Final Ppt Presentation

MOUNTANIUM PERFUMES

CONTACT US

HEAD OFFICE : MOUNTANIUM BLOCK,

19,MISSION STREET,

K.K.NAGAR, CHENNAI- 78.

WEBSITE: www.horlicsmountanium.in

CONTACT NO: 044- 44457789, 44457790, 9952922803, 9962095369

SALES PERSONS NO :9940614084, 9841497630, 9884509873, 9994971717 .

EXECUTIVE SUMMARY

“INNOVATION MAKES EVERY BUSINESS MAN TO EARN PROFIT,INVENTION MAKES EVERY BUSINESS MAN TO ACHIEVE GOALS”

Those thoughts made us to launch our Product with the help of Market Research. Competing the market is not the easier task but the hard work, drive, dedication, and the confidence will enable us to achieve the goals. “CUSTOMER IS NOT THE KING OF BUSINESS, CUSTOMER IS ‘THE GOD OF INNOVATION, CUSTOMER PAVES WAY FOR NEW INVENTORS”

Our innovation of the product started with above logic,- “SATISFYING CUSTOMER” is the success to every business man. Our innovation should satisfy customer that was the fact which is the secret of Evolution of “MOUNTANIUM PERFUMES”. The below line is the idea of satisfying the customer

“ IF SOMEONE GIVES CHANCE TO CHOOSE YOUR FLAVORS”

ABOUT THE ORGANISATION

STATEMENT OF PURPOSE

VISION: Thought of people should be fulfilled with blossom of flavors of their own choice which says only “Mountanium Perfumes”

MISSION:

Virtual store leader on the sale of perfumes Increasing Multi Level Marketing Creating a brand image & awareness to the people about Mountanium Perfumes Increasing sales person Innovating more flavors which is unique

LOGO:

ORGANISATION STRUCTURE

TOP LEVEL MANAGEMENT

SALES MANAGER

PRODUCTION MANAGER

FINANCE MANAGER

SALES PERSONS

MARKETING MANAGER

VIRTUAL SALES TEAM

HUMAN RESOURCEMANAGER

MULTI LEVEL MARKETING

TEAM EMPLOYEES

MANAGEMENT, FINANCIAL,

COST ACCOUNTING

WELFARE &DEVELOPMENT

BUSINESS FRAMEWORK

SYSTEMATICUNIQUENESS

STRUCTURE

STRATEGY

STAFF

STYLE

FRAMEWORK

SKILL

BUSINESS CONCEPT ADOPTED

CONCEPTSATISFIES

SWOT ANALYSISOF A BUSINESS

STRENGTH

VARIETY OF FLAVORS

ON DOOR SERVICE

NATURE MADE

CHEMICAL + ALCOHOLFREE

24 HOURS DEO PROTECTION

A GRADE QUALITY

OPPORTUNITIES

EXPANSION OF MARKET

MARKET LEADER

INNOVATION OF MORE FLAVORS

FINANCIAL PLAN

FINANCIAL PLAN ADOPTED

IN PROPRITOR POINT OF VIEWIN CONCERN POINT OF VIEW

FINANCIAL PLANNING PROCESS

STARTUP AND OPERATING BUDGET

SOURCES OF FUND CASH ON HAND 3,00,000

INVESTMENT BY FOUNDER AND SHAREHOLDERS

2,00,000

LOAN FROM BANK 5,00,000

APPLICATION OF FUND

RENT AND SECURITY DEPOSITS 50,000

RAW MATERIALS 1,00,000

EQUIPMENTS 1,00,000

INITIAL INVENTORY (SAMPLES) 50,000

WORKING CAPITAL 3,00,000

INSURANCE 70,000

SALARIES 80,000

PROMOTION 2,00,000

CONTIGENCY RESERVE 50,000

TOTAL 10,00,000

TOTAL 10,00,000

MARKET PLAN

TARGET MARKET ANALYSIS

CONSUMER

ALL GENDERS

MEN

WOMEN

UNIQUENESS FROM COMPETITORS ANALYSIS

SERVICE

ON DOOR

SERVICE

VIRTUALSHOPPING

CHOOSABLEOWN

FLAVORS

UNIQUENESS

MARKETING MIX

TARGET CUSTOMER

PRODUCT

PRODUCT HISTORY

Our product have a history on launching of innovative ideas.

