brand metamorphosis occurred in 1999. Each Charriol timepiece has been manufactured and quality-controlled in Switzerland. Enter the world of Charriol and discover a universe of luxury watches.
Jack Feldmar, founder of the Feldmar Watch Company, immigrated
to the United States from Hungary in 1913. He and his family
settled in Newark, New Jersey, where Jack called upon pawnshop
owners and offered to repair their broken watches for 15 cents.
The illness of his wife, Bella, brought Jack and his three sons to
Los Angeles. Jack shared office space with a tailor on Temple
Street and continued to repair watches from pawnshops and
jewelry stores that did not have their own watchmakers.
A few years later Jack opened an office on 4th and
Broadway in downtown Los Angeles where he
taught his son Barney the art of watchmaking.
During World War II when new watches, particularly stopwatches,
were not available, the telephone company came to Feldmar
with 196 stopwatches that other watchmakers had declared
irreparable. Using parts from other stopwatches, Jack and
Barney were able to repair 186 stopwatches earning them a
contract with Western Electric. Recognizing the importance
of this type of watch, they started repairing and selling them
to many of the local schools, studios and industries.
In 1956 Feldmar Watch Company moved to Pico Boulevard,
where Barney and his wife Harriet took over the business
when Jack retired. With sports car rallying becoming popular FELD
MA
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ATC
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A H
ISTO
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310.274.8016 | feldmarwatch.com 5
at this time, specializing in stopwatches was a real asset. The
need for them grew with swimming, track and rowing teams,
sailboat racing, piloting, horse racing and jogging. Feldmar
became known for having the largest selection of stopwatches
and authored the booklet, “Timing in the World of Sports.”
In the early 1960s the first electronic watch, the Bulova
Accutron, was invented. The precision of the Accutron
fit right in with a timing company, and Bulova appointed
Feldmar Watch Company to be the Accutron Center
for the Los Angeles area. In no time, Feldmar was the
number one Accutron Center in the United States.
In 1972 Sol Meller, the Feldmars’ son-in-law, joined the company
and has been the force behind the growth of Feldmar Watch
Company as it is known today. Sol has expanded on the tradition
of selection and service that is the hallmark of Feldmar. Under
Sol’s leadership, Feldmar has continued to grow and add new
product lines. Feldmar was recently listed in the Los Angeles
Business Journal as one of the fastest growing companies in LA.
On opposite page: Feldmar Watch Company newspaper advertisements, 1940s. On this page: Interior Feldmar Watch Company store, 1960s; Feldmar Watch Company storefront, 1960s; Barney Feldmar at Heuer Headquarters in Switzerland, 1960s.
310.274.8016 | feldmarwatch.com 6
a aquaracer chronotimer with analog/digital time display | b grand carrera automatic diamond watch, COSC certified | c automatic carrera with day/
date feature | d formula 1 chronograph, white mother-of-pearl dial, diamond bezel | e link chronograph, white mother-of-pearl diamond dial, diamond
bezel | f grand carrera steel and 18k gold automatic watch, COSC certified | g automatic carrera white mother-of-pearl diamond dial, diamond bezel,
stainless steel and 18k gold case | h grand carrera automatic GMT watch with grande date feature, COSC certified | i formula 1 chronograph with
grande date window | j aquaracer calibre S chronograph
tag heuerTAG Heuer has been at the forefront of Swiss watchmaking since 1860, producing sports watches and chronographs of superlative design and precision that are among the most prestigious, iconic and coveted items in the worldwide watch market.
a b c
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d f
e g
h i j
“We m
ust use time as a tool, not as a crutch.” John F. Kennedy
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