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Final Steps to Successfor Embrace a Stream
November 4-10, 2019
Agenda
● Embrace a Stream Updates & Reminders
● Your Checklist for Success
● After Embrace a Stream
● Your Chapter Resources
● Next Steps
● Q&A
Giving Day Updates & Reminders
● Donations open at 12:00 AM ET on November 4 and close
at 3:00 AM ET on November 11
● Minimum donation $10
● Add your chapter info and bank account, and attest to
state fundraising compliance
● Prizes
● Getting Ready Webinar recording on website
Your Success Checklist
☑ Ready for Donations?
☑ The Perfect Profile
☑ Engage Ambassadors
☑ Prepare Communications
☑ Is your Embrace a Stream Team Ready?
☑ What happens after Embrace a Stream?
Are you donation ready?
● Check your verification status on your admin dashboard
Status: LAPSED
Are you donation ready?
● Check your verification status on your admin dashboard
● To receive your donations via direct deposit, you must:○ Add bank account information
○ Attest to state fundraising compliance
● If you have questions, send us an email at
CustomerSuccess@givegab.com or look for the little blue
chat bubble!
Is your profile completed?
● Have you:
○ Added your logo and a cover photo?
○ Shared an authentic story?
■ Set goals?
■ Included clear calls to action?
■ Featured visual content?
● Highlighted donation levels?
● Created a ‘thank you’ message?
● Included fundraisers?
Are your ambassadors prepared?
● Identify your Embrace a Stream Ambassadors
○ Social Ambassadors
○ P2P Fundraisers
● Arm them with key messaging and shareable content
○ Sample posts and graphics in your Embrace a Stream Chapter Toolkit!
● Communicate your goals and campaign game plan
○ Break down tasks into manageable responsibilities
○ Board Members
○ Internal Support
Setting up Peer-to-Peer Fundraisers
Setting up Peer-to-Peer Fundraisers
Setting up Peer-to-Peer Fundraisers
Setting up Peer-to-Peer Fundraisers
P2P Toolkit
Communications Plan
● Plan your online communications ahead of Embrace a
Stream○ Announcement/Save The Date
○ Campaign Countdown
● Utilize multiple online channels for the best engagement
○ Social Media
○ Email Communications
● Customize the templates, guides, and graphics in your
Embrace a Stream Chapter Toolkit for the perfect plan!
○ Day-Of Updates
○ Supporter Gratitude
○ Organization Website
○ Ambassador Sharing
Are your calls to action clear?
● Include a link to your Embrace a Stream profile in all of
your communications for easy donor access
● Make it clear how your potential donors can help you
make a difference on Embrace a Stream
● Cater your calls to action to different goals and audiences
○ Fundraise! Donate! Volunteer! Join! Subscribe!
Is your Embrace a Stream Team ready?
● Gather your team before Embrace a Stream or send a
campaign specific email with helpful tools and updates
○ What are your goals? How can they help you achieve them?
○ Where can they find crucial campaign resources?
○ What are the roles that your Embrace a Stream team will play?
● Play to your team’s strengths and capacity
● Make it fun for everyone involved (And say thanks!)
How will you thank your supporters after Embrace a Stream?
● Pre-schedule general messaging to all supporters
○ Social media posts and overall success update
○ Giving Day thank you email to your organization’s email list
● Follow up with donors for more personal stewardship
○ Access their contact information in your GiveGab Dashboard
● Highlight impact of donor funded projects
○ This doesn’t have to happen right away!
How will you get your donations?
● Donations will be transferred to your bank account within 5 business days of receiving your donations
It is important to make sure you are able to receive donations before Embrace a Stream so donations make it to your account
How will you get your donor data?
How will you get your donor data?
How will you get your donor data?
Tips, Tools, and Resources
● The chapter Toolkit has
everything you need to
plan, prepare, and promote
Embrace a Stream and
reach your goals!○ Customizable Templates
○ Communication Timelines
○ Embrace a Stream Graphics
○ Helpful resources for your
board members, volunteers,
and fundraisers
● Even more training videos
for Peer to Peer Fundraising
and Embrace a Stream
strategy
● People Give to People
○ Ask Everyone You Know Personally (Not Just Anglers and TU Members)
■ You’ve supported your niece’s Girl Scout troop every year, ask her
parents to support a cause you care about
■ You gave to your colleague’s Relay for Life fundraising event, ask
them to donate for clean water and healthy streams
● Direct, One-to-One Outreach is Key
○ Text
○ Facebook Messenger
○ Personal Emails
● Offer an Incentive to Donate (or Donate a Larger Amount)
○ Give $50 and get a chapter hat
○ Give $100 and get a chapter hat and be entered to win a local guide trip
○ Give $250 and get a chapter hat, a chapter fishing shirt and be entered
to win a local guide trip
○ Etc…
● Set a Goal for EVERY Board Member to be Active ($ goal or # of asks goal)
Success Stories from Last Year
Your Next Steps
● Complete your profile for Embrace a Stream by October 26
● Follow Embrace a Stream on Social Media!
○ Use #embraceastream
● Add your bank account and attest to the state fundraising
requirement within your dashboard.
● Watch your inbox for important emails
● Watch on demand training videos
● Check out the Chapter Toolkit
We’re Here For You!
● Visit Our Help Center
https://support.givegab.com/
● Send us an email at
CustomerSuccess@givegab.com
● Chat with GiveGab’s Customer
Success Team whenever you have
questions or need a hand
○ Look for the little blue chat bubble!
Questions?
November 4-10, 2019
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