“HUMAN WANTS ARE UNLIMITED”

This is the truth of our product history. At the time of product research our product had a front path on new innovativeness on launching the perfume where the people can choose their own flavors which they prefer. When something is offered on selecting the own fragrance people turn on their wishes of selection in great smile and happiness.

“HAPPINESS AND SMILE ON CHOOSING OWN FLAVORS”

PRODUCT DESCRIPTION

MOUNTANIUMPERFUMES

MOUNTANIUMPERFUMES

MENBECHAM

MENBECHAM WOMEN

ELBRUSWOMENELBRUS

ABOUT “MOUNTANIUM PERFUMES”

“GIFT OF NATURE- MOUNTAINS”

Our Mountanium Perfume is also a gift of nature .Naturally the perfumes are made with no chemicals and with alcohol free. The composition added does not harm any of the people and it has following salient features.

Harmless skin

24 hours stink safe protection

Clinically acceptable

Variety of flavors

ABOUT BECHAM

BECHAM has been designed to earn “AN UNFAIR ADVANTAGE” over the product. Men expect the strong in their perfume which is concentrated at “MOUNTANIUM PERFUMES”. The flavors for men are also offered accordingly to satisfy their need.

BECHAM have salient features of 24 hours protection and dry shield cover protection with chemicals and alcohol free.

FLAVORSOFFERED FOR MEN

VETIVER SEA SALT CASIA CEDAR COOL LEMON CYPRESS PINE BASIL CLARY SAGE GINGER JUNIPER NUTMEG PATCHOULI

ABOUT ELBRUS

“A DAY IN THE SUN” can be enjoyed only with “MOUNTANIUM PERFUMES”- “ELBRUS”. Freshness, Happiness, Fragrance, Blossoms, Pleasants and Protective will be a assured gift for our “ELBRUS” buyer.

FLAVORSOFFERED

FOR WOMEN

GERANIUM, JASMINE, NEROLI, ROSE, VIOLET, YLANG-YLANG,BERGAMOUT, GRAPEFRUIT,LEMON,

LEMON GRASS,LIME,MANDARIN, ORANGE, ANGELICA, CHAMOMILE, LAVENDER,PEPPERMINT,

ROSEMARY, CARDAMOM, CINAMOM, SANDALWOOD, CLOVE

SERVICE DESCRIPTION

SKIN FREE TEST

EXCHAGE OF FLAVORS

FREE HAND

LAUNCH

DOOR STEP

DELIVERY

GIFTINGSOLUTION

SERVICE MOTTO

PRICE

PRICING FIXATION

MANUFACTURER RETAILER

VALUE CHAIN

PRICE FIXATION

PROFIT

PRICING MARKET

PRICING COMPETITIVE LANDSCAPE

TARGETEDLANDSCAPE

“MOUNTANIUMS”- PRICING LANDSCAPE

PEAKACHIEVED

NEW ENTRY MARKETHIGH QUALITY

WITH REASONABLE

PRICE

PRICE OF MOUNTANIUM PERFUMES

PRICE IS LESS AND RANGES FROM RS.250 TO

RS.1050 ONLY

CHOOSE WITH HAPPISNESS AND SAY IT COSTS FROM

RS.150 TO RS.1950

PLACE

PLACE

MOUNTANIUMPERFUMES

MULTI WIDTH MARKETING

MULTI LEVELMARKETING

VIRTUAL STORE

ORGANISATION

VIRTUAL STORE

PROMOTION

PROMOTIONAL STRATEGY

SALES PROMOTION

PERSONALSELLING

ADVERTISEMENT

PUBLIC RELATIONS

PROMOTIONMETHODOOGY

USED

PUBLIC RELATIONS

RELATION SHOULD BE MAINTAINED WITH ALLTO ACHIEVE THE GOAL

SALES PROMOTION

MOUNTANIUM PERFUMES

ASSURED GIFTS

MOUNTANIUM PERFUMES

MOUNTANIUM PERFUMES

OCTOBER LAUNCH

MOUNTANIUMPERFUMES

THROUGH SMS ALERT

DIRECT SELLING

GOOD MORNINGSIR I AM FROM

“ MOUNTANIUM PERFUMES”

YES !

MULTILEVELMARKETING

ADVERTISING

“ SMILE AND SAY ‘ I HAVE CHANCE TO CHOOSE’”

MOUNTANIUM PERFUMES

B.HARITAA VARSHINI

B.HEMAVATHY

R.KANIMOZHI

R.MAHALAKSHMI

C.MANOJ KUMAR

S.MOHAMMED NAFIN